Award-winning, full-service Social Media Agency that utilizes social media to make a social impact. Social Media | Advertising. Management. Strategy. Training.
Weโre closing out this year with so much gratitude towards all of our many clients, loyal supporters, creative partners, and friends made in 2025!
We canโt wait to spend 2026 turning clicks into impact with YOU. ๐ฅ
12/18/2025
Last week, our agency got out of the house to celebrate the holidays and we had the most wonderful time at Romanโs at Valley View! โจ
It's always a ball when our remote employees get together โ especially when we're feeling so grateful to reflect on our biggest, most impactful year yet. ๐ฅ
This past year, we challenged ourselves in ways we didn't know possible.
From participating in multiple Giving Days across the country and launching our 'Helping Hands' program this past summer with The Community Foundation, to launching our FREE Facebook group, The Non-Profit Growth Collective where we just wrapped up our 12 Days of Giving Challenge, we are so excited for all we have planned to continue this momentum in 2026!
Thank you so much to all of the dedicated purpose-driven professionals who have partnered with us to make this year one for the books!
A special thank you to Romanโs at Valley View for the delicious food, stunning scenery, and fantastic service.
Happy Holidays, everyone! ๐โค๏ธ
12/10/2025
There are just 3๏ธโฃ weeks left in the most powerful giving season of all.
The best gift you can give your organization right now? ๐ข๐๐ฟ ๐๐ฅ๐๐ ๐ญ๐ฎ ๐๐ฎ๐๐ ๐ผ๐ณ ๐๐ถ๐๐ถ๐ป๐ด ๐๐ต๐ฎ๐น๐น๐ฒ๐ป๐ด๐ฒ!
Unlock instant access to a powerhouse community, proven strategies, and daily prompts designed to help you wrap up the year with a bow (and a bigger impact).
Weโre already 7 days in, but you havenโt missed the magic. Youโre right on time for the real treat! Every day counts when youโre amplifying your mission, so youโll get everything you missed plus all the goodness still to come. ๐
Just in the FIRST 7๏ธโฃ days, weโve already coveredโฆ
โ๏ธ Social Media Playbooks
โ๏ธ Donor Segmentation 101
โ๏ธ Perfecting Your โAsk Recipeโ
โ๏ธ PROVEN Email Marketing Strategies
โ๏ธ Landing Page Optimization (aka: The Conversion MACHINE)
Weโve been quietly building something powerfulโฆ and today, we get to share it with you.
Take your mission from scattered to strategic with The Nonprofit Growth Collective โ a dedicated Facebook community that brings purpose-driven professionals, volunteers, and community members together into one transformative space built for collaboration, meaningful support, and access to free tools, resources, and real-time guidance (JUST in time for year-end giving season ๐).
Speaking of year-end giving seasonโฆwe invite you ALL to join us for our inaugural ๐๐ ๐๐๐ฒ๐ฌ ๐จ๐ ๐๐ข๐ฏ๐ข๐ง๐ ๐๐ก๐๐ฅ๐ฅ๐๐ง๐ ๐ โ ๐๐๐๐๐๐๐๐๐ ๐ญ๐จ ๐จ๐ฎ๐ซ ๐๐จ๐ง๐ฉ๐ซ๐จ๐๐ข๐ญ ๐๐ซ๐จ๐ฐ๐ญ๐ก ๐๐จ๐ฅ๐ฅ๐๐๐ญ๐ข๐ฏ๐ ๐ฆ๐๐ฆ๐๐๐ซ๐ฌ!
Our 12 Days of Giving Challenge kicks off on Giving Tuesday and takes you through a strategic, 12-point checklist that prepares you for a Giving Tuesday to remember.
You can look forward to:
๐ Social Media How-To's + Step-By-Step Campaign Guidelines
๐ Meta (Facebook) Ad Best Practices
๐ P2P Fundraising Resources
๐ Email Marketing Tips
๐ Marketing Support
โจ โฆand MUCH MORE!
Donโt let end-of-year giving stress take the joy out of the holidays.
Together, we can make magic happen in the 315 and beyond! โค๏ธ
JOIN NOW! Your friends are already there. ๐
(Did we mention itโs totally freeโฆ๐ค)
๐ bit.ly/NonprofitGrowthCollective
11/21/2025
We're still feeling the energy after this year's Nonprofit Symposium presented by Next - Herkimer County! ๐ฅ
It's truly an honor to be able to work alongside such a dedicated group of selfless leaders in the place we call home. ๐ซถ
Do you know your Social Impact Score? โจ
During our presentation, we launched an interactive quiz that helps you understand if you're turning clicks into impact โ or if your marketing is costing you MUCH more than you think!
Have YOU taken the quiz, yet? ๐ impactscore.fmncreative.com/
Thank you again to Next - Herkimer County and The Upmobility Foundation for such a successful event for nonprofit leaders in our community! We're already looking forward to next year. ๐
Spot any familiar faces? Tag them below and say hi! โฌ๏ธ
11/17/2025
We were elated to be part of such an inspiring and impactful day at the Mohawk Valley Nonprofit Symposium! ๐ฅ
From the inspiring keynote from Scott Grates - State Farm Agent, to many networking and break out sessions from our friends at Universal Bookkeeper, The Community Foundation and Mohawk Valley Gives, Daneli Partners, and Osa Philanthropy, our team is still buzzing from such a fun day!
Our very own, Francesca Orsomarso, presented two sessions, Return On Impact: How to Use Your Social Media for Good.
During these workshops, we launched our Social Impact Readiness Assessment โ a 5-minute guided quiz that provided attendees with a detailed score to determine how well they are turning clicks into tangible impact for their organization โ followed by step-by-step tactics to maximize their social strategy!
We're forever grateful to be a part of the changemakers in our community!
A special thank you to Michele Hummel and Kayla Hartman from Next - Herkimer County and The Upmobility Foundation for organizing such an incredible event! ๐
11/11/2025
We're honored to announce that our agency will be presenting at the Mohawk Valley Nonprofit Symposium this Thursday, November 13th! ๐ฅ
This inspiring event brings together nonprofit professionals, board members, and community partners from all over CNY for a day wholeheartedly dedicated to leading with purpose.
Our CEO, Francesca Orsomarso, will be presenting Return on Impact: How to Use Your Social Media for Good. Social media success goes far beyond a newsfeed โ itโs all about what happens after a click.
In this interactive session, Francesca will reveal the complete digital ecosystem that transforms casual supporters into committed donors โ and it all begins with a click. ๐ฏ
This is NOT a one-way lecture. This is an important conversation with the changemakers of our community that is designed to generate more of an impact than ever before.
Thank you to the team at Next - Herkimer County for bringing us all together for this exciting opportunity! ๐
Be sure to check in with us on Thursday for real-time behind the scenes updates. ๐
We'll see you then!
10/27/2025
๐ With the arrival of year-end giving season, here's what EVERY nonprofit needs to know about email marketing:
โจ December emails generate 12% of annual donations, but organizations that start building momentum in October see the biggest results.
โจ Personalized emails see open rates 82% higher than generic blasts, yet most nonprofits send the same message to everyone. Segmentation = higher engagement and more donations.
โจ Welcome emails have the highest open rates of any email type, but 70% of nonprofits aren't maximizing this first-impression opportunity.
Feeling overwhelmed yet? We get it. ๐ค
You're the expert at your mission. We're the experts at marketing it.
While you're changing lives, we'll handle the strategy, ex*****on, and optimization of your email marketing. You focus on your mission - we'll make sure the right people hear about it.
Turn year-end stress into SUCCESS! Book a FREE strategy call with our team, today!
This is Peggy Romano of Holy Family Parish โ a beautifully historic church in Little Falls, NY. โช
In preparation for , our team partnered with The Community Foundation to create a capacity-building program designed for extra-small to small nonprofit organizations โ helping them prepare for their most impactful giving day yet.
Peggy dove into the program with passion, curiosity, and heart โ and her results speak volumes. ๐
With the support of Peggy and our Helping Hands team, Holy Family Parish raised an incredible $130,995 during Mohawk Valley Gives! Thatโs well beyond their $100,000 goal โ and even more astounding when you realize they raised just $125 last year. Talk about growth! ๐
How did we get there? With a smart, strategic, and creative approach that included:
โ Targeted ad campaigns that reached the right donors at the right time
โ A custom-designed GiveGab profile that told a compelling story
โ Scroll-stopping, professional graphics that grabbed attention
โ Powerful messaging that converted clicks into donors
โจ โฆand more!
Weโre beyond proud of Peggy for her success and dedication to renovating and preserving the rich, historic legacy of this beloved Little Falls church. ๐
๐ฌ Drop your congratulations for Peggy below!
We love sharing these inspiring journeys with you. Follow along with us at FMN Creative to keep up and maybe even secure YOUR spot as the next success story (year end giving is HERE! ๐).
10/20/2025
Social Media, for GOOD. โฅ๏ธ
Big ideas deserve big impact and Next - Herkimer County proved just how powerful that combination can be. ๐ช
This local nonprofit is dedicated to fueling growth in Herkimer County by bridging resource gaps and helping under-resourced nonprofits and municipalities complete the community projects that matter most.
When it came time to kick off a capital campaign for their new building, Next leaned on us to turn their vision into action. Together, we raised over $40,000 in a single day! ๐
Hereโs how we made it happen:
โจ A comprehensive multi-channel digital strategy designed to build momentum and inspire giving
โจ A professionally built GiveGab page featuring an optimized narrative, compelling visuals, and clear giving levels
โจ Email marketing that created connection, urgency, and long-term donor engagement
โจ Custom designed graphics that allowed donors to SEE their impact
โจ ... and MORE!
We help your bold ideas find their audience and transform into real, lasting impact for the Mohawk Valley and BEYOND. ๐
Now is the time to take that action. Organizations that start marketing weeks in advance see the biggest and best results. Donโt wait for December to get strategic โ your moment to shine is now. ๐ฅ
๐ฒ Book your FREE Strategy Call today!
๐ fmncreative.com/services/eoyfundraising
10/17/2025
Helping Hands began with a clear mission: to be a capacity-building campaign accelerator program, equipping small nonprofits participating in Mohawk Valley Gives with the tools to amplify their mission.
As the program unfolded, something even more profound emerged. ๐ฉท
Through shared experiences, we are inspired by the journey these students went on from individual leaders to now a close-knit community of purpose driven changemakers. ๐ฑ
may be over, but the incredible impact of Helping Hands is still reverberating throughout the 315, proving it was never JUST about giving back โ itโs also about growing forward, together. ๐
Our recent post- session served as a powerful and inspiring reflection point. โจ
Last week, we gathered our inaugural Helping Hands crew with The Community Foundation of Herkimer and Oneida Counties and recapped all of the lessons, week-by-week modules, social media campaigns, and winning strategies that helped this group of nonprofits raise over $220k during !
DONโT GO AWAY! We collaboratively envisioned an even bigger, more profound impact for next year. ๐
Be a part of the Mohawk Valleyโs newest era. Letโs connect! ๐ฒ
Every great story begins with someone willing to believe in it. ๐
For Helping Hands, this program wouldn't have been possible without the support of The Community Foundation of Herkimer and Oneida Counties and Upmobility Foundation.
We're filled with gratitude for the partnerships that made this initiative possible from the very start. Helping Hands is an accelerator program that invests in the heart of every nonprofit โthe passionate people behind the mission โ by equipping leaders with skills to build their internal capacity and amplify their impact. โค๏ธ
Together, we created a space where purpose-driven leaders could explore communicating their mission, learn how to tell their story on digital platforms, hone their skills to build sustainable giving initiatives, and make a real impact through collaboration and commitment. ๐
This photo? It's proof of what's possible when organizations come together with a shared goal: it will strengthen the heart of our region for years to come.
We're deeply grateful to our partners and friends at The Community Foundation and UpMobility Foundation for your support and your shared belief that investing in the people who care IS the foundation of long-lasting change. ๐ฑ
-
Mohawk Valley Gives
Holy Family Parish
Build For Good
Sleep in Heavenly Peace - Utica, NY
Utica Royalties
Utica RISE
Mohawk Valley Latino Association
Upstate Caring Partners
Blacque Acres Inc.
The Livi Strong Foundation
Mid-Utica Neighborhood Preservation Corporation
Hope Chapel AME Zion
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We Are Digital Marketers
With A Passion For Creative Communication.
We are forward thinkers who believe that digital platforms allow brands the opportunity to humanize their message and engage with their consumers in a way that fosters relationships and impacts sales. We specialize in Social Media Marketing, including advertising, management, and strategy, Branding, Copywriting, Email Marketing and Consulting for both emerging and established brands in a variety of industries, including entertainment, food and drink, health, and technology. Our boutique nature allows us to have an individualized client focus. We arenโt here to push agency tactics, we do what is best for you. We consider our clients to be our best collaborators.
At FMN Creative, you gain a brand advocate, social voice, and marketing partner.