Dual Strength Strategies

Dual Strength Strategies Web development and design, social media strategy, email marketing and content creation boutique. Contact us today for a free consultation!
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Dual Strength Strategies is run by our owner Amelia Waters who has more than 15 years of experience in building websites, social media, email marketing, and content creation. She started her professional career as a journalist, but her technical skills brought her into digital marketing full-time. She has worked in a variety of industries including restaurant, retail, fitness, wellness, financial,

insurance, and HVAC to name a few. She truly enjoys helping businesses and personal brands establish their brands and online marketing. Today more than ever, you need to have a solid platform online!

I can't with these two ladies 😅😆Happy holidays from all of us 🌲🎅🎄🤶 🎄
12/09/2025

I can't with these two ladies 😅😆

Happy holidays from all of us 🌲🎅🎄🤶

🎄

11/27/2025

Happy Thanksgiving!!

I am so grateful for every client, referral and friendship this year! Everyone have a great holiday!

In gratitude, Amelia

❤️

11/20/2025

✨ Glow Up, Collab Edition! ✨

Dual Strength Strategies teamed up with No filter needed 518 to spotlight one of the hottest trends in non-invasive skin rejuvenation — the Everesse machine. 💫

From smoother texture to refreshed, brighter skin, this treatment delivers results without downtime… and we loved capturing every moment of the magic. 🎥✨

Big thank-you to No Filter Needed for trusting us to bring this glow story to life — and to the Everesse tech for proving that youthful, radiant skin really is possible without going under the knife.

Ready for your close-up? 📸

11/11/2025

In the quiet of November, we find clarity, gratitude, and growth. 🍂

This month isn’t about slowing down — it’s about grounding ourselves before the next big leap. It’s about recognizing how far we’ve come, refining our vision, and moving forward with purpose.

At Dual Strength Strategies, we believe true growth comes from balance — the duality of stillness and strength, strategy and soul. ✨

10/31/2025

Happy Halloween from Dual Strength Strategies!

🌟 Meet Giselle Christie! 🌟Giselle is a key part of our team, specializing in calendar management, email handling, resear...
10/06/2025

🌟 Meet Giselle Christie! 🌟

Giselle is a key part of our team, specializing in calendar management, email handling, research, and client communication. With a background in trust and safety, operations, and client support, she brings organization, reliability, and a calm confidence to everything she does. ✨

She also helps with content creation for social media, ensuring our clients’ stories are told with creativity and consistency across every platform. 📅💻

Known for her professionalism, adaptability, and friendly approach, Giselle keeps projects running smoothly and clients feeling supported every step of the way. 💪💚

📊 80% of your year’s results can still happen in the next 90 days.But only if you have a plan.That’s what we’ll build to...
09/09/2025

📊 80% of your year’s results can still happen in the next 90 days.
But only if you have a plan.

That’s what we’ll build together at the Back to Business Workshop on Sept 18.
Two hours. One plan. A stronger finish to 2025.

🍁 Don’t miss this reset. 👉 https://marketingdrill.com/backtobusiness

Use code AMELIA for 20% off!

✨ September is the New January ✨Fresh starts don’t just happen in January. September is your chance to reset, refocus, a...
09/08/2025

✨ September is the New January ✨

Fresh starts don’t just happen in January. September is your chance to reset, refocus, and reignite. 🍂

Why September?
📅 Back-to-school energy
🔄 New routines & schedules
💡 Perfect time to reset goals

The Opportunity:
✅ Revisit resolutions
✅ Set new intentions
✅ Build fresh habits

Quick Wins to Kick Off:
📝 Write down 3 goals for fall
💧 Drink more water daily
🚶‍♀️ Move your body 20+ minutes a day
📚 Learn something new

🔥 Your future self will thank you for starting today.
👉 Comment your September goals below!

💡 At Dual Strength Strategies, we know success doesn’t happen overnight—it’s built through consistency, creativity, and ...
09/01/2025

💡 At Dual Strength Strategies, we know success doesn’t happen overnight—it’s built through consistency, creativity, and hard work.

This Labor Day, we celebrate the dedication and drive of business owners, creators, and community leaders who put in the effort day after day to build something meaningful. 💪✨

Here’s to honoring the work behind the dream—and remembering to rest, recharge, and refocus for what’s ahead.

Happy Labor Day! ❤️💼

Color of the night was 🖤🖤🖤
08/06/2025

Color of the night was 🖤🖤🖤

Spotted! Three Executive Gold Star members at Guilderland Chamber of Commerce August Mixer at Peaches Cafe

07/15/2025

🎃☀️ Holistic Digital Marketing: Summerween Edition ☀️🎃

Warmth, whimsy, and wickedly effective strategy — that's the magic of holistic marketing. It’s more than just posting… it's about aligning your brand across every channel for real results.

👻 What does holistic marketing mean?
✅ Social Media
✅ SEO & Content
✅ Email Marketing
✅ Web Design & User Experience

Like the perfect Summerween costume — every piece works together for maximum impact!

🕶️ Why now?
Summer’s distractions + Fall’s buying season = The perfect time to stay visible, build engagement, and set up for Q4 conversions. S’mores today… spooky sales tomorrow.

🎯 5 Key Strategies to Slay This Season:
1️⃣ Seasonal Content Calendars
2️⃣ Warm, Story-Driven Social Media
3️⃣ Email Drip Campaigns for Fall Launches
4️⃣ SEO Refresh with Seasonal Keywords
5️⃣ Align Paid + Organic for Maximum Reach

✨ Ready to Summon Seasonal Growth?
I’m currently looking for health and wellness businesses who want a strategy that actually works — now and into Q4. Let’s audit your digital presence and create a plan that sticks.

📩 DM me to book your Holistic Marketing Audit!



☀️

Happy Summer Solstice! ☀️🌊Here are 5 tips for staying on top of your marketing during the summer, when distractions are ...
06/20/2025

Happy Summer Solstice! ☀️🌊

Here are 5 tips for staying on top of your marketing during the summer, when distractions are high and inboxes get a little lighter:

⛱ Batch Your Content Early

Plan and schedule social media, email campaigns, and blog posts in advance. This frees up time to enjoy summer while keeping your brand active.

⛱ Lean Into Seasonal Themes

Use summer holidays, events, and trends to create timely, engaging content that resonates with your audience (e.g., "Hot Tips for Cool Sales" or "Sunshine Specials").

⛱ Repurpose Top-Performing Content

Reuse or refresh your highest-performing content with a summer spin to save time and maintain visibility.

⛱ Run a Short-Term Promo or Challenge

Encourage engagement with a limited-time offer, contest, or interactive campaign—great for keeping your audience connected while they’re on the go.

⛱ Check Your Analytics Weekly

Monitor what’s working and adjust quickly. Summer behavior shifts fast, and staying nimble can help you stay ahead of the trends.

☀️

Address

PO Box 4
Slingerlands, NY
12159

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