Shield Wall Media

Shield Wall Media Parent company of Rural Builder, Metal Roofing, Rollforming, Frame Building News, Plain Builder, Metal Builder, and Roofing Elements Magazines.

As well as The Post-Frame Builder and Construction Rollforming Shows Our primary audience is small to mid-size builders and suppliers whose market is low-rise construction for town and country, such as municipal buildings, farm structures, equine facilities, schools, churches, etc.

06/11/2026

We’re live in York, PA at the Post-Frame Builder Show 👇
Stop by and see MWI in action as we officially debut:
Amera Shield™ — the next level of reflective foam insulation
Built for performance, durability, and real-world jobsite demands, Amera Shield is designed to help builders work smarter with superior heat control and moisture management. Proudly manufactured in the USA

🗓 Exhibiting Hours
06/11 — 10:00 AM – 5:00 PM

👉 Come see it for yourself at the show

See Us At The Show!
06/02/2026

See Us At The Show!

What will you be doing next week? How about attending the Post Frame Building Show in York, PA. Be sure to attend the seminars before the show opening each morning - come early to get your spot!

If you haven't gotten your tickets there is still time at www.postframebuildershow.com or you can contact an exhibitor for a complimentary pass!

05/01/2026

I am having a thought exercise I can't complete.
My grandson is 3, so the conversation is premature, but...
I am trying to think through what I would want him to have as an education to prepare him to take over my business. I can think of things I want, but almost none are directly related to formal education.
Here is my list so far:
1. He has to wrestle in a school program. He needs to learn discipline and to work hard. He needs to be able to stand on a mat, in front of hundreds of people and attempt to assert his will over an opponent, in an environment where there is no way to hide from mistakes or consequences.
2. He needs to be part of an actual team sport, so he learns to rely on people and have people rely on him. He also needs to recognize that some people are not worth the effort to keep in a group and the only way to improve is to get rid of them.
3. Some of the formal education needs to be in a hard science. A basic understanding of statistics and experimental/test design is necessary to evaluate information coming from other sources.
4. Experience actually selling something in a job where it is a grind. Selling gym memberships is a good example. Learning to prospect, grind, get used to people saying no, and watching how a large number of people process information and make decisions.
Beyond those things I am having difficulty seeing a lot of benefits in a formal education. A lot of what I learned in school through a Masters Degree (that isn't related to actual science) varies from outdated to actively wrong. Those same lessons can be learned accurately in the real world.
What skills or lessons would you want your grandson/granddaughter to learn to inherit your business?
What type of courses, education or college major would you want them to have?
If there is an actual discussion, I may turn this into an article for our magazines.

04/13/2026

Check out what our friends at Graber Post Buildings, Inc. are up to.

04/07/2026

Do you have photos from the 2025 Post Frame Builder show at the Spooky Nook Sports Center? We are looking to help a family find photos of their young son who was tragically lost just a couple of months after the event. Your photos may have included him in the background.
Please contact Event Director Missy Beyer with any photos you may have. We would love to help this family in any way we can.
Email photos to: [email protected]

Time to get your accommodations for the Post Frame Builder Show!
04/02/2026

Time to get your accommodations for the Post Frame Builder Show!

The show is closer than you think! June 10-11, 2026 is right around the corner!

Join us in York, PA for the 3rd Annual Post Frame Builder Show.

If you dropped the ball and still want to exhibit - we added space! Contact Missy at [email protected] to lock in your spot.

🚧 Breaking Safety News! 🚧In a major development, OSHA just announced a new regulation requiring all construction workers...
04/01/2026

🚧 Breaking Safety News! 🚧

In a major development, OSHA just announced a new regulation requiring all construction workers to wear full-body bubble wrap suits on job sites. The goal? Maximum protection—cushioned from head to toe against all potential hazards.
"This is a game-changer for construction safety," says OSHA spokesperson Ima Jokin. "We want to ensure every worker is fully protected from every angle."
What do you think? Are bubble wrap suits the future of job site safety?

Big shout out to the team at True Metal Supply.
03/31/2026

Big shout out to the team at True Metal Supply.

We are thrilled to announce some exciting updates to the True Metal Supply leadership team. 🚀 Please join us in celebrating these incredible individuals in their new roles:

✨ Seth Buchanan – Promoted to Vice President of Sales
✨ Shannon Clark – Promoted to Vice President of Marketing
✨ Chad Walther – Newly Hired Vice President of Operations
✨ Stephen Bisson – Promoted to Knoxville Facility Manager

These leaders are dedicated to our core values and serving people in a way that honors God. Quality education, products & service will be at the forefront of their minds as they work to meet and exceed your expectations. 🤝

There is still time to be included with a company profile in the Post-Frame Builder Show preview issues of Rural Builder...
03/24/2026

There is still time to be included with a company profile in the Post-Frame Builder Show preview issues of Rural Builder and Frame Building News -- ALL YOU HAVE TO DO IS BE AN EXHIBITOR!

Reach out today for information on exhibiting at www.postframebuildershow.com or email [email protected]

Learn about the Post-Frame Builder Show in Manheim, PA from June 25-26th, 2025 where post-frame companies can find their next business partner.

You can get a project published in the Metal Roofing IDEA Book! Projects are featured in a nationally circulated trade p...
03/11/2026

You can get a project published in the Metal Roofing IDEA Book!
Projects are featured in a nationally circulated trade publication reaching more than 25,000 industry decision-makers. It’s free visibility that puts your work in front of peers, suppliers, and potential partners.

Here’s how you can get a project published:

Originally Published as: Top 5 Reasons to Get a Metal Roof Project Published in the Metal Roofing IDEA Book 1 National exposure—at no cost Selected projects* are featured in a nationally circulated trade publication reaching more than 25,000 industry decision-makers. It’s free visibility that pu...

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Waupaca, WI
54981

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Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

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