The Bay Magazine is a Business-to-Consumer independent and locally owned publication which was initiated in 2006 after recognising a gap in the market for an upmarket, glossy community based magazine. It is dedicated to highlighting and improving business connections and relationships, people and lifestyle. It’s about the connections between people, it’s about instinct and creativity and it’s abou
t the deals and the synergy. During the period of the last six years The Bay Magazine has gained a strong ground in the Business-to-Consumer market niche comprised of small and medium enterprises (SME) by providing an affordable, reliable and effective printed advertising media. The magazine is targeting an A income bracket audience and is specifically designed and developed for people with disposable income offering ways of improving their lifestyles. We are committed to publishing positive and uplifting stories as we believe this reflects favorably on our advertiser’s. With a strong community spirit it’s for business people who are interested in how business fits into society as a whole: it’s for people who know they can’t understand business, without understanding its context. We have an apologetically South African slant – we’re straightforward yet surprising – and will reflect the confidence and robust nature of our communities. We take great pride in presenting the very best of the Mother City and providing our readers with credible content and inimitable production quality. For that reason we have stringent and professional distribution guidelines that are targeted to ensure the magazines reaches all intended homes during the first week of every month without wastage or bulk delivery. As a magazine intended for people, business and lifestyle, our editorial team is forced to maintain a standard of integrity and credibility acceptable to the leading industry operators in each sector we represent. For that reason, our advertisers are typically well established industry leaders that maintain the highest possible standards.
