27/06/2025
🎯 The Big Picture Conference 2025
Marketing Campaign | Brand Look & Feel | Social Media Content | Ticketing Setup
When two visionary companies teamed up to host The Big Picture Conference 2025, they turned to our team to bring their vision to life from branding to buzz.
👇 The Brief
Create a cohesive and professional look for a brand-new conference that focuses on sustainability in business, with a sharp focus on the corporate and hospitality sectors. The client needed a striking brand identity, engaging online presence, and strong digital marketing to drive awareness and ticket sales.
✨ What We Did
We delivered a full-circle campaign solution:
🔹 Developed the conference identity – from logo design and colour palette to brand tone.
🔹 Designed all marketing collateral – for web, social and video.
🔹 Created short-form speaker videos – dynamic 60-second clips introducing each speaker and their topic.
🔹 Built momentum on social media – with content that speaks to the conference’s impact and line-up.
🔹 Set up the ticketing system via Quicket – making it easy for audiences to secure their seat.
🔹 Designed and developed the official website – to create a seamless, on-brand user experience from the first click to ticket purchase.
🎥 Social-First Storytelling
Each speaker video followed a 4-part format to hook and convert audiences:
The hook – “Why this topic matters now”
The intro – Meet the speaker
The golden nugget – One powerful takeaway
The CTA – "See you at "
🌐 Website Integration
We designed and developed the website to reflect the energy, professionalism, and clarity of the event. Every element from layout to language was built to align with the campaign’s bold, future-focused identity.Explore the conference website (link)
📈 The Result
An impactful launch campaign that positioned The Big Picture Conference as a must-attend sustainability event for 2025. We helped build excitement, generate leads, and support the team with everything they needed for a standout first edition.
