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Operating as usual
Thinking about becoming a cord-cutter? You might want to read this article first...
WarnerMedia joins an armada of well-funded competitors looking to take on Netflix's over-the-top dominance, but a crowded landscape may become a zero-sum game.
This news is a few weeks old, but it's interesting to see how the business of audio entertainment continues to evolve?!
The deal for the satellite radio giant to take over Pandora is expected to close in the first quarter of 2019. Last year, SiriusXM invested $480 million in Pandora.
Sports Radio gets a shout-out in today's NY Times....with special mention to Radio stations in Portland, OR
Sports is a niche area in radio over all, but it is increasingly attractive to marketers who want to reach an engaged audience that is primarily male.
Not sure this is a good thing for Spotify advertisers?!
Digital audio ad wars heats up, as Spotify moves to establish dominance against rival Pandora with new feature that allows them to skip ads
An interesting read from Deloitte on Digital Media Trends...
Digital media consumers across generations are increasingly in the driver’s seat—and their expectations are at an all-time high. Some major shifts are now occurring. What are the implications for technology, media, and telecommunications companies?
Tegna, well said.
The 50-plus demographic controls over 51 percent of all consumer spending...something to think about when planning your advertising.
The over 50 demographic is largely ignored in advertising.
More changes affecting FB and social media...
The changes the social network recently made to its news feed has some advertisers thinking there will be opportunities for growth in video.
Interesting times in the broadcast radio world...
Few media companies offer the time-honored pedigree of CBS Radio, which launched in 1928 as the Columbia Broadcasting System by William S. Paley. Now, as the sun sets on the
Technology...ain't it amazing?
Nestlé Waters has tested targeted audio promos.
NBC's Bob Greenblatt: Don't Call the Morgue — Broadcast TV Is Doing Just Fine (Guest Column)
Overnight ratings are the only "dinosaur" in TV, writes the network chairman, who reveals how time-shifted viewing and digital revenue are reinventing his business: "Our shows have a starting line but no finish line."
The world of media continues to evolve...
A spate of departures by celebrity editors suggests that the romance of the industry has faded, as magazines grasp for new revenue streams.
This should make going to the bathroom during a commercial break interesting...
Already prevalent online, shorter ads are seen as a way to address shorter attention spans, and eventually reduce the length of commercial breaks.
Oh yes, he said that...
The future of TV?
Will live programming, streamed online, help TV networks keep up with Netflix and Amazon? Hulu's new service aims to answer that question.
Are you listening to streaming internet radio?
Revenue was up 52 percent for the streaming company in 2016, but its revenue growth has slowed and its losses are mounting ahead of an expected move to go public.
We're seeing a definite pattern here...
As turnarounds go, this one is a disaster. At radio giant Cumulus Media, things have gone from bad to worse. A quick look at the stock price tells the tale. When former Chief Executive Lew Dickey e…
Worth reading...
With more people listening to internet music services, giants like iHeartRadio are scrambling to adapt and convert Wall Street skeptics.
So many changes in the world of media...
Trent Dilfer, Jayson Stark and Ed Werder were among the numerous big names laid off.
Why Instagram Is Becoming Facebook’s Next Facebook
Instagram, now with 700 million users, resembles Facebook in 2009 to 2012, when it went from being something people used occasionally to something they use every day.
Oh, my...
The biggest operator of radio stations in the U.S., the iHeartRadio parent headed by Bob Pittman of MTV fame, will include language in its next quarterly report warning investors that it may not survive another year, according to a regulatory filing.
Coming soon...
https://www.nytimes.com/2017/04/05/technology/online-ad-industry-self-reflection.html
It’s easy to hate digital ads, especially the personalized ads that follow you across the internet. But they’re creating a more efficient advertising market.
Pandora vs. Spotify...the battle rages on!
https://www.fastcompany.com/3068852/getting-hands-on-with-pandoras-long-awaited-answer-to-spotify
Pandora is taking on Spotify with sleek design and data science muscle. But can it compete this late in the game?
Big Brother is watching you watch...
https://www.nytimes.com/2017/02/25/business/media/tv-viewers-tracking-tools.html?ref=business&_r=0
Several companies, eager to help brands more efficiently spend advertising money, use devices to track viewing habits in surprisingly granular detail.
The broadcast radio business continues to evolve...
http://www.entercom.com/cbs-corporation-and-entercom-announce-merger-of-cbs-radio-with-entercom-to-create-preeminent-radio-platform#.WJOxQrYrLuT
Deal Creates Scale and Reach Across the U.S., with a Nationwide Footprint of 244 Stations, Including 23 of the Top 25 Markets New York, NY and Bala Cynwyd,
We didn't see this coming...
E-book reading is falling out of favor, sales are way down. People prefer reading printed books...who knew?
https://www.bloomberg.com/news/articles/2017-01-26/german-media-giant-betting-on-ink-and-paper-as-e-books-falter
Remember books — you know, those things printed in ink on paper? They’ve been killed by the advent of e-readers such as the Amazon Kindle, right? Nope. Sales of physical books have risen for the past three years in the U.S., and Thomas Rabe sees big profits in selling them. Publishing “is and will r...
HGTV...the #3 cable network in America?!
https://www.bloomberg.com/view/articles/2017-01-05/why-americans-long-to-live-in-an-hgtv-home
It's an uncynical world where anything that falls apart can be revived.
Fascinating article...check out the video clip to see what the "Most Interesting Man in the World" is up to these days!
http://adage.com/article/cmo-strategy/ad-stars-switch-brands/307324/
Spokesmen for Verizon and Dos Equis switched sides. Is there anything the brands can do to stop them?
Just when you thought you had the media puzzle figured out...
http://rss.cnn.com/~r/rss/money_topstories/~3/KCxzD6s9DJ8/index.html
Online radio pioneer Pandora has been a rumored takeover target for awhile. And investors are once again betting that Sirius XM -- the home of Howard Stern that's backed by media mogul John Malone -- could be a likely suitor.
As businesses spend more money on digital marketing, many advertisers worry that their online ads will appear on politically controversial or inappropriate websites. Here's an interesting article from today's NY Times on that very subject...
http://www.nytimes.com/2016/12/02/business/media/breitbart-vanguard-ads-follow-users-target-marketing.html?ref=business&_r=0
How does a progressive company find itself pitched on a hard-right website? A third-party ad network is using consumer data and targeting technology.
Facebook is in a bit of hot water with advertisers...
http://www.adweek.com/news/television/marketers-hold-facebook-accountable-measurement-flubs-174760
And the hits just keep on coming...
http://www.nytimes.com/2016/10/28/business/media/buyouts-wall-street-journal-bad-news-for-newspapers.html?ref=todayspaper&_r=0
News publications continue to be pummeled by rapidly declining print advertising revenue, and newsrooms everywhere are scrambling.
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