09/04/2026
Welcome to another runway from our archives: Once Upon a Dream. ✨
Conceptualized and directed by Deitra Mag Fashion Director LaComa Jefferson-Bass, this remains one of the most mesmerizing runway productions in our archive. More than a traditional fashion show, Once Upon a Dream unfolds like a piece of theater. The clothing, hair, makeup, styling and choreography work together to create an immersive world, while the models become characters on a stage.
LaComa approached each look with the care of casting a film or a play, building each character from the ground up through wardrobe, hair, makeup, movement and mood. By the time the models step onto the runway, they are inhabiting the story. They glide through the space with the grace of a ballet as princes, princesses, fairies, fairy godmothers and dark queens emerge from the dream.
It is a beautiful example of what can happen when fashion becomes storytelling. It is a beautiful example of what can happen when fashion becomes storytelling. Every model, stylist, makeup artist, fashion designer, hair stylist, lighting tech and crew member plays a part in bringing the vision to life, until the runway becomes its own little world.
Once Upon a Dream remains one of Deitra’s most beautiful and enchanting productions. 🥀✨
Watch the full runway show here:
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Inspired by the dark romance, whimsy, and fantasy of classic fairyt...