Joo Kno Media

05/08/2025

Part 6 of our Evolution of Video series is here, and it’s all about how we cleaned up those fuzzy TV signals! 📺

Some Millennials, and def Gen Xers, may remember adjusting rabbit ears...hoping for a clear picture 😩 In 1948, Community Antenna Television (CATV) arrived, and it was a game-changer!

Imagine living in an area where mountains, buildings or distance made TV reception a nightmare. That’s where CATV came in, using a master antenna to bring clear signals to homes via cable. Oregon, Pennsylvania, and New York led the charge, bringing crystal-clear viewing to communities that had been struggling.

This was more than just clearer pictures, though. CATV paved the way for the multi-channel universe we enjoy today. It’s a huge step in our journey from broadcast to streaming!

Fun fact: The very first cable system in Astoria, Oregon charged subscribers $100 for installation (about $1,200 in today’s money!) and a $3 monthly fee. People would pay ANYTHING for better TV!

Curious about the entire evolution of video? Check out Parts 1-5 of our series on our profile! ⏪

05/01/2025

We love getting to spotlight inspirational new leadership - like the incredible Andrea Wood, the incoming President & CEO of the Association of Corporate Citizenship Professionals - ACCP! 🎬

ACCP is an organization channeling corporate resources into community good, and their crew is basically the superhero team connecting companies with ways to make real social impact!

Andrea was an absolute natural on camera, and it's clear that we'll be seeing big things coming from her leadership.

Have a leadership or mission video of your own that needs some extra love? Let's chat! Hit us up for a "Get Joo Kno You" call - promise we're not as punny in person.

Okay, that's a lie. We totally are. 😎

04/22/2025

🎥 “Nutrition is not just an individual choice — it’s a public health priority.”
– Wylecia Wiggs Harris, CEO of the Academy of Nutrition and Dietetics

At this year’s Annual Nutritionist Day, Wylecia delivered a message that resonated far beyond the hearing room and echoed down the halls of Congress. Her words remind us that food, health, and equity are deeply connected — and that the work of nutrition professionals is more essential than ever. 🍎💬

We are proud to partner with to capture these moments of truth, purpose, and community in action.

📽️ Watch the recap, feel the energy, and join the movement for better public health through better nutrition.

04/16/2025

What's cooler than building things?

Building BIG things and podcasting about it! 🎙️

Our latest project, in partnership with IndustryDive, is a video podcast series for Procore Technologies. These captivating construction conversations bring "The Power of Construction" to life, featuring hosts Sasha Reed and Kris Lengieza diving into the challenges and innovations shaping the industry.

Creating this series pushed our skills in new directions - expanding our post-production magic to exceed brand goals and bring in listeners (or viewers, if you'd rather watch than listen).

Check out the full episode at the link below! And SUBSCRIBE to our YouTUbe channel. And yes, we're officially podcast producers now too. Is there anything we can't do? 😎

Full Video ➡️ https://youtu.be/ETA1Faunddc

04/10/2025

Introducing the ✨JKM Dream Team✨! Coming to a shelf near you!

04/09/2025

Meet the newest member of our creative lineup! 🎬

We're stoked to welcome Chris to the team as our new Associate Producer! This guy brings serious firepower - from luxury hospitality with Forbes 500 companies to audio engineering in LA recording studios.

His production journey kicked off with high-budget shoots with with the renowned educational tech-giant, Masterclass in NYC, LA, and San Francisco. Since then, he's been crushing it in the commercial world working with Alexander Wang, Amazon, BOTOX, Northface, and Planned Parenthood.

With his diverse background and killer coordination skills, Chris is already making waves as part of the Joo Kno family!

Drop a welcome below and help us make him feel at home! ⬇️

04/03/2025

Airport coffee cups & global adventures! ✈️ We've been BUSY! From Texas to Cabo, we've been creating magic.

Dive into our latest newsletter for behind-the-scenes peeks at our WILD winter! Plus, spring is looking even bigger! 🤯 Don't miss out on the action – join our email list for exclusive updates! https://conta.cc/3FOtQVZ

Email from Joo Kno Media From Mexico to Massachusetts - we've been busy! Behind the Scenes: Reel Updates Whew! We've been a LITTLE busy over here! 🌪️ If you've been wondering where we've been... just

03/31/2025

Let's talk about another absolute LEGEND to close out Women's History Month! 🎬

Y'all, Rachel Morrison is the real deal. Can you believe it took 90 YEARS of Academy Awards before a woman was nominated for cinematography?! That's right - she broke that barrier with "Mudbound" and hasn't looked back.

If you've seen "Black Panther," you've experienced her magic. The way she captures Wakanda? Pure visual storytelling. And "Mudbound"? Those sweeping shots of farmland somehow feel both beautiful and brutal at the same time.

What I love about her work is how raw it feels. There's a grit and honesty to every frame. Nothing feels staged or fake - even in a superhero movie! She just gets how to use light and shadow to make you FEEL things.

Next time you're watching a movie, pay attention to those moments when an image hits you right in the feels before anyone even speaks. That's the Rachel Morrison effect!

Any other cinematographers you're obsessed with? Drop a 🎥 below!

03/31/2025

As Women's History Month wraps up, we're spotlighting a filmmaker who redefined what storytelling looks like on screen! 🎬

Sofia Coppola didn't just break into the historically male-dominated directors' club – she transformed it with her unmistakable visual language and perspective. From the dreamy teenage melancholy of "The Virgin Suicides" to the jet-lagged connection in "Lost in Translation" to her candy-colored reimagining of "Marie Antoinette," her films capture the female experience in ways we rarely see.

What makes her work special? The quiet moments. The visual poetry. Characters who feel lonely even when surrounded by others. And let's be honest – her music choices are ALWAYS impeccable!

Coppola reminds us that sometimes the most powerful stories are told in the spaces between words, in glances across a room, in what's left unsaid.

Who's your favorite female director? Drop a 🎬 below!

03/28/2025

Ever wonder what 200+ years of educational excellence looks like? Check out our project with Friends School of Baltimore! 🎬

The perfect blend of academics, athletics, and arts has been their secret sauce since they opened as Baltimore's oldest school in 1784. (Seriously, they've been crushing the education game since powdered wigs were in style!)

Our favorite part? Working with the amazing "Friends kids" who starred in their own video! Watching them share their stories, and learn about production while showcasing what makes their school special was absolutely priceless.

Want to see more of our education-focused work? Hop over to our YouTube for more school stories that make us love what we do! ✨

03/21/2025

Stop guessing how long your videos should be! We’ve analyzed the data so you don’t have to.

Each platform has its own attention span rules and finding that sweet spot for YOUR audience is crucial. Getting these right can literally double your engagement!

The biggest mistake we see? One-size-fits-all content that’s either way too long or painfully short for the platform.

Save this guide for your next video project and watch your engagement rates soar! Want more video marketing tips?

Drop a 🎬 below!