Unam Mpetshwa Publishers Ltd

31/07/2025

ISNI (International Standard Name Identifier) helps with royalty collection in several ways:
- *Accurate identification*: ISNI uniquely identifies artists, ensuring their work is correctly attributed, which reduces errors in royalty payments.
- *Rights management*: ISNI links to various databases and rights management organizations, making it easier to track and collect royalties.
- *Efficient distribution*: With ISNI, royalties can be accurately directed to the rightful owners, reducing disputes and increasing the efficiency of royalty distribution.
- *Global compatibility*: ISNI's global recognition facilitates royalty collection across different countries and industries.

By providing a standardized identifier, ISNI streamlines the process of tracking and collecting royalties, benefiting artists and creators.

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21/07/2025

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21/07/2025

New music is out on Spotify and many more

21/07/2025

21/07/2025

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21/07/2025

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19/07/2025

"Peace of Advice, Prayer Alone Isn't Enough For This World .You Gotta Put a lot in The Work!!"-Lil Quiz M

19/07/2025

How to Post Engaging Content on Social Media
Crafting an engaging social media post involves more than just clever words or attractive images. It requires a strategic focus on audience needs, compelling visuals, strong calls to action, and authenticity. Here’s what to prioritize:

Key Aspects to Focus on
1. Understand Your Audience
Tailor your content to your followers' interests, needs, and behaviors.

Use platform analytics, surveys, and audience personas to shape your strategy .

Research what topics are top-of-mind for your target community .

2. Compelling Headlines & Hooks
Start posts with attention-grabbing phrases, questions, or statements.

Your first 3–5 words are critical: make them count to stop people scrolling .

3. Concise, Relevant Content
Keep messages short and to the point—conciseness drives more engagement.

Ensure information is valuable, informative, or entertaining for your audience .

4. Quality Visuals
Use eye-catching images, GIFs, videos, or infographics.

Visuals should be high-quality, brand-aligned, and suited to the platform’s format .

5. Authenticity and Storytelling
Write in a genuine voice and showcase real stories or behind-the-scenes content.

Storytelling helps foster emotional connections and encourages responses .

6. Strong Calls to Action (CTAs)
Guide your audience on what to do next: ask a question, invite a comment, or direct to a link.

Use clear, actionable CTAs like “Share your thoughts,” “Vote in our poll,” or “Check the link for details” .

7. Hashtags and Mentions
Use relevant hashtags (not too many) to expand your reach and tap into trending topics.

Mention relevant users or brands to increase visibility and engagement .

8. Timing & Consistency
Post when your audience is most active; use analytics tools to determine optimal times.

Be consistent—regular posting increases visibility and keeps you top of mind .

9. Engagement and Interactivity
Start conversations with questions and polls.

Respond to comments and encourage sharing or tagging friends .

10. Analyze Performance and Adapt
Regularly review post performance and audience feedback.

Adjust your strategy based on what is working (or not) to continuously improve engagement

19/07/2025

Mechanical royalties are payments made to songwriters, composers, or music publishers whenever a musical composition is reproduced or copied in any format. This includes physical formats like CDs or vinyl records, digital downloads, and digital streaming plays on platforms such as Spotify or Apple Music.

The term "mechanical" originates from when music was mechanically reproduced on piano rolls or vinyl; now, it applies broadly to any reproduction, including digital formats. Each time a song is streamed on an on-demand service or downloaded, mechanical royalties are generated based on the composition copyright, not the sound recording, meaning the owners of the musical work (songwriters and publishers) are paid, not usually the performing artists or record labels.

Mechanical royalties are collected and distributed by mechanical rights organizations or societies (e.g., MLC in the US, MCPS in the UK, CAPASSO in South Africa), which receive payments from music platforms and pass them on to the rights holders. Rates are often set by law or regulatory bodies rather than the free market, and depending on publishing deals, songwriters typically receive a percentage (often at least 50%) of these royalties.

In summary:

Mechanical royalties = payments for reproducing a musical composition.

Paid whenever a song is copied, sold, streamed, or downloaded.

Go to songwriters and publishers, not usually to performers or labels.

Collected by mechanical rights societies globally.

Rates can be statutory and vary by country.

19/07/2025

Music licensing is the process by which the copyright owner of a musical work grants permission for others to use that music publicly in exchange for compensation, usually via a fee or royalties. The license allows the licensee (person or organization obtaining the license) to legally use the copyrighted music within the terms agreed upon with the licensor (copyright owner).

Key points about music licensing:

It ensures copyright owners are compensated when their music is used publicly, such as in films, commercials, live performances, radio, TV, or digital platforms.

The rights licensed can include the composition (lyrics and melody), the sound recording (masters), or both, depending on agreements with rights holders like publishers or record labels.

Licenses are granted under specific terms, which might include a flat fee for timed use, royalties based on sales or revenue, or sometimes outright sale of rights.

Common types of licenses include synchronization licenses (for pairing music with visual media), mechanical licenses (for reproducing music, like covers), public performance licenses, master recording licenses, blanket licenses (for broad use like in shops or broadcasters), and print licenses.

Performing Rights Organizations (PROs) often manage licensing for public performances, offering blanket licenses and distributing royalties to rights holders.