11/13/2025
Search engines—and AI systems—now look beyond hyperlinks. They evaluate how often and how positively your brand is mentioned across the web to determine credibility, authority, and visibility. According to Ahrefs, tracking and auditing brand mentions is quickly becoming as essential as traditional backlink audits.
Here are five things to look for in a modern SEO audit 👇
✅ Benchmark web visibility and mention velocity
✅ See how mentions influence AI narratives
✅ Recover “lost” or outdated mentions
✅ Correct misinformation before it spreads
✅ Identify competitive gaps in your brand’s presence
Don’t wait for competitors to get ahead. Start treating brand mentions as a top SEO signal:
Want to learn more? Reach out and let me know if you would like a complimentary SEO audit of your company website!