The Avenue Company

The Avenue Company A specialised media support structure, particularly for institutions, associations and organisations

The Avenue Company, originally Barbara Spence Advertising, was founded in 1989 and began with just one publication. Today it handles a number of titles, including the Pica Award-winning Civil Engineering magazine. In 1996, it became The Avenue Company, branching into three divisions - Avenue Advertising, specialising in media advertising sales; Avenue Marketing, offering marketing consulting servi

ces; and Avenue Exhibitions, focusing on exhibition stand sales. Barbara Spence, founder, and MD, states that The Avenue Company prides itself on professionalism and sees itself as a specialised media support structure, particularly for institutions; associations; and organisations whose publications are key strategic resources, but where publishing is not the core focus. Through skilled and proficient work with its clients, The Avenue Company is able to work on different publications where creative advertising needs are called upon, such as in fields where academic; peer-reviewed; accredited; and cited publications require different advertising approaches than those of consumer titles. The company believes that it operates best in an environment where its relationships with its clients mean it is seen more as a valued stakeholder than just a contract service provider.

​

03/10/2025
Long-term collaborations deliver!
10/09/2025

Long-term collaborations deliver!

Once-off events seldom provide the environment or the “halo” association benefits that sustained collaborations deliver. Consider the various events on your industry calendar and how ongoing platform partnerships embed these connections in a very positive, and compound way. 1 + 1 + 1 adds up to ...

Longevity 2025 - Deadline is 21 July. Miss it and you miss a full year. Book you ad space now!
01/07/2025

Longevity 2025 - Deadline is 21 July. Miss it and you miss a full year. Book you ad space now!

Trust, attention and results!Challenges to your marketing budget allocation are all around. Social media and digital advertising can be cheap.What you need though is for your marketing message to be staged on a platform where you are guaranteed trust, attention and results from your prime target aud...

SAICE 2025 NATIONAL AWARDSExcitement is building, so mark your calendars for 18th September 2025 and book you sponsorshi...
30/05/2025

SAICE 2025 NATIONAL AWARDS
Excitement is building, so mark your calendars for 18th September 2025 and book you sponsorship package now!

THE HYPE IS REALAward Nominations and Ticket Sales are open.Excitement is building, so mark your calendars for the 18th September as we get ready to celebrate with, and join the winners at the 2025 SAICE National Awards taking place at The Galeria Sandton.SAICE's National Awards is one of the bigges...

SAICE National Bridge Building Competition 2025Read more on how to partner with SAICE on this exciting event.
14/05/2025

SAICE National Bridge Building Competition 2025
Read more on how to partner with SAICE on this exciting event.

SAICE initiated the National Bridge Building Competition in 1991, and 34 years later, this exciting competition is still an enormous success and enjoyed by learners across country.Did you know, many a civil engineer has referred to this very competition as the turning point in their decision to choo...

Address

Bryanston
2021

Telephone

(011) 463 7940

Website

Alerts

Be the first to know and let us send you an email when The Avenue Company posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The Avenue Company:

Shortcuts

Share

Category