10/04/2026
MTN MoMo LAUNCHES “Wina Nyumba na MoMo” PROMOTION TO DRIVE FINANCIAL INCLUSION
MTN Mobile Money Zambia has unveiled a nationwide promotion dubbed “Wina Nyumba na MoMo,” aimed at rewarding customers while strengthening the adoption of digital financial services across the country.
The campaign, which runs from April to August 2026, offers customers a chance to win a range of prizes, including a grand reward of a fully built house for one lucky participant. In addition, five customers will each receive K100,000 over five months, while 1,000 customers stand to win monthly cash prizes of up to K2,000.
Participation in the promotion is tied to everyday usage of mobile money services. Customers qualify by depositing funds into their MoMo accounts and conducting routine transactions such as sending money, paying bills, purchasing airtime and data bundles, or making merchant payments.
Winners will be notified through official MoMo lines 115 or 215 during the promotional period.
Speaking at the launch, Chief Executive Officer Komba Malukutila said the initiative reflects the growing role of mobile money in the daily lives of Zambians.
He noted that the platform has become integral to how individuals and businesses manage payments, transfers, and essential financial obligations.
He added that the promotion is designed not only to reward customers but also to build on the success of previous campaigns, including last year’s vehicle giveaways, by offering even more transformative prizes.
Minister of Commerce, Trade and Industry Chipoka Mulenga, who officiated at the launch, underscored the importance of mobile money in advancing financial inclusion.
He said digital financial services continue to expand access to formal financial systems for individuals and businesses in both urban and rural areas, adding that initiatives such as the MoMo promotion demonstrate how innovation can drive participation without imposing barriers.
The campaign is being implemented in partnership with key players in Zambia’s construction sector, including Micmar Investments Limited and Dangote Cement.
Their involvement supports the delivery of the grand prize and underscores private sector collaboration in consumer-focused initiatives.
Micmar Investments Limited Chief Executive Officer Michael Kroupnik said the company’s participation aligns with its commitment to community impact, noting that home ownership remains a significant milestone for many Zambians.
Beyond customer rewards, MTN MoMo says the promotion aligns with its broader strategy of deepening financial inclusion by expanding access to secure, convenient, and affordable financial services for households and small businesses nationwide.