Brand Becoming

09/08/2025

Today, celebrate YOU - having overcome so much through God's Grace, to get to where you are. Be excited about the journey ahead and remember, always remember, God is good. Always. Happy Women's Day to all the women reading this.

With me is Yonela Nongwe Mneno - Sis, much love to you and wow I am so looking forward to our Malmesbury Sakekamer Women's Month celebrations on the 19th of August! Ndiyazazi - I am enough!

(Photo Credit: Jané Nel/ )

04/08/2025

At the core of every business is a visionary person - YOU.
You had an idea, which turned into a business, and irrespective of the size of business or the number of personnel employed, at its core the vision, flavour, unique ways of doing things are reflections of YOU.

So while so many suggestions for strategic visibility focus on businesses, the focus should always, always include YOU. Here lies the authenticity, the awesome differentiation. This is your advantage. Use it.

09/07/2025

On-Camera time can be a challenge irrespective if you are an introvert or an extrovert.

So, how can you improve your online visibility with reduced on-camera time?

📽 Collaborate with others and include their videoclips on the topic. This also creates an opportunity to promote your business via their network.
📽 Include images (and videoclips) of e.g. a project site, your offices, or landmarks in your service area
📽 Do a voice recording that can be used as a voice over in your video, it is authentic and resonates more than AI generated versions.

I am sure you have your own challenges, and I would love to hear about them and together, find solutions. WhatsApp or call me on 076 4822 531

The above will also be published (in more detail) as a blog on Brand Becoming's website https://brandbecoming.co.za in the week of the 14th of July.

04/07/2025

Every accomplishment starts with a decision.

27/06/2025

From the Brand Becoming Marketing for Introverts series: Key Strength - Deep Thinking

Leveraging deep thinking, a key strength of introverts, can significantly enhance your business or marketing strategy by fostering innovative solutions, thorough analysis, and strategic decision-making.

Here’s how you can apply deep thinking in practical ways:

💡Develop Insightful Marketing Campaigns:

Use your ability to analyse consumer behaviour, market trends, and data in-depth to create targeted campaigns.

💡Craft Long-Term Strategies:

Deep thinking allows you to anticipate challenges and align strategies with core business values.

💡Solve Complex Problems:

Tackle business challenges (e.g., declining sales or inefficient processes) by methodically breaking them down.

💡Innovate Products or Services:

Use deep thinking to brainstorm unique offerings by analysing gaps in the market or customer pain points.

💡Refine Brand Messaging:

Craft authentic, thoughtful messaging that resonates with your audience by reflecting on your brand’s core values and customer motivations. Introverts’ ability to think deeply ensures messaging feels genuine rather than salesy.

💡Optimise Decision-Making:

Before making big decisions (e.g., launching a product or entering a new market), take time to weigh pros, cons, and data thoroughly. Avoid rushed decisions by scheduling dedicated thinking time.

Want to brainstorm some thoughts 1 to 1? WhatsApp me 076 4822 531

26/06/2025

Daar is niks wat n solopreneur of klein besigheids-eienaar so kan inspireer soos 'n "real life, authentic" sukses-storie nie! Kom netwerk en kuier saam op 15 Julie. Sien julle daar!

DERDE DINSDAG 15 JULIE 2025

"Local" is lekker soet! 'n Sukses-storie vol Inpirasie! Frits van Ryneveld van Darling Sweet Handcrafted is ons spreker en gaan met ons hulle reis kom deel. Kom woon dit by, kry inspirasie, netwerk lekker en verdryf die winterkoue!

RSVP 11 Julie 2025 - Ohna Nel - 076 4822 531

25/06/2025

Have you "Googled" your business? What did you find?
Do you need to improve your Visibility? Brand Becoming can assist with solutions tailor-made for you.

WhatsApp 076 482 2531 OR visit https://brandbecoming.co.za/ for more information about Brand Becoming's services.

Stay warm!

23/06/2025

There are so many key moments in the organisation and coordination of a networking event such as the Derde Dinsdag Networking event of Malmesbury Sakekamer. One of my favourite moments is when participants start sharing about who they are and what their businesses are about. So much creativity and perseverance, diversity and shared challenges, THIS is what networking and creating meaningful platforms are all about!

Thank you to the Sakekamer committee members for their outstanding teamwork, with each individual contributing a unique set of skills to this initiative!

Photo credit: Jané Nel of

19/06/2025

As an introvert you have certain characteristics that you can put to great use in the strategic running of your business, every day!

I am going to list 10 - give these some thought. What you will find is that you begin to view yourself differently from a business point of view AND start seeing the strategic value these characteristics can have in your business ;-)

🍁Deep Thinking: Introverts excel at analysing problems thoroughly, leading to innovative solutions and strategic decisions.

🍁Active Listening: They listen attentively to customers, employees, and partners, fostering trust and understanding needs.

Can you see where this is going? 🤩🤩🤩

🍁Focus and Concentration: Introverts thrive in solitary work, maintaining productivity and tackling complex tasks without distraction.

🍁Empathy: Their introspective nature helps them connect emotionally, building loyal relationships with clients and teams.

🍁Creativity: Time alone fuels their imagination, enabling unique ideas for products, services, or marketing.

Intrigued yet? I hope so.

🍁Self-Motivation: Introverts are often internally driven, pushing through challenges without needing external validation.

🍁Strategic Networking: They prefer meaningful, one-on-one connections over large crowds, creating strong, lasting business relationships.

🍁Calm Under Pressure: Their reflective demeanour helps them stay composed, making sound decisions in high-stakes situations.

My all time favourite characteristic:

🍁Authenticity: Introverts value sincerity, which resonates with customers and builds credible brands.

🍁Adaptability: They’re comfortable working independently, allowing them to pivot quickly and manage multiple roles in a Start-up.

Let me know if the comments which one of the above 10 characteristics really hit home!

Until next time 🍁🍁🍁

13/06/2025

Nope, I don't believe in labels, putting individuals into convenient boxes, or judging a book by its cover. We also over simplify, and simply ignore, many unique characteristics when we describe someone as an introvert or an extrovert.

However, if you are someone who prefers to blend into the crowd, or has a stomach turn when you have to make yourself visible by delivering a 60 second pitch, this upcoming series "Marketing for Introverts" (By an Introvert, for Introverts) will hopefully encourage you, inspire you, help you to overcome & Become Visible.

Lynne Kruger-Haye, thank you...

10/06/2025

"I need to make the time to get my own business's admin/social media/Linked-In presence/portfolio in place. I do wonders for all my clients but my own things are either non-existent or just an embarrassment"

Sound familiar? Feel drained just thinking about it? Just Stop! Stop running, flying out of control and believing the lie that nothing can be done. If you are breathing, healthy and have a business with lots of potential, you are in a position where possibilities are endless and this "supermarket trolley hurtling down hill" cycle can be broken. True story.

Today, just stop - for 30 minutes - and start writing down what you want to get in place for YOUR business. Tomorrow, for 30 minutes - pick one from the list and come up with 3 solutions of how to fix it. You get the idea. Remember, you've got this!

01/03/2025

Today marks the 2nd Anniversary of the founding of Brand Becoming!!

Brand Becoming assists businesses of various sizes to Become Visible and get heard by their target audience & potential clients.

Services delivered over the past two years were:

• Development of brand strategies
• Development of corporate identities
• Brand building
• Digital footprint audits
• Product reviews & suggestions of how to connect product to market
• Social media management
• Website & e-Commerce shop development
• Corporate Image & product photoshoots
• Client support

In the coming year I plan to expand the Visibility of Brand Becoming and I want to partner with graphic designers, videographers, social media managers, website developers etc. in order to take on bigger projects.

Thank you to all those who have journeyed with me during the past 2 years.
All glory to God for His wisdom, grace and patience.

Ohna Nel – Brand Strategist and the Dot Connector at Brand Becoming