Thread Theory Creative

Thread Theory Creative A Pacific Northwest content creation company. Thread Theory Creative works with you to establish a solid brand for your business. Creative leads the way.

From concept to completion, Thread's expertise shapes your brand through design, web presence, social media, video, photography, special events, and more. Creative Director Jeremy Gonzalez lives, works, and thrives on the cutting
edge of today’s constantly changing media landscape. For over 15 years,
Gonzalez has blazed trails in radio, newspaper, web, publishing, and video. Thread's expertise bri

ngs your ideas to life. From simple logo revisions or
sale-specific ads all the way to strategic planning and complex corporate
branding, Thread Theory. Call or email Jeremy today for a free creative session, and let Thread Theory set your marketing on fire! . Services:

PLANNING
Digital Strategy, Communication Strategy, Project Management, Social Media Strategy & Implementation. DEVELOPMENT
Web strategy, design, and implementation, video concept, strategy, and production. Media
Photography, video, audio

05/03/2026

Thread Theory Eats on the Road | Episode 1: Cookout, Charlotte, NC

We were in Charlotte and told their version of like or is called . Always a fan of checking out the local nostalgia we went and checked it out. and give their thoughts.

02/26/2026

Thread Theory Throwback: Circa 2018 | Ep. 2

A series of videos we took when the installed their new revolving glass floors! And when they wanted the updates showcased at the highest level, they called us. Capturing landmark moments like this is exactly the kind of work we’re built for.

02/19/2026

Throwback Thursday: Thread Theory Circa 2018

🔊 Sound ON elevator ASMR

An icon. A ritual. A disappearing craft.

We were honored to have documented the final chapter of Smith Tower’s manually operated elevator before it was retired for good.

Completed in 1914 in Pioneer Square, the 38-story Smith Tower was Seattle’s first skyscraper and the tallest building west of the Mississippi for nearly 50 years. Commissioned by Lyman C. Smith, this Neoclassical landmark became known for its distinctive “wedding cake” design, famed observatory, and colorful role in the city’s early history.

A moment in Seattle history, preserved on film.

#2018

Meet the team behind Thread Theory 👋✨We saw the AI caricature trend and mostly jumped in. So here’s the crew behind the ...
02/14/2026

Meet the team behind Thread Theory 👋✨

We saw the AI caricature trend and mostly jumped in. So here’s the crew behind the work ⤵️

🎨 Jeremy — Founder | Creative Director

Storytelling, culture, Dodgers fan, husband + dad first.

📊 Hailey — Founder | CFO

Finances by day, carpool & chaos coordinator by night.

🗂️ Sarah — Lead Producer

Timelines, details, and always planning the next adventure.

🎥 Brandon — Director of Production

The Seattle crew and lego fanatic.

🧠 Derek — Assistant Creative Director

20+ years behind the camera. Cinematic storytelling always.

✂️📸 Koby — Editor / Shooter

Sports, fitness, coaching, and cutting clean edits.

✂️📸 Jordan — Editor / Shooter

Podcast mixing, food staging… and refuses to give AI his biometrics, so he made his image in Photoshop.

Different roles. Same goal. Bringing ideas to life.

02/12/2026

A group of arts organizations in the Walla Walla Valley approached to create a piece about the vibrant arts scene in Walla Walla, Washington. A huge thanks to who donated his time to do the voice over for this project, he was an absolute pleasure to work with.

01/28/2026

Mission accomplished 💪

You want it to look good, oh we’ll make it look good.

01/23/2026

Huge shoutout to for the amazing Thread Theory swag; we’re obsessed.

If you’re looking for high-quality, custom team or company apparel, these are your people.
Local. Talented. So easy to work with.

Thanks for making us look this good 👏

What a day on set with the for our client, . They’re genuinely so fun to work with! Hilarious, talented, and always kee...
01/15/2026

What a day on set with the for our client, . They’re genuinely so fun to work with! Hilarious, talented, and always keeping the energy up. Between the jokes, the smoke, and some insanely good food, we never wanted the day to end. Little peek at what we captured at the end 👀

11/18/2025

Created this overhead drone edit for our clients over at . Something about those fall sunsets, they hit different

11/13/2025

We had some fun working with and on this PSA reminding people to stay off the sidewalks on their Lime scooters!

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Walla Walla, WA

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