10/09/2025
Why Spanish-Language Advertising Matters and Delivers in my video content?
Over the course of my career in broadcasting and video, I’ve developed countless video campaigns in both English and Spanish. One thing has become very clear: Spanish-language advertising resonates deeply, not only with Spanish-dominant speakers but across the broader Hispanic community.
Spanish-dominant viewers are significantly more likely to engage with content in their native language.
3 in 4 Hispanics, even those who prefer English, say that ads in Spanish reflect respect for their culture.
2 out of 3 Spanish speakers say they are more likely to be loyal to brands that advertise in Spanish.
And even 40% of English-preferring Hispanics report feeling greater brand loyalty when companies make that effort.
The takeaway? Advertising in Spanish isn’t just about language, it’s about connection, culture, and loyalty. Want to learn how your video brand can effectively reach this strong, loyal audience? DM me..we to serve you at Kefi Media & Video Production.
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