Bluezone

03/07/2025

Bluezone is the place to discover, learn, connect, share & create !
Join us next 2+3 September, in MOC, Hall2 !
Munich - Germany of course !
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30/06/2025

Who’s heading to BLUEZONE this September?
Join us on September 2 & 3 at the MOC hall 2, in Munich, where top brands come to source the best fabrics, trims, manufacturers, laundries, and connect with fellow denim enthusiasts.
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It’s the perfect place to discover new ideas, spark collaborations, and celebrate our shared passion for denim.
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See you there!

15/06/2025

Hey guys ! We are currently working on seminars / talks / education stuff. We would like to read your proposals about what you would like to learn, see, listen, etc ! More fashion ? More tech ? More sustainability ? More marketing ? Etc.
Write your wishes down here and we will try to make them come true !
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09/06/2025

🔥BIG NEWS🔥
Our next show will take place in the same hall as Munich Fabric Start — and we couldn’t be more excited!

You’ll find the full denim universe of Bluezone & the innovation hub of Keyhouse together in the MOC hall.
This means we’ll all be closer than ever.
A unique opportunity to explore and blend every side of the textile industry under one roof.

Come connect with professionals from across the entire textile spectrum.
👉🏼See you in Munich, on September 2nd & 3rd!

29/05/2025

Andrea Grossi: Redefining Denim at Bluezone!
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Andrea Grossi, a fresh talent, made his debut during our last Bluezone show, launching his innovative « Grossi » brand —>
After graduating from Polimoda and winning the Hyères International Fashion Festival, Andrea is now shaking things up with a collection of 45 pieces, blending denim and non-denim. His designs are a bold departure from tradition, featuring unique hybrid materials, experimental treatments, and reimagined silhouettes. Think upside-down jeans, twisted bell bottoms, and workwear influences combined with surprising fabric mixes like rubberized denim and neoprene.
Andrea’s vision? To create a fluid, sexy menswear wardrobe that defies stereotypes. He’s exploring new paths for denim and fashion, proving that innovation knows no bounds!
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12/05/2025

We have met Keith O’Brien who is giving us very interesting vision of the denim industry !
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Hit the link here to watch the full ITW !

Keith O’Brien, Senior Global Marketing & PR Manager ISKO™, joins Muchaneta ten Napel from Shape Innovate for an exclusive conversation about innovation, resp...

07/05/2025

BLUE BLUE BLUE
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Blue in the veins, denim in the heart.
Bluezone is dedicated to those who live and breathe jeans.
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04/05/2025

When people enter the Keyhouse area, located in the Bluezone hall, we always hear the same words:
“What the f*ck is this?”
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And we are so PROUD of that! It means we know how to spark your curiosity with research, discoveries, and crazy textile innovations!
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So, this 2nd and 3rd of September, feel free to join us and ask our crazy team what it’s all about!
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27/04/2025

On September 2 & 3 in Munich, we invite you to explore NEXUS: a space of connection, convergence, and creation.
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NEXUS is a symbol of what Bluezone is all about:
A space where people, ideas, technologies, and industries meet.
A junction of innovation and inspiration.
A spark between minds and materials.
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Whether in science, literature, or life, NEXUS stands for a movement where things happen, where everything comes together and something new begins.
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Join us at Bluezone Munich and experience the power of connection.

26/04/2025

The energy at Bluezone is just incredible!
An international gathering where denim lovers, makers, and innovators come together — and you can feel the passion in every smile.
From iconic brands to the coolest creators, everyone’s here to share, inspire, and celebrate everything denim.
If you love denim, creativity, and connecting with amazing people from around the world, this is the place to be.
Join the community. Be part of the vibe. See you at the next edition!
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Save the date : September 2+3 in Munich Germany !
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25/04/2025

Familiar faces, fabrics, textures, scenographies and moods that shaped where Bluezone is today… and hint at what’s coming next. The story continues… with great news to come very soon.
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16/04/2025

Off to a 100% denim-focused show where creativity, innovation, and sustainability come together.
Here, it’s not just about jeans — it’s about rethinking them, transforming them, and building strong connections.
Big thanks to everyone pushing fashion forward with passion and purpose.
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