W**eLand Media, a division of South Africa W**e, is an award-winning publication in South Africa’s w**e industry, recognised by Global Brands Magazine for Excellence in Agricultural Media and as the Leading W**e Industry Publication. W**emakers, grape-growers, viticulturists, service providers & suppliers, researchers & academics, w**e marketers & decision-makers all turn to W**eLand for up-to-date and relevant content that truly captures the dynamic spirit of the Cape W**elands. Covering the entire spectrum of the w**e value-chain, W**eLand articles range from the latest in business and production trends (locally and internationally), viticulture and w**emaking research, social upliftment, learning, development, transformation, w**e tourism, technology, marketing and advocacy. W**eLand Magazine (formerly known as Die Wynboer) is a monthly print publication, published and distributed by W**eLand Media, a division of South Africa W**e, a non-profit company created to provide critical services to the w**e and brandy industry value chain players to enable the industry to become more robust, transformed, agile and competitive. The magazine is read by a subscriber base that includes 2 000+ producers and w**eries, 750+ w**emakers, 200+ viticulturists, including various other educational institutions, media key directors and managers, advertising agencies as well as suppliers and service providers to the industry. The Technical section comprises mainly research articles from experts in the field of viticulture, oenology, soil science and agro-economics. This section is compiled in collaboration with SA W**e’s Research, Development & Innovation division. W**eLand Media publishes the South African W**e Industry Directory 2025, a comprehensive guide to the w**e industry value chain. The bulk of the index comprises profiles of all active w**e producers, cellars and w**eries, including new information on the pandemic impact, media and w**e influencers, local and international organisations, w**e routes & regions, production areas and grafted vine nurseries, as well as suppliers & service providers.