07/19/2016
"I can tolerate 4,5,6 :30 second commercials on TV...but on mobile it gets to be challenging, we have to innovate and evolve the ad model in order to monetize this shift" - Tony Goncalves, SVP of Strategy and Business Development at AT&T's Entertainment Group
[itvt] is pleased to present an audio recording of the TVOT SF 2016 keynote fireside featuring Tony Goncalves, SVP of Strategy and Business Development at AT&T's Entertainment Group. The fireside was described in the show brochure as follows: "A business this complex sometimes forgets the viewer at…