04/06/2026
hey, my name is Andro Koen.
around 80% of you found me in the last year, so I’m guessing most of you don’t really know my full story yet.. if you did some digging on my YouTube, you’ll find some bits & pieces, because I’ve been posting on there for just over three years now, documenting literally everything since I was dead broke. but here’s the quick backstory..
I grew up in a small town, Durbanville, in Western Cape, South Africa. & I had an amazing childhood. I didn’t have the single mother or “I had to become the man of the house at 6” story.. no, everything was actually pretty nice.
you either grow out of inspiration or desperation. I was the complete opposite of desperate. I was very comfortable. so I had to apply that pressure to myself, internally (which I will get into now)..
growing up, I didn’t do the best in school (decent, but not good enough to really stand out), & I was pretty low on the status hierarchy if I’m being completely honest.
because as men (with high t) we have this insatiable desire to become someone of value, someone of merit, status.. & I had the complete opposite of that.. so naturally, if you mix low status, with this insatiable desire for competence & value, you get insane amounts of drive.
I was also extremely skinny. I played rugby & being 58kg didn’t really help. then in 2019, covid hit.. & all sports got shut down.. gym was still open, so I decided this was the perfect time to put on as much muscle as possible (15kg in 4 months to be exact)..
fell in love with the gym & it became an obsession real fast (when I lock into something, the rest of the world disappears & it just consumes me). training is still a big part of me, but business is in the driver’s seat now. that first pic is me after three years. decent genetics, & a lot of discipline.. that’s what it will get you.
(rest of the story in the comment section below) ⬇️