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Leads From Leeds LLC- Connecting advertisers and publishers

Leads From Leeds LLC- Connecting advertisers and publishers Leads From Leeds is the middle “woman”between advertisers and publishers. We are a one stop solu Connecting advertisers and publishers

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12/09/2020
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Women in online media = success
10/25/2019

Women in online media = success

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07/30/2017
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05/05/2017
AppNexus, LiveRamp, and MediaMath Launch Technology Consortium to Enable People-Based Programmatic Advertising

https://finance.yahoo.com/news/appnexus-liveramp-mediamath-launch-technology-070000921.html

LONDON, May 4, 2017 /PRNewswire/ -- AppNexus, LiveRamp™ – an Acxiom® company – and MediaMath today announced the launch of an open, technology industry consortium to make people-based marketing widely available within programmatic channels. The three companies have agreed to create a standard identi...

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03/19/2017

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03/19/2017

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02/15/2017

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02/11/2017

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http://www.videoadnews.com/2016/11/04/the-wir-facebook-sued-over-video-metrics-rubicon-project-cuts-workforce-by-19-perc...
11/06/2016
The WiR: Facebook Sued Over Video Metrics, Rubicon Project Cuts Workforce by 19 Percent, Warnings for TV Advertising Revenues | Video Ad News

http://www.videoadnews.com/2016/11/04/the-wir-facebook-sued-over-video-metrics-rubicon-project-cuts-workforce-by-19-percent-warnings-for-tv-advertising-revenues/

The WiR: Facebook Sued Over Video Metrics, Rubicon Project Cuts Workforce by 19 Percent, Warnings for TV Advertising Revenues By Harriet Kingaby On November 4, 2016 Share This Article In this week’s Week in Review: shopping comes to Instagram, Facebook gets into gaming and little cheer this Christma...

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10/01/2016

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10/01/2016

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09/29/2016

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http://www.thevideoink.com/news/matching-ads-to-content-video-not-so-simple-according-to-zefrs-alignment-effect/#.V-yAIW...
09/29/2016
Matching Ads to Videos Not So Simple, According to Zefr's 'Alignment Effect' - VideoInk

http://www.thevideoink.com/news/matching-ads-to-content-video-not-so-simple-according-to-zefrs-alignment-effect/#.V-yAIWfD9Yc

The idea that ads are more effective when paired with a compatible piece of content is a no-brainer. But what makes a good match is not always so obvious, as video technology company Zefr demonstrates in its new report “The Alignment Effect,” released today. Zefr followed sample set of over 300 camp...

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09/26/2016

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09/24/2016

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09/24/2016

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http://www.thevideoink.com/news/facebook-says-its-sorry-it-vastly-overestimated-video-watch-time-for-two-years/?utm_camp...
09/24/2016
Facebook Says It's Sorry It Vastly Overestimated Video Watch Time for Two Years - VideoInk

http://www.thevideoink.com/news/facebook-says-its-sorry-it-vastly-overestimated-video-watch-time-for-two-years/?utm_campaign=coschedule&utm_source=twitter&utm_medium=VideoInkNews&utm_content=Facebook%20Says%20It%27s%20Sorry%20It%20Vastly%20Overestimated%20Video%20Watch%20Time%20for%20Two%20Years#.V-XxuSErLIU

Facebook has issued a public apology in the wake of today’s report by the Wall Street Journal (WSJ) that, for two years, it overestimated average video watch time on the platform by between 60% and 80%, angering marketers who were buying ads to run against the clips and potentially steering their bu...

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