08/28/2026
There’s a moment in my conversation with Shell Peterson, CEO and Founder of Shell Social & Strategies that led to the podcast title. This is it.
She calls it her “shedding season” — a year of losing clients, losing friendships, crying more nights than she can count, all while praying one specific prayer: God, position me to receive the blessing.
Not just financially. Mentally. Physically. Spiritually.
What she didn’t know at the time was that everything she was losing was making room. When the opportunity finally came — the client, the calling, all of it arriving at once — she was actually ready for it. No hesitation.
This is from Shell’s episode, “Positioned for the Blessing: Shell Peterson’s Season of Shedding.” Watch it, then go listen to the whole conversation — link in comments. 🌿