07/12/2022
Where are you going to??" Nneoma asked.
"I'm headed for the Springs Oma". Bayo responded.
The both friends burst into laughter.
This line of conversation wasn't the first, neither the second or did it seem to be the last.
It was an awkward way they reminded each other of the goals they had set for their business 4 years ago.
Nneoma and Bayo have been friends since childhood. The friendship that had so blossomed over years started off as them being just classmates in secondary school. Time had flown by with them only getting closer and closer to each other.
At a point, Nneoma's Mum had probed teasingly at her daughter, asking Nneoma if she was dating Bayo. Nneoma was so shy about it, she felt embarrassed. Hers and Bayo was a pure and pleasant friendship she treasured greatly. She felt blessed to have known Bayo and held him in high esteem.
This friendship had quickly transcended into a business partnership.
Nneoma and Bayo started a small business some years ago called 'OMs and Fresh' .
OMs and Fresh was birthed out of the passions and creativity of the two friends.
Nneoma was skilled in making beautiful and fashionable African wears while Bayo was the number one chef.
They decided to set up a hub where they created delicious African dishes , native Ankara wears, bags, shoewears, hats, earrings and other amazing African accessories.
Their business premise was one to be reckoned with. It was beautified with everything African and was designed in a way that comprised of an African Boutique and Restaurant.
Indeed the business was doing well and was drawing fervent customers. However it was the fourth year, and the goals weren't met yet.
The number one goal for OMs and Fresh was for it to be the number one African Hub in Africa but they had not scaled beyond Abuja, more to mention Nigeria.
Nneoma and Bayo wanted more for their business and wondered on how to create a wider and international awareness about what they had to offer.
They decided to talk to Kemi, a Marketing professional who informed them about Karousl.
Kemi works with Karousl, a Digital marketing agency and told them about how much they were loosing by not engaging the professional services of digital marketing experts in this 21st century.
A lot could change about OMs and Fresh if they were willing to channel the right sources.
Nneoma and Bayo were thrilled at the Information they just got and decided to pay for a consultation session with Karousl. They learnt a lot about how to develop and scale a business.
They also decided to partner with Karousl to advertise and promote their business digitally.
The both friends are excited about taking this huge step, there's a big difference in OMs and Fresh in such a short time.
It leaves them being Optimistic that Karousl is one of its kind..
Interested in partnering with Karousl??
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