25/11/2024
You CAN and SHOULD be telling the story of your business and your journey. And here are 3 tips in the video that will help you do that. But first…We get leads at REcap Cultr Studio and sometimes it works out and they become clients and sometimes it doesn’t work out.But what I’ve learned MORE than anything is there is a common thread for the people who don’t go on to work with us. That common thread is none of them believe they have a story worth telling. The exact opposite thread is true with the lead who become clients. The difference? The businesses we work with know there is a story behind what they do but they aren’t exactly sure where the story is… So they are brave enough to know and admit they don’t have the time, skill, or expertise to tell their own story so they trust us to do it for them. The other business who don’t collaborate with us? They may try some videos on their own for a bit until they become overwhelmed by the work it takes to create content and underwhelmed with the results they see after the work. Eventually, they stop making videos. Some actually call us back to get serious about their content and we start to tell their story for them.So why am I giving away how to tell a story?Because I believe that everyone CAN and SHOULD tell their stories, even if it’s not with my team. That’s how we can make the world a better place.And no… this was not written by ChatGPT. I’d rather keep it authentic. But that’s a story for another day.
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