Dual Strength Strategies

Dual Strength Strategies Web development and design, social media strategy, email marketing and content creation boutique. Contact us today for a free consultation!
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Dual Strength Strategies is run by our owner Amelia Waters who has more than 15 years of experience in building websites, social media, email marketing, and content creation. She started her professional career as a journalist, but her technical skills brought her into digital marketing full-time. She has worked in a variety of industries including restaurant, retail, fitness, wellness, financial,

insurance, and HVAC to name a few. She truly enjoys helping businesses and personal brands establish their brands and online marketing. Today more than ever, you need to have a solid platform online!

Happy Summer Solstice! ☀️🌊Here are 5 tips for staying on top of your marketing during the summer, when distractions are ...
06/20/2025

Happy Summer Solstice! ☀️🌊

Here are 5 tips for staying on top of your marketing during the summer, when distractions are high and inboxes get a little lighter:

⛱ Batch Your Content Early

Plan and schedule social media, email campaigns, and blog posts in advance. This frees up time to enjoy summer while keeping your brand active.

⛱ Lean Into Seasonal Themes

Use summer holidays, events, and trends to create timely, engaging content that resonates with your audience (e.g., "Hot Tips for Cool Sales" or "Sunshine Specials").

⛱ Repurpose Top-Performing Content

Reuse or refresh your highest-performing content with a summer spin to save time and maintain visibility.

⛱ Run a Short-Term Promo or Challenge

Encourage engagement with a limited-time offer, contest, or interactive campaign—great for keeping your audience connected while they’re on the go.

⛱ Check Your Analytics Weekly

Monitor what’s working and adjust quickly. Summer behavior shifts fast, and staying nimble can help you stay ahead of the trends.

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🦄✨ Total Lisa Frank Vibes! ✨🌈Who remembers these?! As a true 90s girl, we’re loving these bold, neon-drenched graphics i...
06/02/2025

🦄✨ Total Lisa Frank Vibes! ✨🌈

Who remembers these?! As a true 90s girl, we’re loving these bold, neon-drenched graphics inspired by the one and only Lisa Frank! 💖

Rainbows, glitter, unicorns, cupcakes, living in technicolor. These dreamy designs are taking us straight back to our sticker-covered notebooks and Trapper Keepers.

Stay loud, stay bright, and never be afraid to mix all the colors. 🎨💫

On this Memorial Day, we honor the heroes who served with strength and heart. Their legacy is our responsibility to upho...
05/26/2025

On this Memorial Day, we honor the heroes who served with strength and heart. Their legacy is our responsibility to uphold.

Always a good time with Henry Bellagnome 😎😎. Thanks for capturing this moment at Ladies Night Out with the Guilderland C...
05/09/2025

Always a good time with Henry Bellagnome 😎😎. Thanks for capturing this moment at Ladies Night Out with the Guilderland Chamber of Commerce!

Dual Strength Strategies

05/09/2025

"Actually, I'm living again. Kind of a miracle."
– A graduate of the Alliance180 program

At Alliance180, we provide a free, peer-led, purpose-driven program designed to help US Veterans, First Responders, and Frontline Healthcare Workers heal from the invisible wounds of trauma. Through our transformative equine experience, participants find connection, hope, and a renewed sense of purpose.

If you or someone you know is struggling, you are not alone, and help is here.

📞 Call our founder and Vietnam Veteran, Bob Nevins, anytime at (518) 744-3600.

Please share this post—it could save a life.

04/20/2025

Address

PO Box 4
Slingerlands, NY
12159

Telephone

+15186503552

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