02/07/2025
A W🧶RLD OF W🧶🧶L
Not our usual go-to for LOOKBOOK attire, but this week we’re lacing up a dusty pair of vellies and heading to the Tankwa for the annual ‘Wolfees’ – aka the . 🚜
Kicking off today, the festival brings together local crafters and storytellers to celebrate a beloved fibre 🐏 – set against the raw backdrop of the Karoo. We’re talking all things wool: from ‘boerepraatjies’ and sheepdog demos to design showcases, plus a multi-sensory exhibition we’re especially excited about – ‘Wool World: Beneath Karoo Skies’... 🌄
Curated by .studio and , and made possible by , ‘Wool World’ is a sensory experience exploring the emotional, cultural, and tactile beauty of South African wool. The exhibition pays tribute to the rhythms of the Karoo and the hands that shape this ancient fibre – many of whom are our dear friends, friends of the brand, collaborators, contributors, makers, mentors, and family (literally!). 🫶
To name a few:
h_mohair
studio
We’ll be keeping an eye on it all and sharing more in the weeks to come. 📔 But for the wool lovers, wanderers, and ‘karoo siele’ out there – we hope to see you there! 👁️
For more info and ticket sales, visit karoowinterwoolfestival.com | 🎟️
✂️ Poster design by LOOKBOOK Studio ()
📸 ‘The Karoo’, an exclusive online editorial for Vogue Portugal:
Photography :
Creative direction & styling : , , with
Hair & makeup :
Production :
Fashion curation : from
Garments : .studio and
Photo assistance :
Styling assistance :
Modelling : .saaiman & .welff from
Shot at