Bay Area News Group

Bay Area News Group Bay Area News Group is a media company whose portfolio is comprised of regional news and advertising People are central to the success of Bay Area New Group.

Our advertisers are not just businesses and agencies, they are people and communities. Our audiences are not simply demographics or statistics, they are individuals with unique needs, preferences and perspectives. At Bay Area News Group we recognize that people are the most important part of what we do. Our ad sales team is growing and we are looking for like-minded sales individuals who are passi

onate about making a difference and contributing to more than just the bottom line. We help business reach their advertising objectives through our unique mix of digital, mobile and print offerings. It's a pretty rewarding job, especially when you can see the results of your work through your clients' successes.

Disconnected campaigns confuse your audience—and dilute your impact. Sync your channels and messaging to deliver a seaml...
09/24/2025

Disconnected campaigns confuse your audience—and dilute your impact. Sync your channels and messaging to deliver a seamless, consistent customer experience.

Your thought leadership content doesn’t have to stay in one place. Sharing it through newsletters and social media promo...
09/23/2025

Your thought leadership content doesn’t have to stay in one place. Sharing it through newsletters and social media promotions drives traffic, engages your audience, and boosts conversions.

Get started today! 👉 : https://www.bayareanewsgroup.com/digital-solutions

Want your brand in front of the audience that actually influences others? 📰💡News junkies are always plugged in, quick to...
09/18/2025

Want your brand in front of the audience that actually influences others? 📰💡

News junkies are always plugged in, quick to adopt trends, and shape opinions in their circles. Targeting them can spark a ripple effect that amplifies your brand awareness.

👉 Read more on how smart brands connect with news junkies.

https://www.bayareanewsgroup.com/why-smart-brands-target-news-junkies

What brand doesn’t want a highly engaged, informed, and influential audience? That’s why more advertisers are targeting news junkies. This group spans demographics but shares a defining trait: they’re constantly plugged in and actively seeking information.

More channels, more impact. Engaging your audience across email, social, search, and beyond drives far higher orders and...
09/17/2025

More channels, more impact. Engaging your audience across email, social, search, and beyond drives far higher orders and stronger results than relying on just one channel.

📝 Content marketing educates and builds trust.📍 Social campaigns amplify your message to the right audience.🔁 Retargetin...
09/16/2025

📝 Content marketing educates and builds trust.
📍 Social campaigns amplify your message to the right audience.
🔁 Retargeting reconnects with warm leads.

Our cross-channel solutions help you stay relevant and drive measurable outcomes.

Talk to us today: https://www.bayareanewsgroup.com/digital-solutions

The more places customers interact with your brand, the more loyal—and valuable—they become.
09/10/2025

The more places customers interact with your brand, the more loyal—and valuable—they become.

Solvang, known as the “Danish Capital of America,” is a beloved travel destination famous for its European charm and fes...
09/09/2025

Solvang, known as the “Danish Capital of America,” is a beloved travel destination famous for its European charm and festive holiday traditions. Each year, Julefest transforms the city into a winter wonderland of lights, parades, and Danish celebrations—making it a must-visit destination for holiday travelers.⁠

To capture the magic of Julefest and boost visitation, Solvang partnered with us to launch a full-funnel campaign designed to build awareness, spark engagement, and attract holiday visitors.⁠

We executed a multi-channel strategy using SEM (Brand, General, PMAX, and Retargeting), programmatic display, social media ads, and native content.⁠

The goal: to showcase Julefest as an unforgettable holiday experience, increase visibility across key touchpoints, and drive tourism revenue for the city.⁠

The Results?⁠

✨ 2.4M total campaign impressions
✅ 36.7K campaign clicks
🎯 21.3K campaign conversions⁠

By leaning into a full-funnel approach and leveraging the trusted reach of Bay Area News Group, Solvang successfully boosted awareness, engaged new audiences, and positioned Julefest as a premier holiday destination.⁠

Want results like this? Let’s build a campaign that turns awareness into action.⁠

Today, we celebrate American workers who drive our nation's progress. Your hard work is the heartbeat of our success. Ta...
09/01/2025

Today, we celebrate American workers who drive our nation's progress. Your hard work is the heartbeat of our success. Take the day off and rest!

🚨 Are your online ads secretly costing you money? Many small businesses fall into the same traps—and it could be hurting...
08/28/2025

🚨 Are your online ads secretly costing you money? Many small businesses fall into the same traps—and it could be hurting your ROI!

Discover the 5 mistakes small businesses make with online ads… and what to do instead to get real results.

👉 https://www.bayareanewsgroup.com/5-mistakes-small-businesses-make-with-online-ads

Online ads can be a powerful growth engine for small businesses, but only if you set the right expectations and have a sound strategy. Unfortunately, misconceptions often drain budgets and limit results. Let’s explore five common mistakes and what you should do instead.

Consumers are glued to their phones—literally. Reach them across channels—display, video, native, and social media—so yo...
08/27/2025

Consumers are glued to their phones—literally. Reach them across channels—display, video, native, and social media—so your brand stays in front of their eyes.

📝 Banner ads build brand awareness with eye-catching placements on our trusted news sites.📍 Retargeting ads follow inter...
08/26/2025

📝 Banner ads build brand awareness with eye-catching placements on our trusted news sites.

📍 Retargeting ads follow interested prospects, gently guiding them back to your site to convert.

Our integrated digital advertising solutions maximize every impression, turning awareness into action.

Partner with us to optimize your ad spend and results. https://www.bayareanewsgroup.com/digital-solutions

Short, focused content helps capture attention quickly and keeps your audience engaged—perfect for today’s fast-paced di...
08/20/2025

Short, focused content helps capture attention quickly and keeps your audience engaged—perfect for today’s fast-paced digital world

Address

75 E. Santa Clara Street, Suite 1100
San Jose, CA
95113

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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Our Story

Bay Area News Group is a news media company in the greater San Francisco Bay Area. Our original flagship newspaper, The Mercury News, began as a broadsheet pulled from a hand press in 1851. From there it grew into a Pulitzer Prize-winning daily, in time combining resources with other leading papers to become the largest news publisher in the Bay Area. Today we have an extensive newsroom staff covering this vibrant market, bolstered by top national and international news services. In April of 2016 Bay Area News Group consolidated its major dailies into two regional powerhouses: The Mercury News serving Silicon Valley and the Peninsula; and the East Bay Times serving Oakland, Walnut Creek, Pleasanton and the rest of the East Bay. Readers on each side of the bay get the news, information and entertainment that shapes and impacts their own lives. Further neighborhood coverage is provided by additional Bay Area News Group publications, including the Marin Independent Journal and dozens of community weeklies.

Journalism Bay Area News Group journalists — from reporters to photographers to editors and digital staffers — are dedicated to providing accurate and informative news and feature reporting that empowers readers. As longtime local news organizations, The Mercury News, East Bay Times and Marin Independent Journal staffs shift and evolve as the Bay Area and Silicon Valley continue to influence the nation. Our team, including all of our weekly newspapers, aims to be a community source that draws in readers with its commitment to excellence and local news as well as big-picture projects that explore difficult issues. Advertising We help business reach their advertising objectives through our unique mix of digital, mobile and print offerings. Situated in the heart of Silicon Valley, we are constantly evolving our digital advertising offerings and we are proud to have launched Convertly, our latest innovative SaaS (Software as a Service) platform that has helped to further differentiate our value proposition in the marketplace.

Convertly Convertly is a digital marketing platform that maximizes the performance of your digital marketing campaigns and ensures you generate the most from your investment. Convertly’s story is unique. The platform was first conceptualised because we realised how limited we were in controlling the customer journey after an individual is exposed to a marketing campaign and in optimising the entire campaign, including a client’s Web site. Our clients are each different in terms of their business vertical, knowledge of digital marketing, and proficiency with maintaining the digital health of the Web site. Two key issues that we ran into frequently included:


  • Not being able to claim attribution from the campaigns, either because tracking was set up incorrectly or was not there at all.