06/21/2013
Posts of the Month - Clyde Smith's blog "Launch Your Own Song of the Month Club" & "Record Clubs are Back: The Lesson for Indie Artists" by Chris Robley.
In his blog "Record Clubs are Back: The Lesson for Indie Artists", Chris Robley points out that "people love to discover new music according to some weekly or monthly schedule, and they also like to 'set in and forget it' when it comes to the WAY in which they discover artists and songs." He encourages musicians to take advantage of this to engage fans. One easy way he suggests is by starting a song of the month club.
http://diymusician.cdbaby.com/2013/05/record-clubs-and-download-clubs/
Clyde Smith then takes it one step further in "Launch Your Own Song of the Month Club," by suggesting ways to get started creating your song of the month club. According the Smith, you could start with something as simple as a mailing list with a link to a download or to private tracks on YouTube or SoundCloud, or try something more complex like creating a password protected site.
So read these blogs, then get started engaging fans with your own song of the month club!
Both music subscriptions and tangible goods are hot spots in the music industry and so it's not surprising to see experiments with monthly physical music-related subscription services. But for most DIY musicians putting together monthly merch boxes or curating a vinyl series is too much to take one....