SmartBrief

12/22/2025

From in-person engagement to smarter data use and sustainability, trade shows in 2026 are all about meaningful experiences and stronger connections.

Check out our latest SmartBrief look at the trends shaping the year ahead — including why relationships matter more than ever and how personalization is redefining success on the show floor.

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As 2025 wraps up, marketers are gearing up for a busy Q1 2026 tradeshow season. After several years of disruption, the events landscape has leveled out, and several trends are shaping how brands should show up next year. 1. In-Person Still Matters MostTradeshows continue to deliver what other medium...

12/09/2025

We’re excited to be at CareerTech Vision this year! 🌟

The SmartBrief Education team is ready to meet CTE leaders and educators who are passionate about the future of learning and workforce pathways.

If you’re attending, come say hello! We love hearing what’s happening in your classrooms, districts, and communities—and sharing what we’re seeing across the field.

Keep an eye out for Delaney and Matt on-site!

12/05/2025

NCSS kicks off today in D.C! 👋
The SmartBrief Education team is at the conference and would love to meet you.

Want to chat trends, share ideas, or simply say hello? Send a message to Delaney Mitchell or Matt Hrvatin to set up a time.

12/03/2025

👋 Hello from Boston!

Our SmartBrief Education Team is at UPCEA MEMS (Dec 2–4) and holding down the stand with the best snacks and local pastries in the venue. 🍩

If you’re attending, stop by for a catch up and a chat about enrollment marketing strategy!

11/26/2025

📣 The team is headed to UPCEA MEMS 2025 next week!

Marketing. Enrollment Management. Student Success.

Will you be there too? 👋

Let’s catch up — schedule a time here: https://smart-brief.visitlink.me/gym_Rr

11/24/2025

From Data Deluge to Intelligent Signal

Every security stack generates mountains of telemetry. Logs, sensors, APIs - endless noise. AI analytics promises to make sense of it all but smarter isn’t always safer. Bias, blind spots, and false confidence can turn automation into overconfidence. The most effective teams in 2025 are blending machine speed with human context.

Explainable AI isn’t just a compliance box, it’s your competitive edge.

→ What would help your team trust AI-driven insights more?

11/21/2025

The crisis is over. Now what?

The recent AWS, Microsoft and even Cloudflare outages weren’t just headlines; they were real-world stress tests for every SaaS supplier.

When the cloud goes down, what’s your plan?

ActualTech’s new tech post by Scott Bekker outlines five essential questions every IT leader should be asking their vendors right now:
- Impact roadmap 📍
- Communication practices 🗣️
- Critical data-backup processes 💾

Stop reacting to outages and start building resilience into your business continuity strategy.

Read this essential guide for your post-outage checklist:
https://www.actualtechmedia.com/io/5-questions-for-saas-suppliers-after-the-big-cloud-outages/?utm_source=facebook&utm_medium=social&utm_campaign=dhfacebook&utm_content=null

11/20/2025

What do today's consumers prioritize the most when choosing where to eat or order food from...and how is that changing how foodservice establishments operate from the backend?

Find out the answers to those questions and more at our Dec. 3 SmartPanel event, "Smart Operator: How Consumer Trends Are Driving Operational Shifts in Foodservice," where we'll speak with Simon Leigh of Ditto and Huy Do of Datassential, who will also present a special keynote sharing insights and data on current consumer demands from foodservice today.

🗓️ Register for free (for those who can't attend live, an on-demand link will be shared when you register as well): https://smart-brief.visitlink.me/bkxmaW

From automation and labor strategies to off-premise optimization, this webinar will explore how shifting consumer expectations are reshaping how restaurants and foodservice operators run t…

11/19/2025

Introducing Go Ahead, Call HR, SmartBrief’s newest daily newsletter for HR leaders.

4 minutes of stories on people, performance, and the occasionally chaotic workplace.

👉 Subscribe: https://smart-brief.visitlink.me/jqVVjw

👉 Advertising enquiries: https://smart-brief.visitlink.me/en3Ugx

11/13/2025

With just a few food & beverage industry events left before the year winds down, now’s the time to take a look back at your event strategy — see what worked, build on momentum, and start shaping your 2026 event marketing plans so you’re ready to hit the ground running in a Q1 packed with events.

In our recent blog post, we explore why storytelling is your strongest event marketing asset — helping food & beverage brands stand out, connect, and stay top of mind before, during, and after events.

📖 Read it here: https://smart-brief.visitlink.me/crrdUZ

11/11/2025

Introducing The Innovation Ledger powered by SmartBrief — your weekly source of intelligence for U.S. fixed income professionals.

Read the latest issue ➡️ https://smart-brief.visitlink.me/B-bms_

Sponsorship opportunities are also available for advertisers looking to reach senior decision-makers in the financial services industry.

11/10/2025

AI’s Double-Edged Sword

AI is rewriting cybersecurity for both sides.
The same models that detect threats are now being used to create them. Deepfakes, AI-written phishing emails, automated vulnerability scanning - it’s all accelerating.

Security leaders need to focus on AI hygiene: knowing how their models are trained, what data they expose, and how to spot when AI-generated content is being weaponized.

In 2026, success won’t just be about blocking attacks - it’ll be about trusting your AI as much as you trust your people.

→ How’s your organization validating its AI tools today?