Behind The Signs

01/06/2026

After 31 years in busienss, Tammy discovered the secret to handling stress:

Stop dwelling, Start solving.

Here's what changed: She stopped letting anxiety overwhelm her and started immediately pivoting to action.

You're not ignoring problems - you're just refusing to drown in them.

Watch the full episode here: https://youtu.be/ZaV2uiqZJuo?si=KG1N-JlLMsMvy_0Y

01/01/2026

Thank You, and Welcome to 2026!

12/31/2025

Happy New Year!

As we head into the new year, our hope for everyone in the sign industry is simple.

May this year bring you peace, steady work, and real prosperity.
May your careers and businesses grow in ways you didn’t expect, all the good kind of surprises.

And may all the long days, late nights, and hard-earned lessons start paying off in meaningful ways.

Here’s to a strong year ahead for the people who actually make this industry great.

Be sure to join the conversation: https://www.facebook.com/groups/behindthesigns

12/29/2025

After 38 years in the sign business, Kevin learned that pre-qualifying customers isn't just smart-it's essential.

❌No more 60-day payment terms
❌No more quoting jobs that aren't even awarded yet
✅30-day terms + deposits = protected cash flow

Sometimes the best business decision is turning down business.

Watch the full episode here: https://youtu.be/ZaV2uiqZJuo?si=HWzW49QjZQMzCOyM

12/23/2025

Available now! Join Joe and Liz as they close out 2025 with a special panel discussion featuring veteran sign shop owners Tami Napolitano (Awesome Graphics, 31+ years) and Kevin McBroom (Martin Signs, 38+ years). This episode tackles the real questions sign shop owners face every day.

Watch Here:

Join Joe and Liz as they close out 2025 with a special panel discussion featuring veteran sign shop owners Tammy Napolitano (Awesome Graphics, 31+ years) and...

12/22/2025

If you're feeling overwhelmed running your sign shop....READ THIS 👇

You're NOT crazy, You're NOT alone. Nothing is wrong with you.

The sign industry is HARD. Custom fabrication is even harder. We ALL feel it.

The good news? There ARE solutions!

Drop a 🙋 if you needed to hear this today.

Watch the full episode here! https://youtu.be/1vqBUpjZn9A?si=vsNBmmI7FIfyplQx

12/08/2025

🗣️ LOUD & PROUD: The one thing every sign shop owner needs to hear 👇

It doesn't matter if you're a one-person operation or a 20-person team. Day Once, Non-negotiable.

Stop buying equipment before you have systems in place. Your future self will thank you.

What was YOUR biggest mistake when starting out? 👀

Watch the full episode here: https://youtu.be/1vqBUpjZn9A?si=0M8PjhR4FY7OiPiZ

12/05/2025

Available now!!

In this episode of Behind the Signs, hosts Joe and Liz tackle one of the most critical yet overlooked aspects of running a successful sign shop: project management systems.

Whether you're just starting out or running an established shop, this episode breaks down why implementing a project management system should be your DAY ONE priority - not your printer, plotter, or any other equipment.

Watch Here:

In this episode of Behind the Signs, hosts Joe and Liz tackle one of the most critical yet overlooked aspects of running a successful sign shop: project mana...

12/01/2025

Feeling stuck with software that just doesn't fit your sign shop? You're not alone! 🙌

Join SignTracker founder Joe Arenella and Inktavo's Craig Mertens for a free webinar that cuts through the confusion. They'll walk you through exactly what to look for (and what to avoid!) when choosing management software that actually works for your business.

You'll discover:
✅ What really matters when evaluating software
✅ How to avoid platforms that slow you down
✅ Features that make a real difference in your daily workflow
✅ Why cloud access keeps your team on the same page

Pick the date that works for you:
📅 December 3 at 2PM CST
📅 December 17 at 2PM CST

Save your spot - your future self will thank you!
⬇️
https://bit.ly/4iPUKMF

12/01/2025

In case you missed it!

Design is the heart of every great sign — yet many sign shops still give it away for free. In this episode of Behind the Signs, Joe and Liz break down why this outdated practice is costing shops thousands, hurting designers, and devaluing the entire industry.

Watch the full episode here:

Design is the heart of every great sign — yet many sign shops still give it away for free. In this episode of Behind the Signs, Joe and Liz break down why th...