GTM Vault

GTM Vault AI-Native GTM systems and playbooks helping B2B founders and operators build repeatable revenue.

01/02/2026

Enterprise GTM doesn’t fail loudly.
It fails quietly - through misaligned systems.

This Sunday on GTM Vault, a conversation with Rik Schrader, CRO at GreyOrange, after three decades building enterprise revenue across IBM, NCR, Honeywell, and Körber.

No activity theater.
No dashboard vanity.
Just ex*****on patterns that survive pressure.

Subscribe to receive it when it goes live:
https://open.substack.com/pub/gtmvault/p/gtm-36-enterprise-revenue-scales

12/25/2025

AI-native isn’t a feature. It’s a workflow.

As Vignesh Ravichandran explains, when AI is embedded across how you build, convert, and retain, the business becomes AI-native by default.

This is what GTM looks like in 2026.
More on this in GTM Vault Episode 35. Dropping soon.

12/24/2025

AI clones are just a UI.

The real work is infrastructure, data, and graphs.

If your AI feels dumb, this is why.

Full episode soon on GTM Vault.

12/23/2025

AI is not the replacement.
It is leverage.

LLMs do not create judgment.
They scale the thinking you already have.

A short clip from GTM Vault with Vignesh Ravichandran, founder of MyClone.

Full episode dropping soon.

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