123 Audio Ads

02/22/2016

If you do voiceovers for video ads, better take a quick glance at the new 2016 IAB Video Ads Glossary! http://dvglossary.www2.iab.com/

07/08/2015

New voiceover by Kim Beels for Arrival App - The app hasn't launched yet... so here's a sneak preview!

Arrival is an awesome mobile application that incorporates security, efficiency, and ease when dropping off or picking up your child. Arrival was convenientl...

05/11/2015

New voiceover by Kim Beels for Salty App - Job Advisor. #2 of 2

Voiceover by Kim Beels

01/22/2015

Good advice for the on the go vo!

Not much of a fan of the Octava 12, just kinda funky sounding mic compared schoeps and sanken. while hypers are good indoors, a wider cardoid can be much more forgiving of off axis dialog or actors stepping on each other, especially when the are close together.

12/30/2014

As the New Year approaches, here are a few words of encouragement to help you achieve your goals.

10/03/2014

Take-away: Nine in 10 Americans: 91.5% of all people age 12+ use radio.
The audio landscape has something to offer for everyone, whether that is breaking local news or the latest hit that’s soaring up the charts in the summer.

Radio's national audience of 244 million listeners reaches listeners of all ages in markets large and small.

08/28/2014

If I were selling hats, I would start my campaign in Alaska! What are you selling? Does this map ring true for you?

A new map created by Internet-auction website eBay reveals the items each state purchases the most when using the online bidding service. According to the map, those shopping in California mostly purchase high-end women's apparel & accessories, while those looking for deals in Alaska are eager to fi…

08/27/2014

Creating and sharing real value for your followers is a top priority. Ask yourself what you want to know, what you need, what gets you excited.... chances are, others will feel the same.

In a series of improvements Facebook has been making to ensure their users' News Feed is filled with content that is closer to their desired goal, they are doing away with "like-baiting," and "like-gating," practices that were once encouraged by Facebook itself. With "Like-gating," brands will no lo…

08/09/2014

VO Tip: When reading copy, what you are really expressing is the meaning behind the words. Think about the underlying message and say that.

07/31/2014

For a fleeting moment, I think everyone getting a little quick cash has hoped the ATM would somehow magically give them more..... Well, if you bank at TD Bank Canada you're in luck! Giving back is always a great promotion!

TD turns ATMs into Automated Thanking Machines to create some very special moments for customers across Canada. A thank you can change someone's day. ...

07/30/2014

Savage leads the pack with big numbers!

Second Quarter 2014 Rank / Share 1 Michael Savage 20.1 2 Rush Limbaugh 12.0 3 Laura Ingraham 6.4 4 Mark Levin 5.7 5 Glenn Beck 5.1 6 Tammy Bruce 3.9 7 Sean Hannity 3.8 8 George Noory 2.0 9 Alex Jon...

07/27/2014

Take Action Mobile Listener Audio Ads with XAPP..... CTA's such as - Say Call Now, Say Download Now, Say Email Coupon. I think this could increase conversion rates for advertisers with targeted product offers. Check out this infographic snapshot of industry statistics.

07/25/2014

Binge watching VO Buzz Weekly. Great marketing advice from Anne Ganguzza!

Learn about the world of voice over actors by tuning into VO Buzz Weekly’s talent interviews, videos, and more. Based in Los Angeles.

07/25/2014

Activating a new credit card today. Interesting marketing... peeled the card off and see lol... I will have to search on twitter and see what comes up. Thoughts?

07/24/2014

Added some of our TargetSpot audio ads to Google Drive. Getting ready for the busy holiday season!

07/18/2014

Overcome the notion that you must be regular, it robs you of the opportunity to be extraordinary!

07/17/2014

Created our first explainer video for US Pain Centers. It was a fun project.

Combined Occipital and SupraOrbital Neurostimulation therapy for Chronic Migraine is successful for 8 out of 10 patients. To find out if you are a candidate ...

05/02/2014

Sorry to hear about the passing of our friend Lee Marshall on Saturday- the Grrrreat Tony the Tiger voice artist! Me and Lee at the KRIZ reunion last year.

03/24/2014

Awesome video on How to look good on video! With so many video calls now, it's best to be prepared!

Famous photographer Matthew Rolston (Beyonce, Christina Aguilera) gives DailyCandy editor Lauren Lumsden simple tips for looking better on a we**am - from ho...

02/27/2014

Just did a new spot for Deadline Deals. If you are coming to the Cape this summer you may want to grab one of these on Friday.
https://soundcloud.com/123audioads/deadline-deals-black-cat_fra

02/10/2014

Social media mixed with traditional and online advertising really gives a company/brand the opportunity to share a "who, what, where, when, why and how" relationship with their customer. Crafting the message is more important now then ever before. The confinement of a 30 or 60 second spot or static print ad have been replaced by a 24/7 dialogue. Staying on message is extremely important.

Tuesday, January 21, 2014 | 9:12 AM DoubleClick Advertisers blog Your media plan is only as good as your creative message.

06/10/2013

Another streaming music platform to consider offering highly targeted advertising. iRadio coming soon.

Apple is expected to announce its new streaming music service, iRadio, next week. It will offer highly targeted ads and revenue sharing with music publishers.

02/08/2013

123AudioAds has been providing TargetSpot, the largest Internet audio advertising network, with audio ads for a couple of years now. Ads are 15 or 30 seconds with a call to action directed to an audio player banner ad. What's really cool is that targeting options are based on the location of the listener rather than the location of the station. This requires some very specific copy adjustments we've identified and incorporate into our audio ads to increase response rate. If you're interested in giving online audio advertising a try... it's very affordable and we can set you up with a campaign, create your audio ad, player banner ad and landing page.

More listeners are turning from terrestrial radio and music downloads to streaming stations, however, internet advertising revenues are not expected to rise as rapidly as other digital ad formats, according to a new eMarketer report. Nonetheless, int

06/01/2012

Still wondering about Pinterest?

10 infographics about the hot new visual social network, Pinterest.

05/31/2012

Just took the HubSpot Inbound Marketing Certification Exam. Wish me luck!

04/25/2012

Conversation Creative - I love chapter 6. The future of content.

The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketi...

04/25/2012

Perspective on building a conversation ecosystem, as the relationship between businesses and consumers becomes just as important in a virtual reality as it is when it's the "real thing" Be sure to watch part two.

The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketi...

03/22/2012

Wondering why with all the great social media marketing software showcased at SES, online audio advertising management and analytics are not included. Great stuff... online audio needs presence.

Really enjoyed SES NYC! Incredible analytics and social media measurement software available.

03/20/2012

This headline will make you wonder what the writers next line will be, find out why....

Things don’t look good for this cute little kitten I’ve taken hostage in case my demands were not met. She is awfully sweet, though.

03/20/2012

Words to live by when creating landing pages.

In the dark and ancient days of digital yellow highlighters and outrageous claims, a cry rang out over the mountains -- a cry for sanity, integrity, and beauty in the building of landing pages.

02/10/2012

Hard to believe it's almost Valentine's Day! Just did a spot for Ghelfi's Candies. There's still time to have a box shipped to your valentine :)

12/31/2011

Some interesting statistics to think about as we head into a new year of advertising. Worth a look.

I've rounded up ten recent infographics on e-commerce and related issues, including delivery, social commerce, and how the use of colour affects purchase habits.

11/11/2011

Checked out TargetSpot's new office while in NYC....Nice