11/10/2025
Why did two women in their 30s risk it all to enter the funeral space?
👇This is us, Amanda and Lauren. It started as a tale of unfortunate events. After losing several loved ones in quick succession, we found ourselves searching for a memorial that felt right—something personal, beautiful, and that gave back to the earth. Simple, right?
Like most Canadians, our families chose cremation. But what we discovered shocked us: cremation ashes are actually harmful to plants, with a pH similar to bleach and off-the-chart levels of sodium and calcium. To top it off, there were no science-backed solutions available in all of Canada.
So we changed that.
🪴Working with world-leading scientists and innovators, we offer a patented soil blend that transforms cremated remains into plant-friendly, organic earth. Today, our Memorial Planting Kits are available at funeral homes across
, and cemeteries across are rolling out entire gardens with our product.
If you’ve ever wondered whether there’s a better way to remember those we love, we’d be honoured to have you follow along. Together, we can make a greener ending. 🌿