The Hoffman Agency

The Hoffman Agency The Hoffman Agency helps corporate, technology, telecommunications, consumer electronics and travel companies communicate compelling messages across the globe.

01/02/2026

Some stories are bold. Some are subtle. Some are still unfolding. As 2026 begins, we’ll keep looking for the ones that matter most. ✨

12/31/2025

Meet RedNote (Xiaohongshu) — China’s fast-rising social platform that quietly captured the attention of tech brands.

From beauty roots to 300M+ users, RedNote is now where people discover and discuss everything from smart home devices to AI-powered tools. Brands like Apple, ZEISS and DiDi Japan are already experimenting — and finding engaged, niche communities.
Curious how your brand could fit in?

GM, China Frank Zhang and Head of Digital, China Cole Lui share more. 👉 https://bit.ly/48SnnVW

Teammates in Hong Kong, Paris, Jakarta Selatan and Bangkok capture the moments that define their day, from focused work ...
12/30/2025

Teammates in Hong Kong, Paris, Jakarta Selatan and Bangkok capture the moments that define their day, from focused work to creative breaks.

Scroll through to see how our teams collaborate.

Gathering in London, our European teams from across the UK, Germany and France celebrated the holiday season with a dinn...
12/19/2025

Gathering in London, our European teams from across the UK, Germany and France celebrated the holiday season with a dinner at The Broadcaster and an evening of Crimbo Bingo with the Good Time Gals. Cheers to a fantastic year!

Hoffman China’s momentum this year has been remarkable — with two of the country’s leading PR award platforms recognizin...
12/19/2025

Hoffman China’s momentum this year has been remarkable — with two of the country’s leading PR award platforms recognizing our team’s work across integrated marketing, brand storytelling, and digital innovation.

At the 21st China Golden Awards for Excellence in Public Relations, our team earned three honors that reflect strong strategic and creative performance:
🏆 Integrated Marketing Communication – Silver Award
🏆 Corporate Brand Campaign Communication – Silver Award
🏆 Corporate Brand Campaign Communication – Bronze Award

At the 2025 Gold Flag Awards, Hoffman China brought home three gold recognitions across digital influence, brand innovation, and international communication:
🏆 Digital Marketing Campaign – Gold Award
🏆 Brand Innovation Case – Gold Award
🏆 International Communication Case – Gold Award

A big congratulations to our China team for their outstanding work!

👉 See more of Hoffman’s award history: https://bit.ly/4la2dWi

12/18/2025

Cue the happy dance! 💃

Shining a light on the hard work and dedication of our team, PRWeek shortlisted us for the 2026 in the Outstanding Technology Agency category — for the fourth year in a row!

As global markets experience ongoing shocks, multimarket PR teams must work differently and adapt. The traditional hub-...
12/18/2025

As global markets experience ongoing shocks, multimarket PR teams must work differently and adapt.

The traditional hub-and-spoke model just isn’t fast enough anymore. Today’s strongest teams look more like a hive — connected, built for speed and ready to keep up with today’s rapid news cycles.

Chief Global Officer Caroline Hsu explores the changes impacting global PR with Earned First.

👉 Explore. https://www.earned-first.com/the-quiet-crisis-undermining-global-pr-partner-content/?utm_campaign=HA_social&utm_source=facebook&utm_medium=organic

’Tis the season! ❄️ See what we wished for this December.
12/17/2025

’Tis the season! ❄️ See what we wished for this December.

12/16/2025

When used well, quantitative details can turn complexity into clarity. PR Associate Account Executive Rebecca explains how numbers can highlight the human side of tech.

Explore our approach to storytelling. https://bit.ly/44ujS5u

12/15/2025

Warmest holiday wishes from The Hoffman Agency.

We appreciate the partnerships, shared creativity and meaningful work that shaped our year. We look forward to celebrating together and creating a strong 2026 story.

12/09/2025

Ever wondered what remote work in Houston looks like? 👀

Spend the day with Senior Account Executive Jorge Ramos to see how he balances work, home and everything in between.

Another key win for Hoffman Taiwan and Hoffman Hong Kong in our year-long “race.” 🌟The Campaign Asia-Pacific Greater Chi...
12/09/2025

Another key win for Hoffman Taiwan and Hoffman Hong Kong in our year-long “race.” 🌟

The Campaign Asia-Pacific Greater China Agency of the Year Awards 2025 recognized our teams — a testimony to the hard work and effort put into telling leading tech stories across the region and delivering consistent results for clients. 🏁

We won:
• Taiwan PR Agency of the Year — Hoffman Agency Taiwan
• Hong Kong SAR PR Agency of the Year — Hoffman Agency Hong Kong

Discover more. https://bit.ly/4la2dWi

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325 South First Street
San Jose, CA
95113

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+14082862611

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