Our Story
We solve 4 Business Problems
1) Creative, Strategy and Messaging:
We believe that the key to any successful campaign is a clever concept, a considered strategy and a clever, media and segment appropriate message.
We do:
•Communications strategy
•Creative concept & brand development
•Copywriting
•Design - Digital and print
•Content strategy
•Activations/ Datavations
•Non-traditional PR /Influencers
•Social media community
•Database segmentation and cleaning
•Consumer retention programme and strategy
2) Awareness, Advertising and Information Sends: Get your message out there in the best way possible!
We do communications via direct marketing:
•SMS
•Proxy Bloggers
•Unique channels
•Email
•Social media posts and advertising
•Pop-ups & Banners
Or advertise on our unique localized channels to reach masses of interested consumers:
Joburg.co.za (leisure, lifestyle, entertainment and dining - www.joburg.co.za is the destination for over 255 000 loyal subscribers.)
Joburg's Darling (fashion, beauty and lifestyle blog aimed at all fabulous women of Joburg - www.joburgsdarling.co.za)
Town.co.za/CapeTown (fast becoming as popular to her sister site Joburg, our Cape Town page features the best of lifestyle news the mother city has to offer)
Town.co.za/Pretoria - COMING SOON
Town.co.za/Durban - COMING SOON
3) CRM and Sale - Never lose a customer again - We have a great system that allows you to reconnect and reengage with consumers
Our CRM system:
Identifies
Segments
Automates
Populates
Distributes = Omni channel messaging on a segmented, personalised level, for own and lookalike audiences
4) COMING SOON - Gamification - Loyalty and Reward