03/05/2023
Our Top 5 Marketing + Branding Hacks for Independent Artists 👇
1️⃣ Identify Target Listener
✅ Every piece of content you’ll make, song you put out, show you perform, video that you shoot will be revolved around this step.
❌ Skipping this step is like getting in a car to go somewhere without putting in a destination.
Not identifying your listener will produce inconsistent, unsustainable, and unpredictable results.
2️⃣ Create Content Buckets
✅ Content buckets are the best way to simplify posting content and the cheat code for staying consistent.
Check out one of our recent post for more details on how we use this technique to take the stress out of creating content.
3️⃣ 60/20/20 Rule
This technique comes from JR McKee 🔥
✅ It simply means that your posts structure should be 60% Lifestyle posts, 20% Music posts, 20% Promotional posts.
Your fans obviously love your music, but in todays world, most fans want to know more about YOU as a person.
4️⃣ The 3M Formula
We picked up this formula from Brandon Dawson and the Cardone Ventures team 🔥
✅ The 3M’s is a process of Modeling, Mimicking, then Mastering what’s already proven to work for others and making it work for you.
Find 2-5 artists/pages that you look up to or does an incredible job at creating engaging content, mimic what’s working for them (while staying true to your brand), then you’ll begin to “Master” the content you’re creating, resulting in similar results for you and your brand 🚀
🔑 This is simple, but a major shortcut to having success.
5️⃣ Create Your Content Calendar
Give yourself the mental freedom to be the best artist that you can be by taking 1-2 days to plan out your content for the week(s)/month.
Instead of burdening yourself daily, set aside a day to get your content shot, edited, and ready to post on your desired date!
🎁 Stay Consistent & Track Your Data
None of this matters without consistency.
If you commit these steps consistently and track your analytics, you’ll be surprised if the results you’ll begin to have 🔥
Know a Recording Artist who could use this? 🤔
Share this post with them to give them the Cheat Codes to Success!🎤🎤🎤