Ad Lightning

11/09/2021

The #1 ad quality solution for publishers and platforms is now Boltive! Here's what it means to you:

As online media transforms, the opportunity to enable a safer internet has never been greater. Ad Lightning has served as the name of our company since we were founded in 2016. As we grow in new areas like privacy, our company name is changing to Boltive. Clients can expect the same level of exceptional service that earns us a Net Promoter Score (NPS) consistently in the top 1% of software companies and continued innovation on our core ad quality suite of products.

Check out our blog for the full evolution of our name and like our new page:

https://blog.adlightning.com/why-ad-lightning-became-boltive
https://www.facebook.com/Boltive-100624205775672

09/07/2021

The data is in and our Q2 overview provides critical insights into the state of ad quality so you can protect yourself in the fight against fraudsters🛡️:

We take a close look at a busy Q2 2021 for the digital ad industry, where fraudsters were bold in their malicious attempts and tactics to attack ad quality.

06/16/2021

Our 2021 Guide provides a roadmap 🗺️ for our publishers and platforms to win the fight 💪 against fraudsters. Take a look inside:

A look at the critical factors that publishers, platforms, and every other participant in the industry must keep in mind to block bad ads and ensure ad quality

04/30/2021

Our recent blog provides insights 🔍 as to why the need for a flexible, comprehensive ad quality solution has never been greater. See how our partners are taking charge 💪 by using our tools in the fight against fraudsters:

A recap of Q1 2021 for the digital ad ecosystem, including a discussion of shifting threats as well as effective tools for keeping brands and customers safe.

03/04/2021

Our recent blog provides insights on our customer service success, from NPS scores to our service philosophy. And more😀: https://hubs.la/H0HHD-Q0

02/01/2021

How does all of the good but none of the bad sound for your video ad campaigns? Our latest blog shows you how😃:

Ad Lightning’s video QA tool streamlines the QA process and helps publishers ensure they deliver an optimal UX for every customer, player, and device.

01/28/2021

Our Q4 overview provides critical insights into the state of ad quality so you can better plan for the road ahead🙏:

We take a close look at a busy Q4 2020 for the digital ad industry, where fraudsters were bold in their malicious attempts and tactics to attack ad quality.

01/20/2021

Our latest blog details what trends will shape the digital ad industry in 2021. Spoiler alert: it might not be what you think😱:

A look at the different dynamics and trends the digital ad industry will see in 2021 and, most importantly, what they mean for publishers and platforms.

12/29/2020

Remember our 2020 State of Report🤔? We revisited our survey and findings to see how ad quality evolved across 2020:

A review of some of the topics from our 2020 State of Ad Quality report and how they played out across the digital ad ecosystem in 2020.

12/16/2020

If knowing is half the battle, then our blog on 3 common malicious tactics will give you a heckuva leg-up🍗 on fraudsters:

A look at three different techniques fraudsters use to get around your ad quality solution, and what you can do to fortify yourself against them.

10/06/2020

Fraudsters have a lengthy list of sinister tactics👿. Is it reasonable to think a single-point solution can stop them all? Nope:

A layered approach to ad quality provides a far deeper, more thorough level of protection from bad ads than a single-point solution can ever dream of.