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Hlengani Associates

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Hlengani Associates

Hlengani Associates serves as a bridge between clients and the markets that they serve, through a specialist outsourced communication service.

Hlengani Communications serves as a bridge between clients and the markets that they serve, through a specialist outsourced communication service.

30/07/2025

When the stakes are high, your voice must be heard.

In the past weeks, FairPlay, the advocacy group fighting against dumping and predatory trade, called out the sudden 30% price hikes on mechanically deboned chicken meat (polony, viennas, nuggets, etc.) after South Africa's poultry import ban from Brazil.

Our Media Relations team ensured that their message did not get lost, by employing a strategy that secured national coverage in Farmer's Weekly SA, Times LIVE, Business Day, Freight News by FTW and more linked below. The articles sparked conversations about accountability and consumer protection.

Fairplay stood up for customers. We made sure the country heard it.

Read the articles here:

▪️eNCA interview: https://www.enca.com/business-videos/chicken-prices-fly-through-roof
▪️Farmer's Weekly: https://www.farmersweekly.co.za/agri-news/south-africa/over-100-000-chickens-culled-as-bird-flu-returns/
▪️TimesLIVE: https://www.timeslive.co.za/news/south-africa/2025-06-02-fairplay-expresses-concern-about-price-increases-after-brazil-poultry-ban/
▪️The Herald: https://www.theherald.co.za/business/2025-06-03-fairplay-expresses-concern-about-price-increases-after-brazil-poultry-ban/
▪️Business Day: https://www.businesslive.co.za/bd/opinion/2025-06-09-francois-baird-bird-flu-has-sas-poultry-producers-on-edge/
▪️Southern Africa's Freight News: https://www.freightnews.co.za/article/safety-warning-as-chicken-imports-from-brazil-resume

29/07/2025

Marketing, PR or Communications? Not sure which one your brand really needs?

In our latest blog, we break it down using a simple, relatable scenario and show how Hlengani Associates brings it all together to help you stand out, stay trusted and stay informed.

Read the blog now and let’s elevate your voice in a crowded market: https://www.hlengani.co.za/2025/07/3-marketing-pr-communications-insights/

23/07/2025

Fintech innovation is booming in Africa. Can regulation keep up?

In his latest piece, Keith Sabilika, Senior Fintech Specialist at the FSCA South Africaouth Africa, unpacks Africa’s shift from over 1.1 billion mobile money accounts to the rise of crypto-based transfers. It’s a powerful call to action to policymakers, innovators and regulators to develop agile, inclusive frameworks that keep up with the continent’s rapidly advancing fintech sector.

Its publication on platforms like Moneyweb, Business Report, and Currency News
is no coincidence. These trusted outlets are where Africa’s financial decision-makers, innovators and policy architects turn for insight and direction. Featuring the piece here ensures it reaches those best positioned to shape the next phase of Africa’s digital financial evolution.

▪️Moneyweb: https://www.moneyweb.co.za/moneyweb-opinion/soapbox/digital-payments-in-africa-can-regulation-keep-up-with-the-rapid-innovation/
▪️Currency News: https://currencynews.co.za/digital-payments-can-regulation-keep-up-with-innovation/
▪️Business Report: https://businessreport.co.za/opinion/2025-07-16-digital-payments-in-africa-can-regulation-keep-up-with-the-rapid-innovation/

☎️Learn how we connect powerful ideas to the right platforms: https://www.hlengani.co.za/services/

21/07/2025

Reputation is like a bank balance. Build it daily or risk having nothing to draw from when trouble hits.

Every kept promise is like a deposit.
Every slip-up? A withdrawal.
When crisis strikes, the strength of your brand depends on the balance you've built and how you communicate with stakeholders.

In our latest blog, we explore why silence can be risky during a crisis by examining how two major events were handled in the public eye:
▪️ The 2025 Budget Speech postponement
▪️ Airport Company South Africa (ACSA)’s response to their leadership scandal.

Read more: https://www.hlengani.co.za/2025/07/why-silence-can-be-risky-for-reputation/

18/07/2025

We believe that communication is not simply about messaging, it is also a tool for nation-building, progress and accountability.

As Madiba once said, “It is in the character of growth that we should learn from both pleasant and unpleasant experiences.” At Hlengani Associates, we honour Madiba’s legacy by helping organisations communicate with integrity, engage with empathy and lead with purpose.

Let's continue building the South Africa Mandela dreamed for all of us, one thoughtful message at a time.

Happy International Mandela Day !

16/07/2025

We are happy to have been a part of this event.

15/07/2025

On Friday, 11 July 2025, we had the privilege of attending the graduation ceremony hosted by Go GOGO Go and Vumatel. We witnessed 49 gogo's and mkhulu's receive certificates and tablets for completing VumaTel’s digital skills training, an uplifting moment that celebrated resilience, transformation and the unbreakable spirit of lifelong learning.

As media relations professionals dedicated to telling stories that matter, we believe moments like these deserve greater visibility. The multigenerational impact and human richness of this event can inspire communities across South Africa. At Hlengani Associates, we’re proud to provide strategic media coverage and content that brings powerful stories like this to light.

Here is some of the media coverage for the event:

▪️Timeslive: https://www.timeslive.co.za/news/sci-tech/2025-07-13-now-i-can-do-it-myself-gogos-learn-to-use-smartphones-in-gogos-with-vuma-digital-skills-training-programme/

▪️The Star: https://thestar.co.za/saturday-star/news/2025-07-14-49-gogos-and-mkhulus-graduate-from-vumatels-gogos-with-vuma-digital-skills-training-program/

▪️Saturday Star: https://iol.co.za/saturday-star/news/2025-07-14-49-gogos-and-mkhulus-graduate-from-vumatels-gogos-with-vuma-digital-skills-training-program/

▪️Daily Sun: https://www.snl24.com/dailysun/news/ekurhuleni-senior-citizens-graduate-after-learning-digital-skills-from-gogogogo-20250712

▪️The Herald: https://www.theherald.co.za/news/2025-07-13-now-i-can-do-it-myself-gogos-learn-to-use-smartphones-in-gogos-with-vuma-digital-skills-training-programme/

11/07/2025

89% of South African consumers say a brand’s good reputation is important when choosing what to buy (Statista, 2024)

Yet many businesses still treat PR as a last-minute sprint for headlines.

Here’s the disconnect:

Some brands only talk during a crisis, but miss the chance to shape perception, build trust and steer public sentiment from the beginning.

📍Read our first blog, "Positioning Yourself: Why PR Is More Than Just Publicity”, where we show how strategic PR builds credibility from day one before your reputation is on the line.
https://www.hlengani.co.za/blog/

09/07/2025

We’re back with the second edition of Reputation Bits, our quarterly newsletter packed with thought leadership, tools and developments in reputation management 🎉

Reputation doesn’t build itself and it certainly doesn’t maintain itself.
It takes consistent monitoring, timely insight and tailored strategy.
That’s why our clients treat reputation as a business imperative, because they know that perception shapes performance.

See what Hlengani Associates has curated for clients in the latest edition:

08/07/2025

Our website has officially relaunched !
Fresh look. More functionality. Simple design.

Take a peak here: https://www.hlengani.co.za/
Let us know what you think.

20/06/2025

Thank you to everyone who submitted their applications for the Account Executive – Public Relations & Communications position.

Please note that the application period officially closed today at 16h00.

16/06/2025

At Hlengani Associates, we don’t just believe in the power of youth, we live it. The majority of our team is young, driven, and building the future of media, communications, and reputation strategy with creativity, and intention.

From boardrooms to brainstorms, we bring fresh thinking to every solution.

This Youth Day, we celebrate the ideas, the energy, and the excellence of our generation. The future isn't waiting. We're already in it.

Address

5 Bauhinia Street, Techno Park
Centurion
0169

Opening Hours

Monday	08:00 - 16:00
Tuesday	08:00 - 16:00
Wednesday	08:00 - 16:00
Thursday	08:00 - 16:00
Friday	08:00 - 14:00

Website

http://www.hlengani.co.za/

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