IAB SA The Interactive Advertising Bureau of South Africa (IABSA) is dedicated to growing the online media & advertising industry in South Africa.

Transparency Fuels Strategic PlanningJoin us this Thursday, 30 October, at 11 am as we delve into how transparency fuels...
27/10/2025

Transparency Fuels Strategic Planning

Join us this Thursday, 30 October, at 11 am as we delve into how transparency fuels strategic planning with Chris Botha, Group Managing Director at Park Advertising.

In this thought-provoking session, Chris will unpack how openness in data, process and partnerships can unlock smarter media strategies, drive accountability and inspire growth across the industry.

Don’t miss this chance to gain insights into the ever-evolving media landscape. Register via the link ➡ https://us02web.zoom.us/webinar/register/WN_xT-7MBDNS_uZWs0MV7Mz3A #/registration

The Push for Disclosure Join Troy Griffin, Marketing Lead at Core Group, on Thursday, 30 October at 11 am as he explores...
24/10/2025

The Push for Disclosure

Join Troy Griffin, Marketing Lead at Core Group, on Thursday, 30 October at 11 am as he explores how brands are redefining openness in the age of data-driven marketing.

Get ready for an honest conversation on what true transparency means for marketers today.

Don’t miss out, register today via the link ➡https://us02web.zoom.us/webinar/register/WN_xT-7MBDNS_uZWs0MV7Mz3A #/registration

The Era of Closed-Door Deals is OverFor decades, media strategy decisions happened behind the scenes, but the demand for...
22/10/2025

The Era of Closed-Door Deals is Over

For decades, media strategy decisions happened behind the scenes, but the demand for transparency is changing everything.

Join Gordon Muller, Head Coach at The Media Coach, on Thursday, 30 October at 11 am as he unpacks how South Africa can move from “black box” decision-making to an open and data-driven future.

Save your seat today via the link ➡ https://us02web.zoom.us/webinar/register/WN_xT-7MBDNS_uZWs0MV7Mz3A #/registration

Let’s Talk About Transparency…For decades, media strategy operated behind closed doors, but the game is changing.Join us...
21/10/2025

Let’s Talk About Transparency…

For decades, media strategy operated behind closed doors, but the game is changing.

Join us on Thursday, 30 October at 11 am for an insightful webinar on the evolution of media transparency, charting progress from the “black box” era to the future of open, data-driven decision-making.

Discover what true transparency looks like, why it matters now more than ever and how it could unlock bold new growth for South African brands.

🔗 Register now via link in bio ➡ https://us02web.zoom.us/webinar/register/WN_xT-7MBDNS_uZWs0MV7Mz3A #/registration

🙌IAB South Africa is thrilled to welcome Primedia Outdoor to the IAB SA community!🤝Primedia Outdoor, a division of Prime...
17/10/2025

🙌IAB South Africa is thrilled to welcome Primedia Outdoor to the IAB SA community!🤝

Primedia Outdoor, a division of Primedia (Pty) Ltd, is currently the largest wholly South African-owned out-of-home advertising media specialist, guaranteeing outdoor exposure throughout South Africa and key markets in the rest of Africa✨

To become a part of the IAB SA community and stay connected with industry leaders like Primedia Outdoor, click the link 🔗https://members.iabsa.net/

🙌IAB South Africa is thrilled to welcome Aleph to the IAB SA community!🤝Aleph is a global network of digital experts inn...
17/10/2025

🙌IAB South Africa is thrilled to welcome Aleph to the IAB SA community!🤝

Aleph is a global network of digital experts innovating in the intersection of media and payments.✨

To become a part of the IAB SA community and stay connected with industry leaders like Aleph, click the link 🔗https://members.iabsa.net/

🙌IAB South Africa is thrilled to welcome Kaya 959 to the IAB SA community!🤝🎙️An Afropolitan radio station broadcasting f...
17/10/2025

🙌IAB South Africa is thrilled to welcome Kaya 959 to the IAB SA community!🤝

🎙️An Afropolitan radio station broadcasting from the heart of Gauteng, Kaya 959 connects listeners to music, news, sport and topical societal issues.

Become a part of the IAB SA community too by clicking the link 🔗https://members.iabsa.net/

The IAB SA Connected Commerce Committee is calling for nominations!Are you ready to help shape the future of digital com...
15/10/2025

The IAB SA Connected Commerce Committee is calling for nominations!

Are you ready to help shape the future of digital commerce in South Africa?

We’re looking for innovative leaders across media, retail, tech and data to join a committee that’s driving collaboration, innovation and measurable growth.

If you or someone you know has the vision to redefine commerce, nominate today!

Nominations close 17 October ➡https://docs.google.com/forms/d/1CqA64NUxvKhmRIC8-0Ru2Hrv3ajklgn6NP4yS9CH7bI/viewform?edit_requested=true

Let’s build the next era of together.

PARTICIPATE IN INDUSTRY RESEARCHComplete the IAB State of Branded Entertainment & Content Marketing 2025 Survey and help...
10/10/2025

PARTICIPATE IN INDUSTRY RESEARCH

Complete the IAB State of Branded Entertainment & Content Marketing 2025 Survey and help shape the industry’s next chapter.

By taking part, you’ll:
▪️ Stand a chance to win 1 of 10 Takealot vouchers worth R500
▪️ Get exclusive early access to the results
▪️ Influence how brands, publishers and marketers approach content in 2025

Your voice matters. Take the survey at the link🔗 https://docs.google.com/forms/d/e/1FAIpQLSdJgQx9E9avrgtq_IvvzscnOovN9YfQ75WyWq5T9pe24gI3PQ/viewform

NEW COMMITTEE ALERTThe IAB SA Connected Commerce Committee has officially launched.This powerful new initiative, led by ...
07/10/2025

NEW COMMITTEE ALERT

The IAB SA Connected Commerce Committee has officially launched.

This powerful new initiative, led by Paula Hulley, Managing Director at Digitas & Publicis Africa Commerce Lead, will bring together leaders across media, retail, tech, and data to set the standard for the future of digital commerce in South Africa.

🔗 Nominations are now open, so If you’d like to shape the future of Connected Commerce or know someone who does, submit your nomination today.

Nominations close on Thursday, 9 October 2025, at 5 pm➡https://docs.google.com/forms/d/1CqA64NUxvKhmRIC8-0Ru2Hrv3ajklgn6NP4yS9CH7bI/viewform?edit_requested=true

Let’s build the future of commerce, together.

Gain actionable insights to ensure transparency and trust remain at the forefront of measurement innovation — only in ou...
24/09/2025

Gain actionable insights to ensure transparency and trust remain at the forefront of measurement innovation — only in our next IAB SA Insights webinar!

Rene Fowler, Head of Integrated Media Operations at Juno, joins our panel of speakers as they delve into the current models and methodologies of measurement shaping the digital marketing and media industry.

Save your seat for this not-to-be-missed episode on Thursday, 25 September at 11 am ➡ https://us02web.zoom.us/webinar/register/WN_xT-7MBDNS_uZWs0MV7Mz3A

Actionable takeaways to strengthen trust in the digital ecosystemJoin our panellists on Thursday, 25 September at 11 am ...
23/09/2025

Actionable takeaways to strengthen trust in the digital ecosystem

Join our panellists on Thursday, 25 September at 11 am for our next Insights episode, ‘Trust is Measured: Elevating Transparency in the Metrics That Matter’.

News24 Publisher Jerusha Raath, Google Data & Measurement Lead (LCS) for Sub-Saharan Africa Hayden Goldberg and Unilever Category Media Lead Luzuko Tena discuss future-proofing measurement, transparency and media effectiveness.

Don’t miss this informative episode — register today➡ https://us02web.zoom.us/webinar/register/WN_xT-7MBDNS_uZWs0MV7Mz3A

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Thursday 08:00 - 17:00
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