Daily Local News Advertising

03/26/2014

No sales pitch - just great information about digital marketing: the platforms, the products, and why it's so important in ensuring that a business gets found when customers are looking. You'll also get a profile of your online presence so you can see what you're doing right and where you may need to step it up.

Use discount code TRV4934U to attend as our guest.

Next Wednesday morning from 9-11 at Carriage House on South High Street.

http://www.eventbrite.com/e/navigating-todays-digital-marketing-landscape-tickets-10943551457

Navigating Today’s Digital Marketing Landscape Jump Start your Online Marketing with this valuable Seminar & Workshop. In two hours you'll learn how to make smarter decisions about digital marketing for your business. Presented by digital experts from AdTaxi's TaxiStand, this event will sell out f...

03/11/2014

Coming Soon! Chester County Digital Marketing Summit presented by Digital First Media, Ad Taxi, and Daily Local News Advertising.

08/14/2013

What would you do Wednesday... If someone dropped to the ground in front of you and was unresponsive would you know what to do to save their life? No? Take 45 minutes out of your day to learn how to respond with hands-only CPR. Training is FREE. Your family and friends will thank you! Register + Info: http://bit.ly/15EXG0j

08/07/2013

There are approximately 117,000 people on the National Organ Transplant Waiting List, of which 8,366 are Pennsylvanians. Help us spread the word about Donate Life Pennsylvania. Registering to be an at www.Donors1.org/penn can make a difference for so many.

07/02/2013

Does your strategy include these?

We asked nine successful entrepreneurs to share the most critical elements they see others neglect to include in their plans -- and how to fix them.

06/26/2013

"...for marketers the takeaway may be that your money is better spent on branding ads on Facebook than call-to-action direct-response ads..."

Why do Facebook fans fan? It's not to get free stuff.

06/25/2013

Google zigs when you're used to zagging - how can a small business keep up?

On May 27th, Google has quietly updated the rankings article within the Google Webmaster Help documentation. The change is to keep Google consistent with their general change in messaging that content is what webmasters should focus on, not links. Previously, the article had a line that read: In gen...

06/25/2013

"While being the number one result on a Google search results page is obviously important, these numbers show just how big of an advantage websites of this type have over any competitors listed below them."

New data from online ad network Chitika looks at organic search rankings relative to traffic, and shows the importance of being on top in order to get the most clicks. This is the latest study to demonstrate the huge power of Page 1, Position 1.

06/04/2013

http://www.businessinsider.com/the-rise-of-social-commerce-2013-5

There are other successful social commerce models besides Pinterest. ;

05/30/2013

Good info to help make your email blasts more effective. Or, you know, you could let us do it for you!

Most brands have a "pretty decent" email marketing program, but could it be better? Take a look at these 10 things to try and improve your engagement.

05/29/2013

Just when you think you've got Facebook all figured out ...

Thinking of taking a break from Facebook or Twitter? Looking for a smaller, nicher group of friends? One of these 10 growing networks could be for you.

05/28/2013

75% of ad agency executives say that online video ads are more effective than traditional TV ads, compared with just 17% who say they are less effective. That sentiment is shared when comparing online video ads with social media and search advertising ads as well. Ad executives feel that online video ads are also more effective than direct response and display ads, a new eMarketer report found.

Advertising executives admit the tide of ads is changing and online video ads are taking the lead, new research has found. 75% of ad agency executives say that online video ads ...