21/10/2025
"With a community of over one billion users globally, TikTok has become a central driver of visibility, discoverability, and local economic growth by empowering businesses to connect with diverse communities in meaningful ways."
The findings reveal that shopping in Q4 is no longer limited to big sales moments like Black Friday. Instead, it has become an emotional, continuous, and highly community-driven experience shaped by discovery, creators, and FOMO...