Cohort.Digital

10/31/2025

We recently launched a bi-monthly email blast, and as you can imagine, a lot of time and research went into creating it.

If your brand is also sending regular emails, you might appreciate this quick read from Social Media Today on ways to improve your open rates: https://www.socialmediatoday.com/news/7-email-marketing-tips-pointers-infographic/803919/

While we don’t love every example, it was a great kick-start for our own brainstorming – and might spark some ideas for you, too.

These quick tips could help you get more traction with your email outreach. 

10/24/2025

Have you tried any of the new AI-powered browsers like Perplexity’s Comet, The Browser Company’s Dia, or the newest one from ChatGPT, Atlas? Or are you more comfortable using the AI features that Google and Microsoft have brought into Chrome and Edge?

10/14/2025

When we think about who’s using mobile social media, it’s easy to rely on broad age-based assumptions… but that doesn’t tell the whole story.

This infographic from Sensor Tower adds another layer—gender preferences by platform—making it easier to see where your audience is actually spending their time. It’s a quick, powerful way to help guide decisions on where to focus your brand’s time and resources.

Check out Sensor Tower’s full State of Digital Advertising 2025 report here: https://newsletter.smartbrief.com/rest/lp-proxy/landing-pages/85e1aa0d-2a19-4efe-acaa-12e57c97789a

09/30/2025

This week on Authentic Media Co., Danielle and Alissa nerd out about all things digital marketing. From big-picture strategy to practical, in-the-weeds tips, they cover insights that can help marketers at any stage – whether you’re managing campaigns yourself or working alongside an agency.

If you’re heading into planning season, this episode is packed with nuggets to spark ideas and sharpen your approach.

Watch the full episode here:

Are ads worth it? In this episode of the Authentic Media Podcast, Danielle J. Martin sits down with Alissa Menke of Cohort Digital to unpack the real benefit...

09/26/2025

As Q3 wraps up, planning season is right around the corner. Need a quick confidence check on your 2026 campaign plans?

We’ve got you covered with a free 1-hour audit – no strings attached. Bring your questions, your wins, your “what’s not working,” and let’s make next year even stronger!

Grab a time here: https://calendly.com/alissa-cohort/strategic-media-campaign-audit-with-cohort-digital

Image credit: Canva AI

09/19/2025

We had the best time meeting folks yesterday at the . Big thanks to the Salina Area Chamber of Commerce for hosting the event (it was their first expo, and they knocked it out of the park!) and to Tanner from Ask A Kansan/Fili Creative for taking our photo.

We had a LOT of entries for our $750 marketing services prize. I can't wait to see who's name is drawn on Tuesday! Stay tuned.

09/17/2025

The cohort team had fun together yesterday in a day of learning at Digital Women Kansas City's MiniCon.

09/05/2025

If you're in the Salina area, stop by the Salina Business Expo two weeks from today and say hi. Most of our team (and a bunch of other Salina area businesses) will be there to greet you. Plus, we'll be fully stocked with cohort swag and delicious cookies!

08/26/2025

There are hundreds of ways to invest your organization’s advertising dollars. How do you know what ad choices make the most sense? Our latest blog post can help: https://cohort.digital/smart-media-budget-allocation/

08/22/2025

A few weeks ago, Angie & Alissa sat down to talk with Jay Hurst for ktwu11's latest episode of Working Capital. The gals had a great time reconnecting with another jhP alum!

Well talk with cohort.digital who help their clients build smart media strategies and ad campaigns.

08/11/2025

✅ tickets purchased. The cohort crew will be there in full force!

🚨 LAST CALL! Today is the FINAL day to grab your Early Bird tickets for the Digital Women KC Mini Conference! 🎟️💥

We're back IN-PERSON and bigger than ever! Join us on September 16, 2025 from 8 AM – 4 PM at the KU Edwards Campus – BEST Conference Center.

✨ Theme: A Decade of Digital: From Clicks to Communities to Innovation and Impact

We’re celebrating 10 years of empowering women in digital and looking ahead to what’s next. Expect inspiring speakers, powerful panels, and connections that matter.

👩‍💻 Whether you've been with us since day one or you're new to the community, this is your moment to show up, level up, and celebrate with us.

🎯 Don’t wait, early bird pricing ends TONIGHT!
👉 Register now: bit.ly/MiniCon2025

08/01/2025

Last week the cohort crew worked together for a few days. We brought in alum Brandy Eckhardt to update our headshots and get some new group pics. These sneak peak shots have blown us away! Nothing like having an insider really pull out the essence of all the fabulous women in this crew!

📸: Lumen Photography
🏢: Cyrus Hotel, a Tribute Portfolio Hotel