Joe Kelley Fanpage

14/12/2025

Original lyrics and melodies written by me and enhanced with modern tech. http://Sonicattention.com Free spec spots for radio sellers and business owners needing sonic branding. Sellers pay nothing if your client doesn't buy. Reach out today, [email protected]

07/12/2025

No, AI Isn’t the Villain in Radio. This Is.
Some are now suddenly shouting “No AI voices. Guaranteed human.”
I’m all for real humans on the mic. But let’s be honest: if the same handful of voices are being piped into dozens of markets, reading breaks written three time zones away… how “local” is that, really?
The problem isn’t AI. The problem is generic, fake-local content that doesn’t serve listeners or advertisers—no matter who (or what) voiced it.
In my new piece, I lay out why radio should be human-first, AI-enhanced: real people in real communities using smart tools to create stronger spec spots, better jingles, and bolder campaigns for local clients in tough economic times.
https://www.sonicattention.com/articles/ai-isnt-killing-radio-fake-local-is?c=radio-broadcasting

04/12/2025

For nearly six years, I’ve had the privilege of producing over 200 episodes of The Encouragers: The Radio Rally Podcast with Loyd Ford.
We started this during some of the darkest days of COVID, when radio pros needed encouragement, connection, and honest conversations about our business the most. Week after week, we’ve shared one-on-one conversations with rock star radio pros telling their stories in real time.
I’m especially proud of the consistency and reliability behind this series — every episode produced, every guest prepped, every detail handled so their stories can shine.
🎧 I’ve just posted our latest episode — a special Thanksgiving Weekend Message of Encouragement from Loyd Ford — on my site:
👉 sonicattention.com

And if you’d like to connect with Loyd directly or learn more about his work with radio stations:
🌐 rainmakerpathway.com

02/12/2025

How about holiday sonic imaging that sounds like your radio station. Each jingle composed and written by Crash Kelley and enhanced by AI. Yours to enjoy and own. This doesn't feel like assembly line jingle imaging because it is not. Each one is crafted with care and to fit your individual sound. Feel free to email today [email protected] and check out sonicattention.com for more demos.

30/11/2025

Most people go on vacation to unplug.
I go on vacation… and end up learning new audio tools, writing jingles, and tweaking imaging for Sonic Attention clients with a USB mic in my bag. 😅
I wrote a new piece about where that obsession started, why I still believe in radio, and how the new tech lets us create BIG sound for small businesses and small staffs.
Read it here:

Radio isn’t dying, it’s evolving. Joe “Crash” Kelley shares how he went from a shy college kid at a campus station to building SonicAttention, creating modern jingles and sonic branding that help small businesses and lean radio teams stand out.

27/11/2025

Abundance of family, and love, and great food...I am truly thankful this Thanksgiving for everything. Happy Thanksgiving to all.

27/11/2025

Thankful for my clients. Together we're making great radio and helping small and large businesses grow.

22/11/2025

🔊 Sometimes a client is hard to close…

Until they hear the sound that finally clicks.

That’s what the right sonic branding does —
it builds confidence, drives results, and makes advertisers feel good about their buy.

Every jingle is written by me from scratch, then elevated with AI in any style you want.
Full usage rights. Instrumental + acapella. And zero risk — you only pay if it works.

👉 Let’s create the sound that makes your next “yes” easy.

📧 [email protected]

🌐 SonicAttention.com

Great audio makes great outcomes.

21/11/2025

I’m doing something that almost nobody in jingle production is doing right now…
🎧 I’ll create a full spec commercial — INCLUDING a custom-written jingle MY WORDS AND MY MELODY— for only $25.

And here’s the kicker:
💰 You only pay if your client buys it.
If the spot doesn’t sell?
❌ No fee.
❌ No risk.

Why am I doing this?
Because strong creative sells. When your clients hear a polished, memorable jingle attached to their idea, they buy more airtime and renew more campaigns. It’s the easiest way to grow local revenue fast — without adding pressure to your sales team.

✔️ Custom-written jingles
✔️ Modern production
✔️ Fully mixed + radio-ready audio
✔️ Delivered fast

👉 Hear my demos & learn more:
www.SonicAttention.com
If you’re a PD, OM, AE, or station owner who wants a game-changing closer in your pocket…
Let me build your next spec spot and watch what happens.
[email protected]

13/11/2025

This one’s mine — every lyric, every note.
Thanks to today’s tech, I finally got to produce it the way I imagined it.
Hope you enjoy the listen.

13/11/2025

🔥 THE BIGGEST MISTAKE IN ADVERTISING RIGHT NOW?

💥 WEAK CREATIVE. 💥

I just dropped a new article that breaks down why bland spots are costing local businesses real money — and how ANYONE can fix it with smarter creative and smarter tools.

🎯 If you’re in radio, sales, marketing, or running a small business…
this one will change the way you think about your next campaign.

👇 READ IT BEFORE YOUR NEXT AD FALLS FLAT.

https://www.sonicattention.com/articles/creative?utm_source=facebook&utm_medium=social&utm_campaign=creative_article

Let me know what you think — and feel free to share it if it hits you like it hit me.