Kathy Carlay - Business Growth Strategist

06/08/2025

🚀 Ready to unlock REAL growth on LinkedIn? 🚀

I recently had the honor to speak on "Unlocking Growth with LinkedIn at an employee training session at Fox Building Company.

We covered what works, what doesn’t, and how you can turn connections into real opportunities. Plus, what is really working in 2025?

If you are looking for training for your company's employees on this topic or any other marketing topic. I would be honored to speak to your group, as well. Just DM me what you are looking for to see if we would be a good fit.

Whether you’re just getting started or want to take your LinkedIn game up a notch, this is for you!

If you would like a sneak peek into what we discussed. Comment below and I will send you the link.

06/08/2025

Never miss a lead—see how inside.

What happens when your Facebook posts and lead follow-ups work together, automatically? For busy local business owners, the difference is more calls answered, more jobs booked, and more time back in your day.

Curious how it all connects? Let us show you how Built Brave + Progreda CRM keeps your business moving—while you focus on what you do best.

Message us for a behind-the-scenes walkthrough! 📲

06/08/2025

Respond fast, book more jobs—here’s how!

Did you know most customers choose the first business to reply? If you’re too busy to answer every call, you could be missing easy sales.

With Progreda CRM, you never leave leads waiting—and your calendar fills up, automatically.

Curious how it works for local businesses like yours? Book a free consult today and see the difference.

01/08/2025

Ever wonder what’s REALLY driving business decisions right now? 🌎

Had a front-row seat at the Gwinnett Chamber this week, listening to Leah Miller from BlackRock break down what’s happening in the world (and why it matters for every local business).

My top takeaways?

👉 Smart businesses are spreading their risk—don’t rely on just one marketing tactic or platform. Mixing things up helps you ride out the bumps.
👉 There’s a lot of uncertainty out there—interest rates, labor market changes, even how many people are working part-time. The best move? Keep your marketing message steady, focus on real value, and put empathy first.
👉 Budgets feel tight, and clients want results. When your brand saves people time and stress—and you can prove it—you stand out from the crowd.
👉 Now is the BEST time to build your business on a strong foundation: automation, better tools, and more consistent marketing actions.

What’s *one thing* you’re doing this year to help your business stay resilient in a crazy economy? Share your ideas below! 👇

09/07/2025

I’m so excited to share a recent win for one of my our clients — Premiere Roofing just launched a brand new, modern, user-friendly website… and let me tell you, it’s a beauty! 🙌🏼

This wasn’t just a facelift — it’s a complete strategic overhaul designed to help homeowners quickly find what they need, trust who they’re working with, and schedule with ease.

Mobile-friendly ✅
Fast-loading ✅
Built to convert ✅

Here’s the full press release if you want to peek behind the scenes:
🔗 https://splashomnimedia.com/press-release/premiere-roofing-partners-with-splash-omnimedia-to-launch-modern-user-friendly-website

Helping Premiere Roofing tell their story online and attract their ideal clients has been such an honor. They're a company built on trust, quality, and community—and now their digital presence reflects that too. 💻✨

If you’ve been thinking your website doesn’t quite reflect the business you’ve worked so hard to build... let’s talk. I’d love to show you what’s possible when strategy meets creativity.

New platform elevates digital experience, simplifies customer engagement, and reflects Premiere Roofing’s commitment to excellence. Irmo, SC – May 14, 2025:Premiere Roofing has officially launched its new website, built in […]

03/07/2025

Is it time for a website glow-up (or a full-on overhaul)?

If your site’s been sitting on the internet collecting digital dust, here’s how to tell it might be holding you back instead of lifting you up.

Here are some clues...

🧓 It’s 5+ years old – The internet has changed more in 5 years than your uncle’s conspiracy theories. Design standards, mobile usage, and user behavior have all evolved.

📉 No SEO strategy – If your site isn’t showing up on Google, it's basically in witness protection.

🤷‍♀️ No clear target audience – Does your website speak to everyone… but convert no one? Generic messaging confuses people. Your ideal client should feel like you're speaking directly to them.

❌ No video – People want to see you, your work, and your story. Video builds trust and connection faster than a long “About Us” paragraph.

📭 No opt-in forms or lead capture – Your website should be your hardest-working employee, not just a pretty brochure. Are you offering value (a free guide, a consultation, a helpful checklist) in exchange for contact info?

🕵️‍♂️ No analytics – If you can’t track who’s visiting or what they’re doing, how will you improve?

🚫 No real value – Be honest: does your homepage say anything beyond “We’ve been around since 2003”? Why should someone choose you today?

✨ Bottom line: Your website shouldn’t just exist. It should work. Convert. Educate. Elevate. Attract your best clients.

💡 If you’re wondering whether your website is working for you or against you, I’d love to offer a free digital audit. We’ll break it all down — SEO, design, messaging, and opportunities to grow.

Link in comments

OR

📩 Drop me a message or comment “Audit” below and I’ll send the details. No pressure, just value. 🎯

02/07/2025

had the honor of attending a Workforce Forum at Gwinnett Technical College. We broke out in groups to discuss what is missing from the incoming workforce and interns. The resounding answer was soft skills, people skills and the ability to manage emotional health in the workplace.

I am curious, if you are hiring interns and entry positions what do you think is needed to make them exceptional hires?

25/06/2025

Ever seen the Blue Angels fly? There's nothing like it. You never hear them coming, and the boom they fly by, the hair on your arms stands up, and you are covered in goosebumps. You feel the adrenaline, and you aren't even the pilot. The sound, the power, the precision. INCREDIBLE

They fly at 700 MPH, 18 inches apart. Each pilot logs about 120 practice flights every winter before they go to perform.

How does that translate to your business? You can grow and scale our business on your own, similar to a solo pilot flying a single-engine Cessna. It's a slow ascent; eventually, you break through the clouds, if the fuel holds out.

OR

You could have a Complete Marketing Team, a seasoned crew of marketing experts handling all your marketing with precision strategy and tactical solutions for scaling and growing. Allowing you to focus on being the pilot of a business has a rapid climb and 10X the altitude.

If you are ready to climb and stop the cycle of spending time and money, and barely getting off the runway. Let's talk.

On a personal note: My family lives in Pensacola. My dad was a Search and Rescue helicopter pilot and flight instructor in the Navy. The Blue Angels were part of my summer every year as a kid. I highly recommend you look at their show schedule and take your family. It's powerful and makes them dream.

Follow my business page for tips on Marketing and Business Growth.

23/06/2025

🚨 Is your business stuck in neutral?

It happens to a lot of successful companies…You hit a certain level of growth—and then things stall.

But here’s the thing:

While your business is standing still, everything else is getting more expensive:
💸 Inflation is up
💸 Wages are rising
💸 Insurance premiums keep climbing💸 Materials cost more than ever

If your revenue isn’t outpacing your expenses, you’re not just stuck…You’re slowly falling behind. 😬

Let’s change that.💡

Want a free Digital Marketing Audit of your online presence?
Comment or DM “Audit”💬

Want to talk through your growth strategy?
Comment or DM “Strategy” for a FREE 30-minute consultation.

It’s time to start scaling again—with a plan that works. 💥

19/06/2025

When’s the last time you saw a man in a suit?

Yesterday the room was full of them and sharp dressed ladies too.

It was a little thing but it mattered. It was nice to see in a world of leggings, jeans ans kakhis.

I went to the Economic Forum hosted by the Gwinnett Chamber. It’s was a room full of of movers and shakers in the community. Here are a few quick take aways:

There are 1 million people in Gwinnett county and growing. Lots of opportunity

Instability is keeping rates steady.

Tarriffs are not likely to go back up after 90 day break because too many bonds were bought in other countries not the US

Cost of new construction is up due to tariffs on steel and aluminum

The US debt is 200k per worker 😳

So, buy the house, invest in your business, and don’t live in fear. You can’t change any of it. Keep living. Moneywas meant to flow. If everyone clinches their fist and there is no flow it’s not good for anyone. 💸

Less jobs, more misery. 😩 But don’t go into debt. It’s impossible to pay off debt with high rates on credit cards.

18/06/2025

Why are your customers not buying from you?

Short answer: Sell the problem you solve, not the product you sell. Your customers want the solution, not the "thing" you sell.

If you would like help understanding this. Drop the word "Strategy" and I will spend 30 minutes with you at no charge going over your approach to this concept and more.

17/06/2025

Attorneys, your website is not a set-it-and-forget-it type of thing. It needs to be visually appealing, deliver a great user experience, provide resources, and highlight what makes your firm unique.

Tip: If your website is over 7 years old, you have a dinosaur site.

If you would like me to do a review of your website and run a complete Digital Audit on how it is performing. Drop the comment "Audit" below.

With a strategic GPS Framework, modern website, and compelling new photography, the firm is redefining how it connects with today’s clients.