Swapnil Keny - Production Designer

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Swapnil Keny - Production Designer Art - the works produced by human creative skill and imagination. It is the charge of a sole art director to supervise and unify the vision.

Art director is the title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, film, television & the Internet. In particular, the art director is in charge of the overall visual appearance and how it communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience. The art director makes decisions about visual

elements used, what artistic style to use, and when to use motion. One of the most difficult problems that art directors face is to translate desired moods, messages, concepts, and underdeveloped ideas into imagery. During the brainstorming process, art directors, co-workers, and clients are engaged in imagining what the finished piece or scene might look like. At times, an art director is ultimately responsible for solidifying the vision of the collective imagination while resolving conflicting agenda and inconsistencies between the various individual inputs.

Set design for Indian Super League, crafted by Redcube Design Studio — blending sport, celebration, and spectacle into o...
08/08/2025

Set design for Indian Super League, crafted by Redcube Design Studio — blending sport, celebration, and spectacle into one powerful stage.

Behind the Big IdeaFrom spark to soap suds.This Lifebuoy film began with a concept — and it was our job to bring that to...
02/06/2025

Behind the Big Idea
From spark to soap suds.
This Lifebuoy film began with a concept — and it was our job to bring that to life, brick by brick. 🧼🎥

From detailed set design to prop sourcing, textures, and lighting—every visual was crafted to amplify the brand story. Because in advertising, design isn’t decoration — it’s storytelling.

📌 This is production design from idea to ex*****on — the way we love it.

At Redcube Designs, every rivet, every panel, and every curve of the Supermarine Spitfire was recreated with passion, pr...
13/05/2025

At Redcube Designs, every rivet, every panel, and every curve of the Supermarine Spitfire was recreated with passion, precision, and plenty of late nights.
This is not just production design. This is craftsmanship in motion.

Production Design is more than just aesthetics—it’s storytelling through space and structure.Swipe through to see how we...
13/05/2025

Production Design is more than just aesthetics—it’s storytelling through space and structure.
Swipe through to see how we at Redcube Designs recreated the iconic Supermarine Spitfire for DB Signature:
🔺 The brief? Build a replica that’s historically accurate yet stage-ready.
🔺 The challenge? Navigating limited visual references, aligning with original blueprints, and replicating intricate cockpit elements by hand.
🔺 The process? Weeks of research, CAD modelling, CNC cutting, hand-painting, and assembling—piece by piece.
When we say “attention to detail,” we mean it.

🎭 PART 3 — “TOO NAHI TOH KUCH NAHI”You’d be surprised how dramatic an empty snack pack can be.We dialed the mood back do...
24/04/2025

🎭 PART 3 — “TOO NAHI TOH KUCH NAHI”

You’d be surprised how dramatic an empty snack pack can be.
We dialed the mood back down for that last emotional beat — spotlight, silence, and one hero line: “Too nahi toh kuch nahi.”
Snack drama? Yes. Set drama? Always.
From pheeka to full power, this one was a wild (and tasty) ride.

🔥 PART 2 — “THE CRACKLE SHIFT”One twist of the pack and it was ON.We transformed everything — from bland to masaledar ma...
24/04/2025

🔥 PART 2 — “THE CRACKLE SHIFT”

One twist of the pack and it was ON.
We transformed everything — from bland to masaledar madness. Lights, textures, props, and energy all flipped.
We built chaos corners, parkour-friendly setups, and even worked with masala-inspired lighting bursts to bring that “Too Much” flavor to life.

🎬 PART 1 — “WELCOME TO PHEEKA TOWN”When said "everything feels pheeka" — we took it literally.At RedCube, we built a wo...
24/04/2025

🎬 PART 1 — “WELCOME TO PHEEKA TOWN”

When said "everything feels pheeka" — we took it literally.
At RedCube, we built a world that felt scrolled-out and flavorless: a half-asleep taxi, bored city corners, even the steps of Asiatic dulled down to reflect Gen Z’s zoning-out vibes.
Pheeka was the mood... but not for long.

Set Design for Aquaguard, creating a cosy kitchen for a family that values cleanliness and hygiene. Things were meticulo...
01/03/2025

Set Design for Aquaguard, creating a cosy kitchen for a family that values cleanliness and hygiene. Things were meticulously planned and executed to create the atmosphere of a home.

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19/02/2025

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19/02/2025

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