GTM Vault

GTM Vault AI-Native GTM systems and playbooks helping B2B founders and operators build repeatable revenue.

11/11/2025

Christina Brady says AI won’t replace sales teams. It will evolve them.
Front and end of funnel automation will only make mid-funnel roles like AEs and CS leaders more important.

The best teams won’t shrink. They’ll sharpen.
Full episode → https://gtmvault.wiki/p/gtm-32-predictive-enablement-from

11/10/2025

Most GTM teams still treat enablement as training.
Christina Brady says that’s outdated.

Predictive technology can listen to every customer interaction, grade it against your success rubric, and generate a playbook to improve revenue.

That’s not coaching after the fact. It’s proactive revenue readiness.

Full episode → https://gtmvault.wiki/p/gtm-32-predictive-enablement-from

11/09/2025

“Training a team without data is revenue malpractice.”

That’s how Christina Brady, CEO of Luster, defines the problem with traditional enablement.

In this clip from Episode 32 of GTM Vault, she explains how Predictive Enablement turns training into proactive, AI-powered revenue readiness.

Full episode → gtmvault.wiki/p/gtm-32-predictive-enablement-from

11/08/2025

“We can tell you every revenue-impacting mistake your team is about to make this week - and stop it before it happens.”

That’s how Christina Brady, CEO of Luster, defines Predictive Enablement - turning enablement from reactive training into proactive revenue readiness.

🎙️ Episode premieres Nov 9, 2025 on https://gtmvault.wiki/

10/30/2025

AI is collapsing the sales cycle.

Michele Shepard breaks down how predictive orchestration drives touchless GTM and smarter revenue ex*****on.

Full episode → gtmvault.wiki/p/gtm-31-the-cro-playbook-scaling-predictive

10/28/2025

From Gartner to Emburse — Michele Shepard on the leadership discipline of pattern recognition:

1. Retain and delight customers
2. Expand into new business functions
3. Unite global products and capabilities

A masterclass in scaling intelligence through alignment.

→ Full episode: gtmvault.wiki/p/gtm-31-the-cro-playbook-scaling-predictive

Back on Substack’s Rising in Business leaderboard — sitting just behind Alex & Leila Hormozi.Appreciate every founder an...
10/27/2025

Back on Substack’s Rising in Business leaderboard — sitting just behind Alex & Leila Hormozi.
Appreciate every founder and operator building the future of GTM with us.

10/27/2025

“AI is giving people the opportunity to open new compartments of their brain.”

In Episode 31, Emburse CRO Michele Shepard explains how predictive orchestration isn’t just automation — it’s inspiration.

When AI understands your behaviors and preferences, it directs you and frees you to be more creative.

Full episode on gtmvault.wiki

10/27/2025

“AI is giving people the opportunity to open new compartments of their brain.”

In Episode 31, Emburse CRO Michele Shepard explains how predictive orchestration isn’t just automation — it’s inspiration.

When AI understands your behaviors and preferences, it directs you and frees you to be more creative.

Full episode on https://gtmvault.wiki/

Address

701 China Basin Street
San Francisco, CA
94158

Telephone

+1 858-360-2124

Website

Alerts

Be the first to know and let us send you an email when GTM Vault posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to GTM Vault:

Shortcuts

Share

Category