Wiregrass Living

Wiregrass Living Wiregrass Living Magazine is a community publication designed to bring neighbors together

Ten years ago, Joelle and Michael Raysor met over coffee at a Starbucks in Wesley Chapel. Nine months later they were en...
09/18/2026

Ten years ago, Joelle and Michael Raysor met over coffee at a Starbucks in Wesley Chapel. Nine months later they were engaged, and a little over seven years ago they got married in Kauai. Meet the Raysor Family of Seven Oaks on the October cover of Wiregrass Living.

Five kids: Tyler just started medical school at Nova Southeastern, Avery is a dual-enrolled senior who wants to be a vet, Joey has his boating license and captains the family boat, Brady plays hockey, and Annabelle is a freshman taking advanced classes. Plus four cats (including Catalina, a Savannah cat who plays fetch and rides in a stroller) and two Pomeranians, Kona and Kai.

Their family motto, straight from the article: "Have fun, live life to the fullest, with respect and love for one another."

Thank you to Air 4 U for sponsoring this month's cover story, and to Kristine Freed Photography reed Photography for the cover shot. Now landing in The Esplanade at Wiregrass Ranch, Estancia, The Ridge, Seven Oaks, and Saddlebrook.

Business owners in Wesley Chapel: one Expert Contributor per category, every home, every month. Call Kacey at (813) 722-7263.

09/14/2026

In 2026, automation and AI are taking jobs daily. But for local small businesses, your humanity is your biggest advantage. Don't let AI replace genuine connection. Answer the phone, show up for appointments, and service your clients directly. This is how you beat the big brands.

09/13/2026

Ever notice an ad for something you looked at once following you around for a week? That's a display ad. And most business owners I talk to have no idea they can run them for a few hundred bucks a month in their own zip code.59 seconds on what they are and whether they're worth it for a local business.

Questions? Drop them below, I'll answer every one.

09/12/2026

Are you a breaker who sees obstacles, or a builder who sees foundations? Discover the mindset that separates those who get stuck from those who successfully grow their ventures. Embrace the builder within to overcome challenges and achieve your business goals.

09/11/2026

Many business owners love metrics, but are you looking at the right ones? Asking customers 'How did you hear about us?' often gets inaccurate answers. Focusing on building a strong brand, not just buying traffic, leads to exponential growth and a longer shelf life for your marketing efforts.

09/11/2026

In a world that never stops talking, there's immense power in silence. It's where clarity is found, peace is restored, and true understanding begins. Embrace the quiet.

09/10/2026

Your business website likely says the same things as your top competitors: locally owned, highest quality, best service. This isn't a differentiator; it's the price of admission. If you don't say these things, you won't get a call. The real difference is in your reaction time and personal connection. Let us help you build a brand that connects directly with your audience, making them know and need you before they even realize it.

09/09/2026

Some people ask if I make videos while driving. Yes, on the way to the gym or Publix! My brain works better when occupied. I'm hands-free and safe, of course. This content is real, from 20 years of advertising experience, not from books. Learn proven marketing strategies.

09/08/2026

Big companies spend millions to seem human, but you already are. Local owners often hide this advantage. People trust individuals—the roofer, the dentist, the owner who shows up. That personal connection is something national competitors can't buy. Stop hiding behind logos and generic stock photos. Put your face, name, and voice out there. Let people know who they're hiring. When they need you, they're choosing a person they feel they know.

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