04/22/2026
One of the best pieces of content advice we heard at the South Jersey Real Estate Investors Expo came from the man who organized the whole thing.
Nick Tang didn't set out to go viral with an upside down video. Facebook broke it. People called it out. It spread.
His takeaway: start with volume, let your audience pick the winner, then invest in what's working.
That's the whole game.
We were at the expo this past weekend capturing conversations like this one. If you've been wondering whether a podcast or video series could work for your business — this is your sign to stop waiting for the perfect idea and start creating.