The Hoffman Agency

The Hoffman Agency The Hoffman Agency helps corporate, technology, telecommunications, consumer electronics and travel companies communicate compelling messages across the globe.
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07/05/2024

Just a fortnight ago, our HA-SG superstars Jia Yi Lim and Bernice Tay flew halfway across the globe for the prestigious Cannes Lions Festival of Creativity 2024 in France following their win at the PRCA APAC’s local Young Lions PR competition.

Plenty of networking sessions, cocktails, and macarons after, they elevated their experience by proudly representing Singapore with an innovative PR plan crafted in just 24 hours.

Catch the highlights of their incredible journey above, and stay tuned for part 2 as they reflect on the whirlwind last two months. You won’t want to miss their insights and behind-the-scenes stories!

Curious about building up or transforming your corporate website and making it fit better under the current digital tren...
07/05/2024

Curious about building up or transforming your corporate website and making it fit better under the current digital trends? Our team put their heads together and developed some tips for you to start with ✍️

Check out the original post on Hoffman China’s official WeChat account:
https://bit.ly/3RXXBa2

We're delighted to welcome Dina Mahmoud to our team as a Senior Account Manager! Her expertise and energy are a fantasti...
07/03/2024

We're delighted to welcome Dina Mahmoud to our team as a Senior Account Manager! Her expertise and energy are a fantastic addition.

Join us in welcoming Evan Harvey! Evan will support the digital team as our newest Digital Account Executive.
07/01/2024

Join us in welcoming Evan Harvey! Evan will support the digital team as our newest Digital Account Executive.

“If I were to give some advice of my own about starting in PR, I’d encourage you to get excited about your clients and t...
06/28/2024

“If I were to give some advice of my own about starting in PR, I’d encourage you to get excited about your clients and the externalities of what they do — it’s the most fun way to tell their stories,” shares intern Riley Nicholas, as his internship comes to a close.

Check out his blog to hear more about his time at Hoffman: https://bit.ly/4cCZrow

What a fabulous way to celebrate Pride Month! Our PDX office had a blast at Drag Bingo! 🎭❤️🧡💛💚💙💜
06/28/2024

What a fabulous way to celebrate Pride Month! Our PDX office had a blast at Drag Bingo! 🎭❤️🧡💛💚💙💜

06/27/2024

Congratulations to our June Buzz Lightyear award recipient, Kingsley Maduri! With notes from her teammates like, “Kingsley is the definition of above and beyond!” and “We’re lucky to have a star like her on the team,” Kingsley is well deserving of this recognition! Congratulations, Kingsley! ⭐ ⭐ ⭐ Difference

Super proud to celebrate our very own Stephanie Yang, who has been honored as PR Professional of the Year at the PR Awar...
06/14/2024

Super proud to celebrate our very own Stephanie Yang, who has been honored as PR Professional of the Year at the PR Awards Asia-Pacific 2024! 🏆✨

Stephanie’s dedication, creativity, and leadership continue to inspire us all. This award is a testament to her outstanding work and commitment to excellence. Congrats Stephanie!

🎉We did it! Ecstatic to announce The Hoffman Agency's SIX amazing campaign wins at the PR Awards Asia-Pacific 2024! 🏆✨A ...
06/14/2024

🎉We did it! Ecstatic to announce The Hoffman Agency's SIX amazing campaign wins at the PR Awards Asia-Pacific 2024! 🏆✨

A heartfelt thank you to our clients for entrusting us with their brand and giving us room to flex our creativity. These awards reflect the passion, inspirations, and incredible work of our stellar team across the region.

Thank you for being part of our journey, and here’s to more successful campaigns in the future! 🥂

🎓 Dreaming of joining a global team shaping the future of tech PR? Last month, the   team had the opportunity to connect...
06/10/2024

🎓 Dreaming of joining a global team shaping the future of tech PR?

Last month, the team had the opportunity to connect with the bright young minds at the National Chengchi University (where a good number of our are proud alumni of!).

Aside from in-depth industry insights and tips on building a successful career in tech PR and international comms, the team took the opportunity to spotlight everything that makes us tick at .

From alumni success stories and interview tips to our unique multi-market model, the team's engagements at NCCU offered invaluable insights to all participants.

Ready to dive into the exciting world of tech PR? 🚀 Good news - Hoffman Taiwan is hiring. Send your CV to [email protected] to start your journey with us.📝

06/07/2024

Congrats to Maddie Ryan, our May Buzz Lightyear award recipient. Maddie continues to jump into anything asked of her, and this Agency wouldn't be the same without her!

Our Taiwan team recently took on an exciting orienteering challenge at Taipei Zoo during their quarterly  !🗺️ Divided in...
06/07/2024

Our Taiwan team recently took on an exciting orienteering challenge at Taipei Zoo during their quarterly !🗺️ Divided into 6 groups, they navigated forests and roads with just a map and their wits, racing against the clock and testing their teamwork and physical skills.

Lesson of the day?👏Being adaptable, thinking creatively, and relying on each other are the keys to conquering any obstacle, whether it's in the great outdoors or the office.

Last week, a few Hoffmanites attended the CASA Cares Auction, raising money for our pro bono client, CASA for Children o...
06/06/2024

Last week, a few Hoffmanites attended the CASA Cares Auction, raising money for our pro bono client, CASA for Children of Multnomah, Washington, Columbia & Tillamook Counties! 💌

We love partnering with an amazing organization that is working hard to secure the best outcome for children impacted by foster care. 💫

The 2024 Auto China in Beijing dazzled with innovation and tech. Local stars like Xiaomi, BYD, and the Harmony Intellige...
06/03/2024

The 2024 Auto China in Beijing dazzled with innovation and tech. Local stars like Xiaomi, BYD, and the Harmony Intelligent Mobility Alliance led the way in new energy vehicles.🌟

With so much dazzle going on at high-profile events like this, it can be challenging to stand out as a brand. Swipe to find our tips for making a lasting impact!

As May ends, we are happy to have been able to celebrate AAPI month with events throughout our U.S. offices! At our mont...
05/31/2024

As May ends, we are happy to have been able to celebrate AAPI month with events throughout our U.S. offices! At our monthly staff meeting, Hoffmanites Anny Nguyen and Roshin Matthew gave insight into how their cultures have shaped them.

Said Anny, “Going to the temple with my family over the past few years has really reconnected me with my Vietnamese culture, and now I appreciate it so much more. I'm grateful to be at an Agency where I can share a piece of me and my experience through food and conversation with my fellow Hoffman colleagues!”

05/29/2024

Beyond the countless text and words Anish faces daily in the PR world, he indulges in another form of storytelling after work - ! From books to game adaptations, watch as Anish takes you through his mythological journey in the world of legends.

As Anish delves deeper into the lore, we're honoured to have a resident geek who brings ancient cultures and beliefs to life.

Open discussions about anxiety are key to a supportive and inclusive workplace. By addressing mental health openly, we f...
05/24/2024

Open discussions about anxiety are key to a supportive and inclusive workplace. By addressing mental health openly, we foster empathy and understanding among colleagues. Check out our blog on managing anxiety in the workplace: https://www.hoffman.com/blog/managing-workplace-anxiety

Embracing the spring season in Korea! What could be more delightful than enjoying a meal under the cherry blossoms to we...
05/22/2024

Embracing the spring season in Korea! What could be more delightful than enjoying a meal under the cherry blossoms to welcome this blooming season? Our Korea team recently savored a lovely picnic beneath the pink petals. 🌸 They met in front of Namsan Tower to capture and celebrate this joyful moment 📷: surrounded by cherry blossoms and the fresh spirit of spring.

Immersed in the refreshing energy, they shared their team missions for new growth and spent a memorable time together. Swipe to share in the with them ➡️!

We're over the moon to share that The Hoffman Agency made it to the shortlist for the  ! 🏆✨ Our fantastic team from Hong...
05/21/2024

We're over the moon to share that The Hoffman Agency made it to the shortlist for the ! 🏆✨ Our fantastic team from Hong Kong, Singapore, and Taiwan has bagged a whopping 13 nominations altogether, showcasing the outstanding work of the entire Hoffman APAC family with some serious geek spirit!

Circle June 12 on your calendars and keep those fingers crossed as we eagerly await the final results. 🤞

05/17/2024

🎉 What happens when you put a group of PR professionals on the dance floor? One unforgettable party! Check out some snapshots from our spring party and see the fun for yourself 📸✨

Recently, we identified a fraudulent website using our company name andoffice address. Please take note that they are in...
05/14/2024

Recently, we identified a fraudulent website using our company name and
office address. Please take note that they are in no way affiliated with our agency and that we are taking the necessary steps to remedy the situation. Thank you for your attention.

A huge welcome to our newest Senior Account Executive, Gordon Evans! Here's to exciting times ahead with Gordon on board...
05/07/2024

A huge welcome to our newest Senior Account Executive, Gordon Evans! Here's to exciting times ahead with Gordon on board! 🚀

In his journey through school, university and beyond, intern Riley Nicholas views it as a process of accumulation. Like ...
05/03/2024

In his journey through school, university and beyond, intern Riley Nicholas views it as a process of accumulation. Like a self-actualization magpie, he has assembled a treasure trove of ideas, storytelling skills, niche interests, good friends, hobbies, habits, artifacts and trinkets — an ever-growing collection of cool stuff.

Check out more here: https://bit.ly/44yBwnD

Hear our Young Lions ROAR 🦁! Hats off to Joyce and Katherine from Hoffman Hong Kong for their outstanding performance in...
05/03/2024

Hear our Young Lions ROAR 🦁! Hats off to Joyce and Katherine from Hoffman Hong Kong for their outstanding performance in the Hong Kong Young Lions PR Competition 2024! We are so proud that the team emerged as the 1st runner-up with their exceptional “ ” campaign for their client . The duo targeted fast fashion lovers and positioned pre-owned garments as top-of-mind for staying stylish and sustainable through unexpected fashionable experiences, wowing the judges with their creativity 🎉

Let’s give them a huge round of applause!

Last night, members of our digital crew accepted two Innovation SABRE Awards on behalf of the Hoffman Agency: one in SEO...
05/02/2024

Last night, members of our digital crew accepted two Innovation SABRE Awards on behalf of the Hoffman Agency: one in SEO/Content Distribution and the other in the Meme category. Shout out to our entire digital team for their amazing work!

“Throughout my time at the University of Oregon, I had an idea of my ideal first post-graduation job. I wanted to work a...
05/01/2024

“Throughout my time at the University of Oregon, I had an idea of my ideal first post-graduation job. I wanted to work at an agency, stay in the Pacific Northwest and work in a supportive environment that valued learning and growth, which is how I found The Hoffman Agency,” shares Intern Helen on her journey to Hoffman.

Read more here: https://bit.ly/4aS5xky

“Regardless of where my career goes, I know that if I’m in PR, balancing multiple accounts and communicating with client...
04/29/2024

“Regardless of where my career goes, I know that if I’m in PR, balancing multiple accounts and communicating with clients is a skill I will need to have. I can think of no better place to do that than Hoffman,” says Intern Brennan.

Read his blog and learn all about his journey at Hoffman thus far: https://bit.ly/3JCh0bL

We had so much fun at last week’s annual Spring Party. All our U.S. offices came together to spend two days having in-pe...
04/26/2024

We had so much fun at last week’s annual Spring Party. All our U.S. offices came together to spend two days having in-person meetings, team bonding lunches, and then closing out the week at the official Spring Party! “It was fantastic to bring our entire agency to Portland and thank them for everything they do,” said Managing Director of North America, Gerard LaFond.

🌱 Spring has sprung, and so have our amazing interns! 🌱 🌷 Join us in extending a warm welcome to our newest team members...
04/24/2024

🌱 Spring has sprung, and so have our amazing interns! 🌱

🌷 Join us in extending a warm welcome to our newest team members as they embark on their journey with us. 🌷

Boston just got a whole lot brighter with Jane Oliver joining our team as a Senior Account Executive. Welcome, Jane! 🌟  ...
04/15/2024

Boston just got a whole lot brighter with Jane Oliver joining our team as a Senior Account Executive.

Welcome, Jane! 🌟

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San Jose, CA
95113

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