Sonica de Klerk- L’Oréal National Education Manager

Sonica de Klerk- L’Oréal National Education Manager National Education Manager for L’Oréal Professional Division

If your salon doesn’t stock Shades EQ…Are you even glossing, babe?Behind every thriving salon is a secret weapon: Shades...
23/07/2025

If your salon doesn’t stock Shades EQ…
Are you even glossing, babe?

Behind every thriving salon is a secret weapon: Shades EQ.
🩷Low pH = healthy cuticles
🩷100+ intermixable shades
🩷Demi-permanent = zero damage
🩷Fast, profitable gloss services
Add it to your backbar and watch your service menu (and revenue) GLOW. ✨

Meet Shades EQ, the  #1 Professional Gloss that’s changing the color game:✔️ No Lift, No Damage – It’s an acidic demi-pe...
21/07/2025

Meet Shades EQ, the #1 Professional Gloss that’s changing the color game:
✔️ No Lift, No Damage – It’s an acidic demi-permanent color, perfect for refreshing tones without lightening the hair.
✔️ Condition + Shine – Think of it as a color + treatment hybrid for that glass-like finish.
✔️ Quick & Customizable – Endless shades for every client’s perfect tone.

🌟 Shades EQ Gloss – The OG for tone refresh and shine.
🌟 Shades EQ Bonder Inside – Same gloss magic + built-in bonder for added strength and hair health.

Because healthy hair + flawless tone? Darling, that’s premium🖤
Want to try Bonder Inside Gloss first? Click on the link in my bio to request a playdate!

These two know what’s up 👀Education isn’t just theory—it’s the gloss that takes your salon from good to ICONIC!🩷        ...
17/07/2025

These two know what’s up 👀
Education isn’t just theory—it’s the gloss that takes your salon from good to ICONIC!🩷

SALONS & STYLISTS – THIS ONE’S FOR YOU! From chair to color bowl, from gloss to glam – Redken Education South Africa is ...
04/07/2025

SALONS & STYLISTS – THIS ONE’S FOR YOU!
From chair to color bowl, from gloss to glam – Redken Education South Africa is here to fuel your creativity and elevate your craft.

Whether you’re toning like a pro with Shades EQ, leveling up your blonding game, or mastering express services to boost your salon revenue—we’ve got your back.

This isn’t just education. It’s an energy. It’s a movement. It’s a Redken revolution🖤

📍Catch us at the next Academy day
📍Book an in-salon session
📍Join the Pro community that never stops growing

Let’s keep building the most unstoppable salon network in South Africa—one formula, one gloss, one transformation at a time.

Self-doubt is like noise that tries to disrupt our focus and shake our belief in ourselves. But here’s what I’ve learned...
09/11/2024

Self-doubt is like noise that tries to disrupt our focus and shake our belief in ourselves. But here’s what I’ve learned: that noise is just the static before the signal gets clear. Every time I’ve faced down self-doubt, choosing to silence it and amplify my confidence, I found that my greatest moments of growth followed. To anyone out there stuck in the noise—tune it out, trust your instincts, and let your potential break through with full volume. Your success is waiting to be heard🖤.

Poolside perfection with a splash of color 🌊✨ First time trying Redken Acidic Color Gloss this past weekend and I’m alre...
04/03/2024

Poolside perfection with a splash of color 🌊✨
First time trying Redken Acidic Color Gloss this past weekend and I’m already obsessed!

Bonding care that melts into hair. Acidic Bonding Concentrate 5-Minute Liquid Mask is here to shake up everything you th...
09/02/2024

Bonding care that melts into hair. Acidic Bonding Concentrate 5-Minute Liquid Mask is here to shake up everything you thought you knew about haircare! ✨

Check out everything you need to know about the newest member of the family. ⬇️

✨WHO IS IT FOR?
All hair types and textures looking for deep hydration and bond repair

🖤WHAT IS INSIDE?
plus our Conditioning Care Complex, a high concentration of cationic agents and conditioning emollients, work to provide smoothing, anti-frizz, and shine benefits

✨HOW DO I USE IT?
For added benefits, use after cleansing with our Acidic Bonding Concentrate Shampoo. Apply to wet hair from mid-lengths to ends and leave on for 5 minutes. Rinse thoroughly. Use at least 1x/week.

Got more questions? Let us know down below! 🖤

Our 🆕Acidic Bonding Concentrate 5-Minute Liquid Mask provides intense moisture and strength in just one use!Featuring a ...
31/01/2024

Our 🆕Acidic Bonding Concentrate 5-Minute Liquid Mask provides intense moisture and strength in just one use!

Featuring a reparative formula with and our Conditioning Care Complex, this damage repair mask penetrates the hair with a high concentration of cationic agents and emollients to provide deep hydration and intensive bond repair for a stunning transformation. ✨

Have you tried 5-Minute Liquid Mask? Let us know your thoughts below! ⬇️
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