Agile Impact Group

Agile Impact Group Agile Brand Management for the Digital Age. www.agileimpact.com Search Impact Consulting, now Agile Impact Group, was founded by CEO Rebecca Ralston in 2010.

Since then, our company’s services have revolved around one particular phrase: Manage how search and social impacts you. Agile Impact helps clients discover the full extent of their digital presence, manage and improve their influence across target and stakeholder audiences and mitigate digital risks. Our principals are practitioners in marketing, public relations, digital brand asset management,

social media analytics, community management, online advertising. Our number one priority is to satisfy our customers by proactively and continuously monitoring, analyzing, and building solutions to improve their online presence. Every project is unique. We provide the intelligence and support you need to successfully navigate an ever-changing digital landscape where anyone, anywhere, at any time, can publish content that affects your bottom line.

As 2024 comes to an end, we—like so many others at this time of year—find ourselves reflecting on the past year and plan...
12/20/2024

As 2024 comes to an end, we—like so many others at this time of year—find ourselves reflecting on the past year and planning for the coming one.

Change was our word for 2024; for 2025, it’s connection. In 2025, we hope to continue growing our team, expanding partnerships, helping our clients achieve their goals and vision, and making new connections.

Establishing cybersecurity protocols may seem like overkill, especially if your business is very small. But trust us: a ...
03/09/2023

Establishing cybersecurity protocols may seem like overkill, especially if your business is very small. But trust us: a cyberattack is much more likely to destroy a small business than a Fortune 500 company.

No matter how big or small your business is, we've got some simple tips to help you keep your digital resources out of bad actors' hands.

Cyberattacks can damage your and your company’s wellbeing and reputation. Stay safe in 2023 with these cybersecurity tips.

The helpful content update finished on 9/9, just in time for Google to release a September broad core update (which shou...
09/21/2022

The helpful content update finished on 9/9, just in time for Google to release a September broad core update (which should take about two weeks). This is similar to the broad core update that happened in May, and SEOs can expect to see a similar level of churn.

The Google helpful content update finished rolling out around 2 pm ET on September 9th. That morning we reported we started to notice more widespread volatility and fluctuations, possibly related to

Instagram has decided that shopping isn’t where it would like to focus, and several existing features are being cut, inc...
09/21/2022

Instagram has decided that shopping isn’t where it would like to focus, and several existing features are being cut, including shopping pages. Instead, the platform is going all in on video.

Instagram seems to be going through an identity crisis as it shifts from a photo-sharing platform to shopping, and now focusing more on video.

Twitter is expanding its crowd-sourced fact-checking program, Birdwatch--right ahead of elections.
09/20/2022

Twitter is expanding its crowd-sourced fact-checking program, Birdwatch--right ahead of elections.

Twitter’s looking to expand its fact-checking pool ahead of the US midterms.

Heeeey, Tumbl--I mean, Instagram! Instagram is adding a repost button. While this might be appealing to some, we see in ...
09/20/2022

Heeeey, Tumbl--I mean, Instagram!

Instagram is adding a repost button. While this might be appealing to some, we see in our future a huge increase of unrelated posts in our home feed and a decrease in views from actual followers.

Instagram has long-held that re-posts would not be a beneficial addition for the app.

FINALLY! LinkedIn is working on a new native scheduling option.
09/19/2022

FINALLY! LinkedIn is working on a new native scheduling option.

Native scheduling could help to ensure your posts look as you expect.

Meta has abandoned its ’Responsible Innovation’ team, which had been tasked with monitoring and addressing concerns abou...
09/19/2022

Meta has abandoned its ’Responsible Innovation’ team, which had been tasked with monitoring and addressing concerns about the potential downsides and negative impacts of its various products.

Meta needs to ensure that it is taking responsible steps in its metaverse development.

Twitter has added WhatsApp and LinkedIn sharing buttons to its app for users in India, hoping to facilitate the spread o...
09/16/2022

Twitter has added WhatsApp and LinkedIn sharing buttons to its app for users in India, hoping to facilitate the spread of its posts beyond the platform.

The options may help Twitter better track tweet engagement off-platform.

What should you include in your meta descriptions? 📃 A summary of the whole page💁 Something useful to users✍️ Descriptiv...
09/16/2022

What should you include in your meta descriptions?
📃 A summary of the whole page
💁 Something useful to users
✍️ Descriptive details

Google's snippet help documentation now provides additional guidance on writing bad vs. better meta descriptions.

Browser extensions can seem helpful & harmless... but frequently the exact opposite is true. Extensions are easy to inst...
09/15/2022

Browser extensions can seem helpful & harmless... but frequently the exact opposite is true. Extensions are easy to install, but the ill effects of a malicious extension can be hard to escape. This is a great article from Kaspersky about the dangers of browser extensions.

Using the most common families of malicious extensions as an example, we explain what can go wrong after installing a browser plug-in.

Despite Google announcing it, the “helpful content” update is not *quite* done rolling out. It could take an additional ...
09/15/2022

Despite Google announcing it, the “helpful content” update is not *quite* done rolling out. It could take an additional couple of weeks for the changes to wrap up.

SEOs were expecting a massive impact, but it hasn't materialized. Google's Danny Sullivan says the update will continue to be refined.

Address

111 S Jackson Street
Seattle, WA
98104

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+12062575753

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