With those words on February 14, 1927, the station began its history of broadcasting under those call letters. Enos Kahler was the speaker, the site was his own living room and the equipment consisted of a generator, transmitter, and microphone that he himself had built. From that early beginning WMBD occupied quarters on the second floor of what is now the downtown First National Bank Building an
d in the historic old Majestic Theatre - well-known in bygone vaudeville days. The building, with its many floors ranging from sub-basement to small loft rooms, was an interesting, intriguing setting for the stations. Live entertainment performances took place in the large studio there and included singers, a 16-piece band, a studio pipe organ, and two grand pianos. Weekly auditions were held for announcers, dramatists and comedians. Among the live presentations were Farmer Bill's specialties, the Saturday Night Barn Dances...and the reading of the Sunday funnies. Because of downtown development taking place in the 1970's, it became necessary for WMBD to move once again. After tremendous effort in transforming an empty warehouse-type structure to that of a viable broadcasting unit, WMBD moved to its present location at 3131 North University in June, 1977, still remaining Peoria's only commercial television station to actually have studios in the city itself. WMBD-TV's first sign-on was January 1, 1958; in the early 1960's it was the first local station to broadcast color television. It became the area's first stereo television station in September, 1988. In 1999 WMBD-TV and our sister station in Champaign WCIA-TV were purchased by the Nexstar Broadcasting Group based in Texas. In 2002 Nexstar and The Sinclair Broadcast Group entered into a Leased Management Agreement for WMBD to operate WYZZ-TV, the Fox affiliate for Central Illinois. Through the years, WMBD has been a stopping-off place for many of the great names in broadcasting. Some of those names are Jack Brickhouse, Jim Jensen, John Coleman, Vince Lloyd, Carol LeBeau, Sally Larvick, Bruce Asbury, Bob Starr, Bob Jamieson, Tom Kelly, Faith Daniels, Bob Buck, Mark Holtz, Jack Quinlan, Martin Savidge, and Susan Parks.
