We are a Through-The-Line agency that lifts products and companies beyond the ordinary and into the Level 2 BBBEE contributor.
CHEESE ETHIC, CHEESE TACTIC
We believe in constantly challenging paradigms and in the exchange of information. We believe that marketing must not only evolve, but that it must also always create revenue. We do not believe that advertising is merely a “fluffy” mechanism for winning awards. Rather, it should be skillfully orchestrated to achieve tangible results for clients. We believe in the measu
rability of all campaigns and select only the most suitable activities to meet your business requirements. Building your brand and achieving your communication objectives are paramount to us. We value client involvement and input every step of the way, ensuring that each project delivers according to the objectives set out in the client briefs. We have fine-honed our marketing instincts to become a hub of next-level thinking. Helping you realise your idea as the next big thing is our focus. We’re that niche agency: right-sized and small enough to be able to devote our high performance culture to assisting you in the development of your company. TEAM-CHEESE
We have senior employees, ranging from creative directors and copywriters to senior designers who have previously worked on various international accounts. All staff have solid experience with many clients in terms of building and enhancing relationship marketing databases. We are a team of skilled specialists in all aspects of Marketing Communications. We have collective backgrounds in major agencies, major clients - both local and international - and other specialist agencies. Our expertise ranges from electronic broadcast media through to the latest database techniques. In dealing with The Cheese Has Moved your interaction will only be with senior-level individuals, all involved in business and dedicated to finding the communications solution best-suited to you and your company. We are a privately-owned South African agency, proudly in existence since 2002.
15/10/2025
Feel like you're losing your marbles? Welcome to the club.
It’s called burnout, and creatives are notorious for masking it with deadlines and dopamine.
Which burnout inducing activity is your worst? Let us know in the comments.
10/10/2025
Did you know? South Africa has one of the highest daily time spent on social media in the world over 3.5 hours per day.
30/09/2025
Podcasts are no longer a “nice to have”, they’re high-trust, high-engagement content machines, and that’s because they inspire, educate, and shift perspectives just like change does. So in honour of tell us what your favorite podcast right now is?
24/09/2025
Today we celebrate our roots, our cultures, and the richness of who we are. Just as our heritage shapes us, so too does change. Here’s to honouring the past while boldly stepping into the future.
Happy Heritage Day! 🌍
18/09/2025
A new study just confirmed what we’ve always suspected that when it comes to Instagram, consistency isn’t optional, it’s everything.
Your brand strategy isn’t just your logo or tagline, it’s your master plan to win hearts & minds.
Swipe to learn the 5 pillars of a killer brand strategy.
20/08/2025
Goodbye passwords, and hello passkeys!
Facebook has introduced a simpler and more secure way to sign in and we’re here for it. Faster logins = better user experience = more opportunity to connect.
Whether you need bold ideas, scroll-stopping content, or a website that actually converts, we’ve got you covered.
➡️ Swipe through to see how we can help move your brand forward.
09/08/2025
Here's to the women who lead, create, inspire, and pave the way forward not just today, but every day. We’re proud to work alongside incredible women who challenge norms, break barriers, and bring bold ideas to the table. Their leadership, creativity, and resilience shape not only our agency but the industry as a whole.
Let’s keep amplifying their voices and making space where it matters. 💛
08/08/2025
Instagram posts in Google search? Yep, it’s happening 👀
Soon, your public photos and videos could be popping up in search results giving your content way more reach outside the app.
More eyes, more clicks, more chances to connect. Sounds like it’s time to make sure your posts are doing more than just looking pretty.
Truth: Focus on platforms where your audience is active. Spreading too thin leads to ineffective efforts.
01/08/2025
Happy World Wide Web Day! From dial-up days to digital dominance - the internet hasn’t just changed branding, it’s rewired it. We’ve seen brands move from billboards to browsers, from flyers to feeds. Now, it’s all about connection, storytelling, and being scroll-stoppingly brilliant.
The web has levelled the playing field giving small brands a big voice, and big brands a reason to stay human.
Address
Corner 14th Avenue And Hendrik Potgieter Streets Roodepoort 1709
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CHEESE ETHIC, CHEESE TACTIC
We believe in constantly challenging paradigms and in the exchange of information.
We believe that marketing must not only evolve, but that it must also always create revenue.
We do not believe that advertising is merely a “fluffy” mechanism for winning awards.
Rather, it should be skillfully orchestrated to achieve tangible results for clients.
We believe in the measurability of all campaigns and select only the most suitable activities to meet your business requirements.
Building your brand and achieving your communication objectives are paramount to us.
We value client involvement and input every step of the way, ensuring that each project delivers according to the objectives set out in the client briefs.
We have fine-honed our marketing instincts to become a hub of next-level thinking. Helping you realise your idea as the next big thing is our focus.
We’re that niche agency: right-sized and small enough to be able to devote our high performance culture to assisting you in the development of your company.
MARKETING CONSULTANCY SERVICES
Strategic services
Research Services (Quantitative and Qualitative)
Media (Strategy and Buying)
Culture Change Management
EVENTING
Event conceptualisation and implementation
Conferences
Golf and other sports days
Exhibition Management
Corporate Gifts and Clothing
Activations
CRM SERVICES
Incentive Programs
Loyalty programs
Sponsorships: Value-Add
ADVERTISING, DESIGN AND WRITING SERVICES
TV Production
Radio Production
Print Production
E-mail Design and Marketing
Digital Marketing (Ad Word Campaigns, Display Ads, SEO)
Social Media Marketing and Management
Website design and hosting
Mobile marketing
Presentations
Video Productions
Internal Campaigns
Graphic Design
Copywriting, including specialised writing
Corporate Identity Development and Management
Annual Reports
Packaging
Interior Design and internal branding
Vehicle Branding
Brand Management
Retail Campaigns
Sales Promotions to Consumer and Trade
Website Design, Development and Maintenance
TEAM-CHEESE
We have senior employees, ranging from creative directors and copywriters to senior designers who have previously worked on various international accounts. All staff have solid experience with many clients in terms of building and enhancing relationship marketing databases.
We are a team of skilled specialists in all aspects of Marketing Communications.
We have collective backgrounds in major agencies, major clients - both local and international - and other specialist agencies. Our expertise ranges from electronic broadcast media through to the latest database techniques.
In dealing with The Cheese Has Moved your interaction will only be with senior-level individuals, all involved in business and dedicated to finding the communications solution best-suited to you and your company.
We are a privately-owned South African agency, proudly in existence since 2002.
Level 2 BBBEE contributor.