Afropolitan is an international experience service that enables people to connect to Africa through Entertainment & Tourism.
We're a company founded to build community and bridge the gap between Africa and the world. —There's a lack of access to opportunities, resources and unique experiences for members within our community on a local and global scale.
Our goal is to solve these issues by curating events for the creative, professional, multicultural and socially conscious individual.—That is the Afropolitan; an individual that straddles two or more distinct cultures, identities, languages, set of friends and levels of awareness.
What is the Overall vision of Afropolitan?
Afropolitan is a community as a service company (CAAS). We curate a seamless experience in Travel, Events & Ticketing that serves the needs of our customers in the diaspora and Africa. Think of it as a merge between Live Nation, TicketMaster & Tastemakers. We do Social Events (Parties, Concerts, Festivals), we do Travel (African Tourism Focused) & Ticketing (VIPSocio with an exclusive partnership with Flutterwave).
We’ve managed to catch the perfect wave.
Over the past few years, there has been a recent emergence of black millennials looking for experiences that carter to them. Black millennial travelers are a significant and influential segment of the travel industry, who for some time have been underserved.
New research from DigitasLBi shows that more than 70 percent of black millennial travelers (black people between the ages of 20-36 who consider travel a priority and who are involved in booking their own travel) would pay more to travel with a brand that understands them and their identity.
Mandala Research conducted a study on the rise of tourism in Africa, and the numbers are quite impressive. Tourists spent $63 billion in 2018, a huge increase from 2010 when only $48 billion was spent.
Eventbrite commissioned a study that revealed 78 percent of Millennials would rather spend money on experiences than any other thing. Eight in ten Millennials said experiences help shape their identity. Essentially, they’re investing in themselves by investing in experiences. And that's a market that needs empathetic, reasoned provision
Even more compelling is the resurgence of the African Diaspora. The African diaspora market has been underserved. Along with a growing Afrobeats market, Afropolitan plans to organize concert tours as well as festivals that cater to the diaspora and local markets.
