GTM Vault

GTM Vault Exclusive interviews with tech operators and VCs, diving deep into their career journeys, lessons learned, and GTM expertise. Hosted by Rick Koleta.

05/24/2025

Most startups don’t fail because of the product.
They fail because they never built a real go-to-market system.

In this short clip, I unpack the GTM chaos most founders face — and share the 10-chapter playbook I created to fix it.

🚀 Already trusted by YC founders, SoftBank-backed startups, and 20,000+ GTM Vault subscribers.

🎥 Watch the clip, then dive into the full course at gtmvault.wiki/p/course — you can start for free.

If you’re building something great but struggling to scale, this playbook was made for you.

We just hit  #43 on Substack’s Rising Business Leaderboard.20,000+ founders and operators across 100+ countries are tuni...
05/12/2025

We just hit #43 on Substack’s Rising Business Leaderboard.

20,000+ founders and operators across 100+ countries are tuning in every week.

Appreciate all of you who are building, scaling, and rethinking go-to-market with us.

This is just the beginning.

05/12/2025
05/07/2025

GTM Nights Istanbul'da Growth konuşuyoruz, birlikte büyüyoruz!🚀 5 Mayıs günü, generative AI dünyasının lider isimleriyle buluştuk! Bu etkinlikte "Generative...

05/01/2025

🎉 Gelecek Burada, Sen de Burada Olmalısın! 🚀
Tüm arkadaşlarını al, standları gez, firmalarla tanış, yapay zekâ dünyasını yerinde keşfet!

Etkinlikte seni neler bekliyor?
🔹 50’den fazla sponsor
🔹 15’ten fazla yapay zekâ ve teknoloji firması
🔹 İlham verici sektör konuşmacıları
🔹 Etkileşimli standlar, canlı deneyimler ve sürpriz hediyeler
🔹 CV’ne değer katacak networking fırsatları

🎙️ Etkinlik Konuşmacıları:
🔹 Barış Akağaç – Teknoway Kurucusu
🔹 Ferkan Akyazıcı – Ferisoft CEO’su

📍 Tarih: 5 Mayıs 2025 | 11.00 - 16.00
📌 Yer: İZÜ Meydan

03/27/2025

Traditional intent data isn't delivering consistent results at scale.

Swan AI's Amos Bar Joseph shares a better approach:
"Stop chasing 'in-market' moments. True pipeline growth comes from scaling touchpoints across thousands of accounts - not obsessing over a single 'hot' lead."

This game-changing perspective is just one highlight from Episode 16 of our series. Watch the full conversation to learn how to transform your GTM strategy: youtu.be/Tvm6B0A8WvY

What's been your experience with intent data? Have you found it reliable, or are you looking for better solutions? Share your thoughts below!

03/26/2025

Amos Bar-Joseph of Swan AI reveals how his team is achieving hypergrowth with zero new hires:

✔ Step 1: Founders must do it manually first (no shortcuts!)
✔ Step 2: Document every repeatable process
✔ Step 3: Train AI to handle 80%—free your team for strategic work

Why this works:
• Avoids "fake scaling" traps
• Makes sales more human (not less)
• Founder-led efficiency at its best

📺 Watch the full clip → youtu.be/Tvm6B0A8WvY

👇 DISCUSSION: Would you implement this?
💬 Comment “Manual” or “AI” below + tag a founder who needs to see this!

03/20/2025

🚀 15 Episodes In, New Drops Coming Soon!

The GTM Vault Podcast is your backstage pass to the strategies, pivots, and breakthroughs that turn startups into industry giants. Hosted by Rick Koleta, we’re bringing you unfiltered insights from founders and leaders who’ve cracked the code to scaling success.

With 10,000+ Substack subscribers and new episodes dropping soon, we’re just getting started—and the next chapters will redefine how you think about growth.

🎥 Haven’t tuned in yet? Now’s your chance to binge the latest episodes.

To our GTM Vault community: thank you for being part of this journey.

👉 Follow us, watch now, and get ready for what’s next. Let’s keep cracking open the vault together.

03/15/2025

From marathons to Navy SEAL boot camps, Selin shares how endurance training has shaped her leadership style as a founder. 💪In this episode, she dives into:✅ How running keeps her grounded through the highs and lows of entrepreneurship✅ Why pushing through physical challenges translates to resilience in business✅ The mindset shift that helps her tackle tough decisions and hard callsWhether you’re a founder, leader, or just looking for inspiration, Selin’s story is a reminder that discipline and perseverance can transform how you lead.🎥 Watch the full video on the GTM Vault YouTube Channel.

09/05/2024

In this insightful snippet from GTM Vault 8, Rick Koleta speaks with Mariane Bekker about the crucial role of networking for aspiring women founders and engi...

08/20/2024

Building a startup is challenging, but having a strong personal bond with your co-founder can make all the difference. In this GTM Vault clip from episode 10, Kathryn shares why being friends with your co-founder is crucial for avoiding common pitfalls and ensuring long-term success.

Check out the full episode to dive deeper into co-founder dynamics and startup success. Link to the full video in comments.

08/19/2024

Just had a deep convo with Kathryn on how AI is transforming the sales world. No more time wasted on manual research—now it's all about closing deals! But what does this mean for the future of sales teams? 🤔

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